CN109218780B - Method and device for updating play list of play server - Google Patents

Method and device for updating play list of play server Download PDF

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Publication number
CN109218780B
CN109218780B CN201811231742.XA CN201811231742A CN109218780B CN 109218780 B CN109218780 B CN 109218780B CN 201811231742 A CN201811231742 A CN 201811231742A CN 109218780 B CN109218780 B CN 109218780B
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advertisement
spl
advertisement rule
rule file
server
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CN109218780A (en
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林晓飞
史儒慧
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Cfgdc Beijing Technology Co ltd
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Cfgdc Beijing Technology Co ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26258Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/234Processing of video elementary streams, e.g. splicing of video streams, manipulating MPEG-4 scene graphs
    • H04N21/23424Processing of video elementary streams, e.g. splicing of video streams, manipulating MPEG-4 scene graphs involving splicing one content stream with another content stream, e.g. for inserting or substituting an advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26241Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data

Abstract

The invention discloses a method and a device for updating a play list of a play server, wherein the method comprises the following steps: s1: scanning whether the broadcasting server has available advertisement rule files every other time period, and executing S2 when the broadcasting server has available advertisement rule files; s2: analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time, and executing S3 when the advertisement rule file reaches the effective time; s3: determining a playlist SPL corresponding to an identifier of an advertisement rule file obtained by analyzing the advertisement rule file; s4: and combining the advertisement rule file with the corresponding SPL to generate a new SPL. The method and the system can effectively solve the problem that the cinema advertisement is played wrongly because the advertisement sequence at the remote platform end cannot be updated in time.

Description

Method and device for updating play list of play server
Technical Field
The present invention relates to the field of computer technologies, and in particular, to a method and an apparatus for updating a playlist of a playback server.
Background
At present, in an intelligent cinema, a cinema management system automatically generates a unique SPL (Show Playlist) by combining feature information and an advertisement sequence corresponding to the feature, and sends the SPL to a movie hall play server.
The advertisement sequence information contained in the SPL generated by the existing method is generally issued to the theater management system through a remote platform. If the advertisement sequence changes, a new SPL needs to be regenerated again after a new advertisement sequence is pushed to the cinema management system again at the remote platform end. If the data of the remote platform end is not updated in time or abnormal communication occurs between the remote platform end and the cinema management system, the advertisement sequence in the cinema SPL can not be updated in time, and cinema advertisements are broadcast incorrectly or missed.
Disclosure of Invention
The embodiment of the invention provides a method and a device for updating a play list of a play server, which can effectively solve the problem that cinema advertisements are played wrongly because an advertisement sequence at a remote platform end cannot be updated in time.
In a first aspect, an embodiment of the present invention provides a method for updating a playlist of a play server, where the method includes:
s1: scanning whether the broadcasting server has available advertisement rule files every other time period, and executing S2 when the broadcasting server has available advertisement rule files;
s2: analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time, and executing S3 when the advertisement rule file reaches the effective time;
s3: determining a playlist SPL corresponding to an identifier of an advertisement rule file obtained by analyzing the advertisement rule file;
s4: and combining the advertisement rule file with the corresponding SPL to generate a new SPL.
Preferably, the method further comprises:
n1: acquiring an SPL in a playing server, judging whether an advertisement rule in the SPL needs to be updated or not, and generating an advertisement rule file containing a new advertisement rule when the advertisement rule needs to be updated;
n2: and sending the advertisement rule file to a playing server.
Preferably, the specific process of combining the advertisement rule file with the corresponding SPL in step S4 is as follows: and combining the advertisement sequence obtained by analyzing the advertisement rule file with the SPL corresponding to the advertisement rule file.
Preferably, the identification of the advertisement rules file corresponds to at least one SPL.
Preferably, after step S4, the method further comprises:
the new SPL is sent to the playout server.
In a second aspect, an embodiment of the present invention provides an apparatus for updating a playlist of a play server, where the apparatus includes: a scanning module, an analyzing module, a determining module and a combining module, wherein,
the scanning module is used for scanning whether the playing server has available advertisement rule files or not at intervals, and when the playing server has the available advertisement rule files, the analyzing module is triggered;
the analysis module is used for analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time or not, and triggering the determination module when the advertisement rule file reaches the effective time;
the determining module is used for determining a playlist SPL corresponding to the identifier by analyzing the identifier of the advertisement rule file obtained by the advertisement rule file;
and the combination module is used for combining the advertisement rule file with the SPL determined by the determination module to generate a new SPL.
Preferably, the apparatus further comprises: a generating module and a sending module, wherein,
the generating module is used for acquiring the SPL in the playing server, judging whether the advertisement rules in the SPL need to be updated or not, and generating an advertisement rule file containing new advertisement rules when the advertisement rules need to be updated;
and the sending module is used for sending the advertisement rule file generated by the generating module to the playing server.
Preferably, the combining module is specifically configured to combine the advertisement sequence obtained by parsing the advertisement rule file with the SPL corresponding to the advertisement rule file.
Preferably, the identification of the advertisement rules file corresponds to at least one SPL.
Preferably, the apparatus further comprises: and the updating module is used for sending the new SPL to the playing server.
Compared with the prior art, the invention has at least the following beneficial effects:
1. the situation of network connection is not communicated, and the advertisement injection software can manually make advertisement rules, so that the advertisement sequence in the SPL can be timely updated when being changed.
2. Even if the advertisement sequence is updated for many times, the same SPL only has one SPL file on the playing server, which is convenient for the playing server and the cinema management system to manage the SPL.
3. The ad rules can be automatically generated and are compatible with existing ad injection patterns.
4. Whether an advertisement rule takes effect may be constrained by the time the advertisement rule takes effect.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly introduced below, and it is obvious that the drawings in the following description are some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to these drawings without creative efforts.
Fig. 1 is a flowchart of a method for updating a playlist of a play server according to an embodiment of the present invention;
FIG. 2 is a flow diagram of another method for updating a playlist on a playlist server according to an embodiment of the present invention;
fig. 3 is a block diagram of an apparatus for updating a playlist of a play server according to an embodiment of the present invention;
fig. 4 is a block diagram of another apparatus for updating a playlist of a playlist server according to an embodiment of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the embodiments of the present invention clearer and more complete, the technical solutions in the embodiments of the present invention will be described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, but not all, embodiments of the present invention, and based on the embodiments of the present invention, all other embodiments obtained by a person of ordinary skill in the art without creative efforts belong to the scope of the present invention.
As shown in fig. 1, an embodiment of the present invention provides a method for updating a playlist of a play server, where the method may include the following steps:
s1: scanning whether the broadcasting server has available advertisement rule files every other time period, and executing S2 when the broadcasting server has available advertisement rule files;
s2: analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time, and executing S3 when the advertisement rule file reaches the effective time;
s3: determining a playlist SPL corresponding to an identifier of an advertisement rule file obtained by analyzing the advertisement rule file;
s4: and combining the advertisement rule file with the corresponding SPL to generate a new SPL.
In this embodiment, the SPL consists of a feature, an advertisement, an automation command, and a black field. The feature film is a film to be projected, and for films with different formats, JPEG and MPEG are distinguished according to coding formats, 2D and 3D are distinguished according to film types, and wide, masked and full frames are distinguished according to different frame ratios. Advertising: including a forecast picture, a promo picture, a public service advertisement, a pre-showing advertisement, a patch advertisement and a post-showing advertisement; for advertisements with different formats, JPEG and MPEG are distinguished according to coding formats, 2D and 3D are distinguished according to advertisement types, and the advertisements are divided into wide, covered and full according to different frame ratios. An automation command: the playing server remotely controls a special instruction of the operation of the projector, the audio decoder, the field lamp, the UPS, the curtain, the fan and the central control equipment; the corresponding automation instructions are different for different types of servers. Black field: when different video files are switched in playing, a transition video file is used in the middle. For example, when switching from advertisement to feature play, a black field file of 5 to 10 seconds is first played. The playing server: the cinema contains a server for playing the SPL in each movie hall, and the server usually contains a file list of the SPL, the advertisement rule file and the like. The advertisement rule file: an advertising information carrier. The advertisement rule file comprises an identifier, an advertisement sequence and an effective time of the advertisement rule file, wherein the identifier corresponds to the SPLUUID in the SPL. SPLUUID is the unique identity of SPL.
As shown in fig. 2, in one embodiment of the present invention, the method further comprises:
n1: acquiring an SPL in a playing server, judging whether an advertisement rule in the SPL needs to be updated or not, and generating an advertisement rule file containing a new advertisement rule when the advertisement rule needs to be updated;
n2: and sending the advertisement rule file to a playing server.
In addition, advertisement injection software may be used to generate and send advertisement rules to the playout server. The advertisement rules can be generated manually or automatically by accessing a remote platform end.
In an embodiment of the present invention, the specific process of combining the advertisement rule file and the corresponding SPL in step S4 is as follows: and combining the advertisement sequence obtained by analyzing the advertisement rule file with the SPL corresponding to the advertisement rule file.
In this embodiment, the old SPL is combined with the advertisement rules file to generate a new SPL, primarily by completely replacing the advertisement sequences in the old SPL. The advertisement sequence in the advertisement rule file can be replaced with the advertisement sequence in the old SPL, and if the old SPL does not contain the advertisement sequence, the advertisement sequence can be directly inserted in front of the SPL feature.
In one embodiment of the invention, the identification of the advertisement rules file corresponds to at least one SPL.
In this embodiment, since the advertisement sequences added in the multiple SPLs may be identical, a single advertisement rule file may correspond to multiple spluid, that is, the identification of the single advertisement rule file may correspond to multiple SPLs, and a new SPL is generated with the multiple old SPLs.
In an embodiment of the present invention, after step S4, the method further includes:
the new SPL is sent to the playout server.
In this embodiment, in addition to sending the new SPL to the playout server, the corresponding old SPL needs to be deleted from the playout server.
In a word, the method of the invention is used for circularly repeating, and the advertisement sequence can be ensured to be updated in time. The connection is carried out through the local area network, the situation that the network connection is not communicated can not occur, and the advertisement injection software can manually make the advertisement rules, so that the advertisement sequence in the SPL of the cinema can be timely updated when changed; even if the advertisement sequence is updated for many times, only one SPL file is arranged on the playing server of the same SPL of the feature film, and the SPLUUID of the SPL is unique and constant, so that the SPL can be managed by the playing server and a cinema management system conveniently; the advertisement injection software can be accessed to a remote platform end to automatically generate advertisement rules, and is compatible with the old advertisement injection mode; whether an advertisement rule takes effect may be constrained by the time the advertisement rule takes effect.
As shown in fig. 3, an embodiment of the present invention provides an apparatus for updating a playlist of a play server, where the apparatus may include: a scanning module, an analyzing module, a determining module and a combining module, wherein,
the scanning module is used for scanning whether the playing server has available advertisement rule files or not at intervals, and when the playing server has the available advertisement rule files, the analyzing module is triggered;
the analysis module is used for analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time or not, and triggering the determination module when the advertisement rule file reaches the effective time;
the determining module is used for determining a playlist SPL corresponding to the identifier by analyzing the identifier of the advertisement rule file obtained by the advertisement rule file;
and the combination module is used for combining the advertisement rule file with the SPL determined by the determination module to generate a new SPL.
As shown in fig. 4, in one embodiment of the present invention, the apparatus further comprises: a generating module and a sending module, wherein,
the generating module is used for acquiring the SPL in the playing server, judging whether the advertisement rules in the SPL need to be updated or not, and generating an advertisement rule file containing new advertisement rules when the advertisement rules need to be updated;
and the sending module is used for sending the advertisement rule file generated by the generating module to the playing server.
In an embodiment of the present invention, the combining module is specifically configured to combine an advertisement sequence obtained by parsing the advertisement rule file with an SPL corresponding to the advertisement rule file.
In one embodiment of the invention, the identification of the advertisement rules file corresponds to at least one SPL.
As shown in fig. 4, in one embodiment of the present invention, the apparatus further comprises: and the updating module is used for sending the new SPL to the playing server.
Because the information interaction, execution process, and other contents between the units in the device are based on the same concept as the method embodiment of the present invention, specific contents may refer to the description in the method embodiment of the present invention, and are not described herein again.
It is noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising a" does not exclude the presence of other similar elements in a process, method, article, or apparatus that comprises the element.
Those of ordinary skill in the art will understand that: all or part of the steps for realizing the method embodiments can be completed by hardware related to program instructions, the program can be stored in a computer readable storage medium, and the program executes the steps comprising the method embodiments when executed; and the aforementioned storage medium includes: various media that can store program codes, such as ROM, RAM, magnetic or optical disks.
Finally, it is to be noted that: the above description is only a preferred embodiment of the present invention, and is only used to illustrate the technical solutions of the present invention, and not to limit the protection scope of the present invention. Any modification, equivalent replacement, or improvement made within the spirit and principle of the present invention shall fall within the protection scope of the present invention.

Claims (10)

1. A method of updating a playlist on a playlist server, the method comprising:
s1: scanning whether the broadcasting server has available advertisement rule files every other time period, and executing S2 when the broadcasting server has available advertisement rule files;
s2: analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time, and executing S3 when the advertisement rule file reaches the effective time;
s3: determining a playlist SPL corresponding to an identifier of an advertisement rule file obtained by analyzing the advertisement rule file;
s4: and combining the advertisement rule file with the corresponding SPL to generate a new SPL.
2. The method for updating a playlist of a playlist server as claimed in claim 1, further comprising:
n1: acquiring an SPL in a playing server, judging whether an advertisement rule in the SPL needs to be updated or not, and generating an advertisement rule file containing a new advertisement rule when the advertisement rule needs to be updated;
n2: and sending the generated advertisement rule file containing the new advertisement rule to a playing server.
3. The method for updating a playlist of a playback server of claim 1, wherein the step S4 for combining the advertisement rule file with the SPL corresponding thereto comprises: and combining the advertisement sequence obtained by analyzing the advertisement rule file with the SPL corresponding to the advertisement rule file.
4. The method for updating a playlist of a playback server of claim 1, wherein the identification of the advertisement rules file corresponds to at least one SPL.
5. The method for updating playlist of playlist server according to any one of claims 1-4, wherein after step S4, the method further comprises:
the new SPL is sent to the playout server.
6. An apparatus for updating a playlist of a play server, the apparatus comprising: a scanning module, an analyzing module, a determining module and a combining module, wherein,
the scanning module is used for scanning whether the playing server has available advertisement rule files or not at intervals, and when the playing server has the available advertisement rule files, the analyzing module is triggered;
the analysis module is used for analyzing the advertisement rule file to obtain the effective time in the advertisement rule file, judging whether the advertisement rule file reaches the effective time or not, and triggering the determination module when the advertisement rule file reaches the effective time;
the determining module is used for determining a playlist SPL corresponding to the identifier by analyzing the identifier of the advertisement rule file obtained by the advertisement rule file;
and the combination module is used for combining the advertisement rule file with the SPL determined by the determination module to generate a new SPL.
7. The apparatus for updating playlist of playlist server according to claim 6, further comprising: a generating module and a sending module, wherein,
the generating module is used for acquiring the SPL in the playing server, judging whether the advertisement rules in the SPL need to be updated or not, and generating an advertisement rule file containing new advertisement rules when the advertisement rules need to be updated;
and the sending module is used for sending the advertisement rule file generated by the generating module to the playing server.
8. The apparatus for updating a playlist of a playback server of claim 6, wherein the combining module is specifically configured to combine the advertisement sequence obtained by parsing the advertisement rule file with the SPL corresponding to the advertisement rule file.
9. The apparatus for updating a playlist of a playback server of claim 6, wherein the identification of the advertisement rules file corresponds to at least one SPL.
10. The apparatus for updating playlist of playlist server according to any one of claims 6-9, further comprising: and the updating module is used for sending the new SPL to the playing server.
CN201811231742.XA 2018-10-22 2018-10-22 Method and device for updating play list of play server Active CN109218780B (en)

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