CN106886911A - A kind of travelling products method and device for planning based on user's telecommunications behavioural characteristic - Google Patents
A kind of travelling products method and device for planning based on user's telecommunications behavioural characteristic Download PDFInfo
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Abstract
The invention discloses a kind of travelling products method and device for planning based on user's telecommunications behavioural characteristic, including：Mobile terminal is held by visitor, user profile of the visitor in tourist city is obtained, the user profile includes visitor's identity information, visitor source place, resident number of days and sight spot information；With reference to the resident number of days and the sight spot information, at least one travelling products are planned；According to visitor's identity information, every consuming capacity grade of visitor is read from preset subsystem；According to the consuming capacity grade, the corresponding grade of service of each travelling products is determined, the grade of service at least includes the board and lodging grade of service.Such scheme, fully analyzes tourist information, to make the data supporting that rational travelling products are provided.
Description
Technical field
The present invention relates to internet information processing technology field, espespecially a kind of tourism based on user's telecommunications behavioural characteristic is produced
Product method and device for planning.
Background technology
Travelling products be tourist industry rely exist and development core and material base, it include two aspect contents：Tourism
Product supply, travelling products demand.At present, the research to travelling products supply respect is more deep, various distinctive tourism products
Emerge in an endless stream, for example：Landscape trip, culture trip.But, for the research of travelling products demand side, also rest on qualitative analysis,
The primitive stage of market survey.In this way, the hysteresis quality of demand analysis will certainly be caused, and then influence to be formulated according to the demand analysis
Travelling products reasonability, and influence Consumer's Experience.
The content of the invention
In order to solve the above-mentioned technical problem, the invention provides a kind of travelling products rule based on user's telecommunications behavioural characteristic
Method and device, fully analysis visitor's self information are drawn, for the rational travelling products of formulation provide strong technical support.
In order to reach the object of the invention, the invention provides a kind of travelling products planning based on user's telecommunications behavioural characteristic
Method, including：
Mobile terminal is held by visitor, user profile of the visitor in tourist city is obtained, the user profile includes trip
Objective identity information, visitor source place, resident number of days and sight spot information；
With reference to the resident number of days and the sight spot information, at least one travelling products are planned；
According to visitor's identity information, every consuming capacity grade of visitor is read from preset subsystem；
According to the consuming capacity grade, the corresponding grade of service of each travelling products is determined, the grade of service is at least
Including the board and lodging grade of service.
Preferably, number of days and the sight spot are resident described in the combination, the method for planning at least one travelling products is specific
For：
The number at each sight spot of visit, resident number of days are counted within the cycle；
Number according to the visit sight spot is defined as in the travelling products by least descending selects N number of sight spot more
Sight spot；
It is resident at each sight spot that resident number of days according to each visit sight spot is matched in the travelling products from long to short
Time.
Preferably, the mode of the acquisition consuming capacity grade is：
Mobile terminal is held by visitor, positional information of the visitor in the visitor source place is obtained, and according to institute's rheme
Confidence breath determines work address and the inhabitation address of visitor；
The corresponding house pricing information of the corresponding wages information of the work address and the inhabitation address is obtained, using institute
State wages information and the house pricing information obtains the consuming capacity grade of the visitor.
Preferably, it is described that mobile terminal is held by visitor, obtain positional information of the visitor in the visitor source place, bag
Include：
Obtain the measurement report MR data of the mobile terminal, and the positional information according to the MR data acquisitions.
Preferably, methods described also includes：The consuming capacity coefficient in city where user is obtained,
The consuming capacity grade that the visitor is obtained using the wages information and the house pricing information, including：
The consuming capacity grade of the visitor is obtained using the wages information, the house pricing information and the consuming capacity coefficient.
Preferably, every interest preference information of visitor is also preserved in the preset subsystem, methods described also includes：
Detect that DPI captures the page of visit from visitors according to deep packet, obtain the interest preference information of the visitor；
According to visitor's identity information, every interest preference information of visitor is read from the preset subsystem；
According to the interest preference information, the corresponding entertainment selection of each travelling products is determined.
A kind of travelling products device for planning based on user's telecommunications behavioural characteristic, including：
User profile acquiring unit, for holding mobile terminal by visitor, obtains user of the visitor in tourist city and believes
Breath, the user profile includes visitor's identity information, visitor source place, resident number of days and sight spot information；
Travelling products formulate unit, and for combining the resident number of days and the sight spot information, planning at least one is traveled
Product；
Reading unit, for according to visitor's identity information, every consumption energy of visitor being read from preset subsystem
Power grade；
Grade of service determining unit, for according to the consuming capacity grade, determining the corresponding service of each travelling products
Grade, the grade of service at least includes the board and lodging grade of service.
Preferably, described device also includes consuming capacity level de-termination unit, for holding mobile terminal by visitor, obtains
Positional information of the visitor in the visitor source place is obtained, and work address and the residence of visitor are determined according to the positional information
Location；The corresponding house pricing information of the corresponding wages information of the work address and the inhabitation address is obtained, using the firewood
Standing ceases the consuming capacity grade that the visitor is obtained with the house pricing information.
Preferably, the consuming capacity level de-termination unit, is additionally operable to obtain the consuming capacity coefficient in city where user,
And obtain consuming capacity of the visitor etc. using the wages information, the house pricing information and the consuming capacity coefficient
Level.
Preferably, every interest preference information of visitor is also preserved in the preset subsystem, described device also includes：
Entertainment selection determining unit, for according to visitor's identity information, every being read from the preset subsystem
The interest preference information of visitor；According to the interest preference information, the corresponding entertainment selection of each travelling products is determined.
Travelling products method and device for planning based on user's telecommunications behavioural characteristic provided in an embodiment of the present invention, fully divides
Analyse telecommunications spatial behavior, the internet behavior of user, and on this basis, quantitative analysis consuming capacity grade, the interest of visitor
The demand of the aspects such as preference, thus for travelling products provider eating, live, go, in sightseeing, shopping and entertainment this six big key elements, developing and combine
Go out travelling products the most rational and certain technical support is provided.Further, the items for being referred in embodiment of the present invention scheme
Information can be regularly updated according to demand, and upgrading in time for such information more correctly can comprehensively reflect the current situation of visitor,
And then ensure the reasonability of travelling products formulated accordingly.
Brief description of the drawings
Accompanying drawing is used for providing further understanding technical solution of the present invention, and constitutes a part for specification, with this
The embodiment of application for explaining technical scheme, does not constitute the limitation to technical solution of the present invention together.
Fig. 1 is the flow chart of the travelling products planing method that the embodiment of the present invention is based on user's telecommunications behavioural characteristic；
Fig. 2 is the flow chart of acquisition consuming capacity grade in the embodiment of the present invention；
Fig. 3 is the structure principle chart of the travelling products device for planning that the embodiment of the present invention is based on user's telecommunications behavioural characteristic.
Specific embodiment
To make the object, technical solutions and advantages of the present invention become more apparent, below in conjunction with accompanying drawing to the present invention
Embodiment be described in detail.It should be noted that in the case where not conflicting, in the embodiment and embodiment in the application
Feature can mutually be combined.
Can be in the such as one group computer system of computer executable instructions the step of the flow of accompanying drawing is illustrated
Perform.And, although logical order is shown in flow charts, but in some cases, can be with suitable different from herein
Sequence performs shown or described step.
Referring to Fig. 1, a kind of travelling products planing method based on user's telecommunications behavioural characteristic of the embodiment of the present invention is shown
Flow chart, it may include：
S101, mobile terminal is held by visitor, obtains user profile of the visitor in tourist city, the user profile bag
Include visitor's identity information, visitor source place, resident number of days and sight spot information.
For example, visitor's identity information can be presented as phone number, international mobile subscriber identity (English：
International Mobile Subscriber Identification Number, referred to as：IMSI), waiting can distinguish visitor
The information of identity.On being resident number of days, if visitor is same city visitor, that is to say, that tourist city is identical with visitor source place,
Residence, sight spot information of visitor etc. can be combined, it is determined that with the resident number of days of city visitor；If visitor is strange land visitor, also
It is to say that tourist city is different from visitor source place, visitor can be combined and reached tourist city, left the time of tourist city, determines different
The resident number of days of ground tourism.For example, visitor source place can be recognized by phone number.For example, sight spot information
Sight name can be presented as, e.g., Hangzhou West Lake scenic spot；Or, sight spot information can also be presented as sight spot position, e.g.,
Hangzhou West Lake scenic spot is represented by longitude and latitude (ii, jj).As a kind of example, can directly pass through mobile terminal location function, obtain
Obtain sight spot information；Or, can also be by measurement report (English：Measurement Report, referred to as：MR) data, obtain scape
Point information, the embodiment of the present invention can be not specifically limited to this.
For example, following MR data can be obtained by network management system：Phone number, the time, position area, cell, base station,
Positional information 1, positional information 2 ... ... in MR in base station longitude, base station latitude, base station height, MR.Wherein, the position letter in MR
Cease according to the standard of mobile network, the difference of version can be different.By taking the following versions of TDD-LTE r10 as an example, position in MR
Information time lead (English：Timing Advance, referred to as：TA), direction of arrival (English：Arrival of Angle,
Referred to as：AOA).Specifically, the NN moment can be calculated, between visitor and base station by TA and the propagation rate of radio wave
Distance；And then further according to AOA, calculate the NN moment, visitor with base station in longitudinal and latitudinal distance, so as to obtain
The longitude and latitude (ii, jj) of NN moment visitors is used as sight spot information.Embodiment of the present invention standard not to mobile network, version,
Calculate longitude and latitude algorithm and do concrete restriction, can do appropriately selected with reference to concrete application.
As a example by from Pekinese visitor 139AAAABBBB, following information can be at least obtained through above-mentioned steps：
Table 1
| Visitor's identity information | Visitor source place | Resident number of days | Sight spot information |
| 139AAAABBBB | Beijing | 3 | The West Lake |
| 139AAAABBBB | Beijing | 3 | Lingyin Temple |
| 139AAAABBBB | Beijing | 3 | Hangzhou paradise |
| …… | …… | …… | …… |
Preferably, can also obtain visitor enter, leave each sight spot time and visitor each sight spot it is resident when
Information long etc., in case subsequently formulating more detailed travelling products, provides the user the service of more excellent experience.
S102, with reference to the resident number of days and the sight spot information, for the visitor source place, formulates at least one trip
Trip product.
With reference to the user profile of the several visitors for obtaining, corresponding travelling products just can be formulated.Specifically, can be according to resident
Number of days and sight spot information, count the information such as the number at each sight spot of visit, resident number of days within the cycle.It is ranked up afterwards,
Number i.e. according to the visit sight spot is defined as the sight spot in the travelling products by least descending selects N number of sight spot more.Root
Each sight spot residence time in the travelling products is matched to from long to short according to the resident number of days at each visit sight spot, and selection is most
Welcome sight spot is combined to form travelling products, and specific rules of the embodiment of the present invention not to sight spot combination are limited.Citing
For, the mode with reference to shown in S101 obtains the travel information in June, 2015 Hangzhou, for details, reference can be made to table 2, in this way, just can formulate
The West Lake and Lingyin Temple are combined to form travelling products by one travelling products of the day tour of Hangzhou 3, selection.
Table 2
| Visitor source place | Resident number of days | Sight spot information | Timing statisticses | Visitor's number |
| Beijing | 3 | The West Lake | 201506 | 500000 |
| Beijing | 3 | Lingyin Temple | 201506 | 450000 |
| …… | …… | …… | …… | …… |
Following information can be at least obtained through above-mentioned steps：
Table 3
| Travelling products | Sight spot information | Visitor's identity information |
| Hangzhou sight spot combination 1 on the 3rd | The West Lake, Lingyin Temple | 139AAAABBBB、…… |
| …… | …… | …… |
S103, according to visitor's identity information, reads every consuming capacity grade of visitor from preset subsystem.
S104, according to the consuming capacity grade, determines the corresponding grade of service of each travelling products, the grade of service
At least include the board and lodging grade of service.
It is that visitor recommends more to meet the clothes of its own situation present invention aim at more rational travelling products are formulated
Business, there is provided tourist experience, therefore, can be according to visitor's identity information, being obtained from preset subsystem can to a certain extent reflect trip
The consuming capacity grade of objective own situation, and then according to shared by the visitor in different consuming capacity grades in a travelling products
Ratio, determine the corresponding grade of service of the travelling products.
Table 4
| Travelling products | Visitor source place | Consuming capacity grade | Number accounting |
| Hangzhou sight spot combination 1 on the 3rd | Beijing | 7 | 60% |
| Hangzhou sight spot combination 2 on the 3rd | Beijing | 5 | 50% |
| …… | …… | …… | …… |
By taking situation shown in upper table 4 as an example, consuming capacity grade is 7 visitor's accounting in 1 corresponding visitor is combined at sight spot
Than being 60%, consuming capacity grade be 5 accounting of the visitor in 2 corresponding visitors are combined at sight spot for 50%, in contrast, scape
The consuming capacity of point 1 corresponding visitor of combination is stronger, can provide the board and lodging service of 3-4 stars for it.
Preferably, every interest preference information of visitor can be also preserved in the preset subsystem, so then can basis
Interest preference information is that passenger formulates more reasonable, hommization travelling products.Specifically, can when needed, according to the trip
Objective identity information, reads every interest preference information of visitor from the preset subsystem；And then according to the interest preference
Information, determines the corresponding entertainment selection of each travelling products.For example, can detect that DPI crawl visitors visit according to deep packet
The page asked, obtains the interest preference information of the visitor.Such as, visitor viewing or films and television programs, the variety section downloaded online are obtained
Mesh, obtains the interest preference information of visitor.
Referring to Fig. 2, the flow chart that the consuming capacity grade is obtained in the embodiment of the present invention is shown, it may include：
S201, mobile terminal is held by visitor, obtains positional information of the visitor in the visitor source place, and according to institute
State work address and inhabitation address that positional information determines visitor.Wherein, the MR data of the mobile terminal can be obtained, and according to
Positional information described in the MR data acquisitions.
S202, obtains the corresponding wages information of work address and the corresponding house pricing information in the inhabitation address,
The consuming capacity grade of the visitor is obtained using the wages information and the house pricing information.
Similarly, positional information of the visitor in the visitor source place can be obtained by MR data, such as acquisition MM moment swims
Positional information of the visitor in visitor source place is (ee, ff).The positional information collected by different time points, it may be determined that go out the trip
The work address of visitor and inhabitation address.For example, according to the positional information that working day, working time collect, typically can be true
The work address of visitor is made, according to the positional information that nonworkdays, non-working time collect, typically can determine that visitor's
Inhabitation address.
After obtaining work address, the office buildings in the range of the work address is just can determine that, and then acquisition is done positioned at these
The wage of company's position vacant of public building, as the corresponding wages information of the work address after averagedization treatment.
Similarly, after obtaining inhabitation address, the Residential Area in the range of the inhabitation address is just can determine that, and then it is small to obtain these
The price of area's house, as the corresponding house pricing information in the inhabitation address after averagedization treatment.
As a kind of example, following information can be at least obtained through above-mentioned steps：
Table 5
| Visitor's identity information | House pricing information | Wages information |
| 139AAAABBBB | 30000 yuan/square metre | 7000 |
| …… | …… | …… |
After obtaining wages information and house pricing information, following treatment can be further done：
At the same time, the wages in visitor source place and house price can be divided into certain grade, and then determines visitor
Affiliated grade.For example, house price can be divided into 10 grades, the weights of each grade are respectively：1st grade of weights
It is 1, the 2nd grade of weights are 2 ... ..., the 10th grade of weights are 10.Wages are divided into 10 grades, the weights of each grade are respectively：
1st grade of weights are that the 1, the 2nd grade of weights are 2 ... ..., and the 10th grade of weights are 10.Then visitor shown in table 5, house pricing information
The corresponding grade weights of 30000 yuan/square metre are 8, and the corresponding grade weights of wages information 7000 are 6, then, the consumption of the visitor
Ability rating can be identified as (8+6)/2=7.
Preferably, for different cities, consuming capacity grade can also be done and be handled differently as follows：Obtain city where user
Consuming capacity coefficient, obtains the visitor's using the wages information, the house pricing information and the consuming capacity coefficient
Consuming capacity grade.Generally, the value of consuming capacity COEFFICIENT K is 0<K≤1.For example, visitor source place is shown in upper table 5
Beijing, if the corresponding consuming capacity coefficient in Beijing is 1, the consuming capacity grade of the visitor is confirmed as (8+6)/2*1=7.
For the ease of the understanding to present invention, step introduction one by one is now carried out by a complete example.Specifically
It is as follows：
First, by the MR fileinfos of acquisition Beijing visitor 139AAAABBBB in telecom network management system：
Propagation rate according to radio wave calculates user 139AAAABBBB when MM with the distance of base station (aa, bb),
Further according to AOA calculate user 139AAAABBBB when the MM with base station (aa, bb) in longitudinal and latitudinal distance,
Longitudes and latitudes (ee, ff) of user 139AAAABBBB when MM is calculated again.Similarly user's locating module in Hangzhou can be calculated
Longitudes and latitudes (ii, jj) of Beijing visitor 139AAAABBBB when NN.
By the following formatted data that Beijing visitor is obtained with upper type：
| Phone number | Time | Place city | Longitude | Latitude |
| 139AAAABBBB | MM | Beijing | Ee | ff |
| …… | …… | …… | …… | …… |
In systems, it is previously stored with the address information in Beijing residence (place of working).Based on these information, can basis
The longitude and latitude of 139AAAABBBB judges to belong to which residential quarters, office buildings (to be also possible to be not belonging to any house small
Area, office buildings)：
It is exactly the job site of the user according to the most office buildings of working time affiliated number of times, belonging to the time of having a rest time
The most residential quarters of number are exactly that the rule judgment of the residence of the user goes out 139AAAABBBB job sites for office buildings 1,
Residence is residential quarters 1.
Newest following data are sent into customer consumption capability analysis module by user residence (place of working) locating module.
| Phone number | Residence | Job site |
| 139AAAABBBB | Residential quarters 1 | Office buildings 1 |
| …… | …… | …… |
Web page analysis are crawled from house property information website, recruitment information website obtain the average sales price of each residential quarters, each
The average salary feeding of individual work building position vacant reads customer consumption capability analysis module.
| Residential quarters | Average sales price |
| Residential quarters 1 | 30000 yuan/square metre |
| …… | …… |
| Work building | Average salary |
| Office buildings 1 | 7000 |
| …… | …… |
User is obtained according to user residence, job site association residential quarters average sales price, work building average salary
Residence house average sales price, possible average salary.
| Phone number | Residence house average sales price | Possible wage |
| 139AAAABBBB | 30000 yuan/square metre | 7000 |
| …… | …… | …… |
House average sales price in whole city residence is divided into 10 grades, each grade by customer consumption capability analysis module
Weights be：1st grade of weights are that the 1, the 2nd grade of weights are 2 ... ..., and the 10th grade of weights are 10.Similarly, may wage point by the whole city
Into 10 grades, the weights of each grade are：1st grade of weights are that the 1, the 2nd grade of weights are 2 ... ..., and the 10th grade of weights are 10.Pin
To each user by his residence house average sales price weights, may wage be added the consumption energy being averaged as the user
Power grade.30000 yuan/square metre grade weights are that 8,7000 grade weights are 6.Then 139AAAABBBB consuming capacities grade is
7。
Because the income in different cities is different with the level of consumption, therefore for different cities, consuming capacity also needs to multiply
With urban consumption capacity factor.Pekinese's consuming capacity coefficient is 1.Therefore 139AAAABBBB consuming capacities grade is 7.If with
Family is a certain three lines city, then its consuming capacity system may be 0.6.
| Phone number | Consuming capacity grade |
| 139AAAABBBB | 7 |
| …… | …… |
In addition, get Beijing visitor 139AAAABBBB by DPI systems watches (or download) films and television programs, comprehensive online
The data of skill program：
Based on same technology, after Beijing visitor reaches Hangzhou, by telecom network management system get Beijing have
Position data includes：Phone number, time, longitude, latitude.
| Phone number | Time | Place city | Longitude | Latitude |
| 139AAAABBBB | NN | Hangzhou | ii | jj |
| …… | …… | …… | …… | …… |
Meanwhile, the geography information at each sight spot in the Hangzhou that is stored with systems.Longitude and latitude according to user judges family
Which sight spot is positional information belong to.For example：(ii, jj) belongs to West Lake scenic spot, then：
Stay time of Beijing visitor at each sight spot is calculated simultaneously：
| Phone number | Entry time | Sight spot | Stay time |
| 139AAAABBBB | 20150601 | The West Lake | 3 hours |
| 139AAAABBBB | 20150601 | Lingyin Temple | 2 hours |
| 139AAAABBBB | 20150602 | Hangzhou paradise | 4 hours |
| …… | …… | …… | …… |
By the acquisition of above-mentioned data, grasp 139AAAABBBB and travelled three days in Hangzhou.
Visitor's tourist site preference analysis module record data is as follows：
By collecting the above-mentioned data of accumulation, can be with visitor source place, travelling number of days, sight spot by the cycle of calendar month
Unit carries out statistical classification to visitor's number：
| Visitor source place | Travelling number of days | Sight spot | Timing statisticses | Number |
| Beijing | 3 | The West Lake | 201506 | 500000 |
| Beijing | 3 | Lingyin Temple | 201506 | 450000 |
| …… | …… | …… | …… | …… |
According to above-mentioned data, can obtain Beijing visitor come Hangzhou can typically expend 3 day time for go sight-seeing the West Lake, spirit it is hidden
The sight spots such as temple.Therefore, after the program is sent to tourism organization, travelling products provider can select in 3 day tour product of Hangzhou
Select the combination such as the West Lake, Lingyin Temple and form travel products.
| Combine at sight spot | Sight spot |
| Hangzhou sight spot combination 1 on the 3rd | The West Lake |
| …… | …… |
And after it is determined that sight spot is combined, further can also be analyzed the involved visitor's inventory of sight spot combination, really
Fixed its consuming capacity and preference.
| Combine at sight spot | Visitor's phone number |
| Hangzhou sight spot combination 1 on the 3rd | 139AAAABBBB |
Situations such as work, inhabitation of Beijing visitor by getting before, calculate the consuming capacity of Beijing visitor：
According to the above results it can be seen that, the consuming capacity of Beijing visitor in Hangzhou sight spot on the 3rd combination 1 is stronger, tourism
Provider can provide price 3-4 stars board and lodging supply higher.
In addition, accessing video display entertainment preference using the history of mobile terminal based on Beijing visitor, can collect and obtain：
Beijing visitor i.e. in the sight spot combination 1 on the 3rd of visit Hangzhou, the visitor for having 75% watched " running, brother ".
Therefore, based on the result, similar " running, brother " related entertainment selection can be carried out during visit or in sight spot.
By using above method, telecommunications spatial behavior, the internet behavior of user, and basis herein can be fully analyzed
On, the demand of the aspect such as quantitative analysis consuming capacity grade, interest preference of visitor, so that for travelling products provider exists
Eat, live, going, in sightseeing, shopping and entertainment this six big key elements, exploitation is combined into travelling products the most rational and provides certain technical support.
Further, the every terms of information for being referred in embodiment of the present invention scheme can be regularly updated according to demand, such information it is timely
Renewal more correctly can comprehensively reflect the current situation of visitor, and then ensure the reasonability of travelling products formulated accordingly.
Referring to Fig. 3, a kind of travelling products device for planning based on user's telecommunications behavioural characteristic of the embodiment of the present invention is shown
Structure principle chart, it may include：
User profile acquiring unit 301, for holding mobile terminal by visitor, obtains user of the visitor in tourist city
Information, the user profile includes visitor's identity information, visitor source place, resident number of days and sight spot information；
For example, visitor's identity information can be presented as phone number, international mobile subscriber identity (English：
International Mobile Subscriber Identification Number, referred to as：IMSI), waiting can distinguish visitor
The information of identity.On being resident number of days, if visitor is same city visitor, that is to say, that tourist city is identical with visitor source place,
Residence, sight spot information of visitor etc. can be combined, it is determined that with the resident number of days of city visitor；If visitor is strange land visitor, also
It is to say that tourist city is different from visitor source place, visitor can be combined and reached tourist city, left the time of tourist city, determines different
The resident number of days of ground tourism.For example, visitor source place can be recognized by phone number.For example, sight spot information
Sight name can be presented as, e.g., Hangzhou West Lake scenic spot；Or, sight spot information can also be presented as sight spot position, e.g.,
Hangzhou West Lake scenic spot is represented by longitude and latitude (ii, jj).As a kind of example, can directly pass through mobile terminal location function, obtain
Obtain sight spot information；Or, can also be by measurement report (English：Measurement Report, referred to as：MR) data, obtain scape
Point information, the embodiment of the present invention can be not specifically limited to this.
For example, following MR data can be obtained by network management system：Phone number, the time, position area, cell, base station,
Positional information 1, positional information 2 ... ... in MR in base station longitude, base station latitude, base station height, MR.Wherein, the position letter in MR
Cease according to the standard of mobile network, the difference of version can be different.By taking the following versions of TDD-LTE r10 as an example, position in MR
Information time lead (English：Timing Advance, referred to as：TA), direction of arrival (English：Arrival of Angle,
Referred to as：AOA).Specifically, the NN moment can be calculated, between visitor and base station by TA and the propagation rate of radio wave
Distance；And then further according to AOA, calculate the NN moment, visitor with base station in longitudinal and latitudinal distance, so as to obtain
The longitude and latitude (ii, jj) of NN moment visitors is used as sight spot information.Embodiment of the present invention standard not to mobile network, version,
Calculate longitude and latitude algorithm and do concrete restriction, can do appropriately selected with reference to concrete application.
As a example by from Pekinese visitor 139AAAABBBB, following information can be at least obtained through above-mentioned steps：
| Visitor's identity information | Visitor source place | Resident number of days | Sight spot information |
| 139AAAABBBB | Beijing | 3 | The West Lake |
| 139AAAABBBB | Beijing | 3 | Lingyin Temple |
| 139AAAABBBB | Beijing | 3 | Hangzhou paradise |
| …… | …… | …… | …… |
Preferably, can also obtain visitor enter, leave each sight spot time and visitor each sight spot it is resident when
Information long etc., in case subsequently formulating more detailed travelling products, provides the user the service of more excellent experience.
Travelling products formulate unit 302, for for combining the resident number of days and the sight spot information, planning at least one
Individual travelling products；
With reference to the user profile of the several visitors for obtaining, corresponding travelling products just can be formulated.Specifically, can be according to resident
Number of days and sight spot information, count the information such as the number at each sight spot of visit, resident number of days within the cycle.It is ranked up afterwards,
Number i.e. according to the visit sight spot is defined as the sight spot in the travelling products by least descending selects N number of sight spot more.Root
Each sight spot residence time in the travelling products is matched to from long to short according to the resident number of days at each visit sight spot, and selection is most
Welcome sight spot is combined to form travelling products, and specific rules of the embodiment of the present invention not to sight spot combination are limited.Citing
For, the mode with reference to shown in S101 obtains the travel information in June, 2015 Hangzhou, for details, reference can be made to table 2, in this way, just can formulate
The West Lake and Lingyin Temple are combined to form travelling products by one travelling products of the day tour of Hangzhou 3, selection.
Following information can be at least obtained through above-mentioned steps：
| Travelling products | Sight spot information | Visitor's identity information |
| Hangzhou sight spot combination 1 on the 3rd | The West Lake, Lingyin Temple | 139AAAABBBB、…… |
| …… | …… | …… |
Reading unit 303, for according to visitor's identity information, every consumption of visitor being read from preset subsystem
Ability rating.
And in reading unit 303, consuming capacity level de-termination unit can also be included.
Consuming capacity level de-termination unit, for holding mobile terminal by visitor, obtains visitor and is originated in the visitor
The positional information on ground, and work address and the inhabitation address of visitor are determined according to the positional information；Obtain the work address
The corresponding house pricing information of corresponding wages information and the inhabitation address, using the wages information and the house price
The consuming capacity grade of the information acquisition visitor.Specifically, the consuming capacity level de-termination unit, can obtain user place
The consuming capacity coefficient in city, and obtained using the wages information, the house pricing information and the consuming capacity coefficient
The consuming capacity grade of the visitor.
Similarly, positional information of the visitor in the visitor source place can be obtained by MR data, such as acquisition MM moment swims
Positional information of the visitor in visitor source place is (ee, ff).The positional information collected by different time points, it may be determined that go out the trip
The work address of visitor and inhabitation address.For example, according to the positional information that working day, working time collect, typically can be true
The work address of visitor is made, according to the positional information that nonworkdays, non-working time collect, typically can determine that visitor's
Inhabitation address.
After obtaining work address, the office buildings in the range of the work address is just can determine that, and then acquisition is done positioned at these
The wage of company's position vacant of public building, as the corresponding wages information of the work address after averagedization treatment.
Similarly, after obtaining inhabitation address, the Residential Area in the range of the inhabitation address is just can determine that, and then it is small to obtain these
The price of area's house, as the corresponding house pricing information in the inhabitation address after averagedization treatment.
As a kind of example, following information can be at least obtained through above-mentioned steps：
| Visitor's identity information | House pricing information | Wages information |
| 139AAAABBBB | 30000 yuan/square metre | 7000 |
| …… | …… | …… |
After obtaining wages information and house pricing information, following treatment can be further done：
At the same time, the wages in visitor source place and house price can be divided into certain grade, and then determines visitor
Affiliated grade.For example, house price can be divided into 10 grades, the weights of each grade are respectively：1st grade of weights
It is 1, the 2nd grade of weights are 2 ... ..., the 10th grade of weights are 10.Wages are divided into 10 grades, the weights of each grade are respectively：
1st grade of weights are that the 1, the 2nd grade of weights are 2 ... ..., and the 10th grade of weights are 10.Then visitor shown in table 5, house pricing information
The corresponding grade weights of 30000 yuan/square metre are 8, and the corresponding grade weights of wages information 7000 are 6, then, the consumption of the visitor
Ability rating can be identified as (8+6)/2=7.
Preferably, for different cities, consuming capacity grade can also be done and be handled differently as follows：Obtain city where user
Consuming capacity coefficient, obtains the visitor's using the wages information, the house pricing information and the consuming capacity coefficient
Consuming capacity grade.Generally, the value of consuming capacity COEFFICIENT K is 0<K≤1.For example, visitor source place shown in upper table is north
Capital, if the corresponding consuming capacity coefficient in Beijing is 1, the consuming capacity grade of the visitor is confirmed as (8+6)/2*1=7.
Grade of service determining unit 304, for according to the consuming capacity grade, determining the corresponding clothes of each travelling products
Business grade, the grade of service at least includes the board and lodging grade of service.
It is that visitor recommends more to meet the clothes of its own situation present invention aim at more rational travelling products are formulated
Business, there is provided tourist experience, therefore, can be according to visitor's identity information, being obtained from preset subsystem can to a certain extent reflect trip
The consuming capacity grade of objective own situation, and then according to shared by the visitor in different consuming capacity grades in a travelling products
Ratio, determine the corresponding grade of service of the travelling products.
By taking situation shown in upper table as an example, consuming capacity grade be 7 visitor sight spot combine 1 corresponding visitor in accounting
Be 60%, consuming capacity grade be 5 accounting of the visitor in 2 corresponding visitors are combined at sight spot for 50%, in contrast, sight spot
The consuming capacity for combining 1 corresponding visitor is stronger, can provide the board and lodging service of 3-4 stars for it.
Preferably, every interest preference information of visitor can be also preserved in the preset subsystem, so then can basis
Interest preference information is that passenger formulates more reasonable, hommization travelling products.Specifically, can when needed, according to the trip
Objective identity information, reads every interest preference information of visitor from the preset subsystem；And then according to the interest preference
Information, determines the corresponding entertainment selection of each travelling products.For example, can detect that DPI crawl visitors visit according to deep packet
The page asked, obtains the interest preference information of the visitor.Such as, visitor viewing or films and television programs, the variety section downloaded online are obtained
Mesh, obtains the interest preference information of visitor.
In the present embodiment, every interest preference information of visitor can also be also preserved in the preset subsystem,
Described device also includes：
Entertainment selection determining unit, for according to visitor's identity information, every being read from the preset subsystem
The interest preference information of visitor；According to the interest preference information, the corresponding entertainment selection of each travelling products is determined.Specifically
Ground, can read every interest preference letter of visitor from the preset subsystem when needed, according to visitor's identity information
Breath；And then according to the interest preference information, determine the corresponding entertainment selection of each travelling products.For example, can be according to depth
Degree interblock interference DPI captures the page of visit from visitors, obtains the interest preference information of the visitor.Such as, visitor is obtained to watch online
Or films and television programs, the variety show downloaded, obtain the interest preference information of visitor.
For example, accessing video display entertainment preference using the history of mobile terminal based on Beijing visitor, can collect and obtain：
Beijing visitor i.e. in the sight spot combination 1 on the 3rd of visit Hangzhou, the visitor for having 75% watched " running, brother ".
Therefore, based on the result, similar " running, brother " related entertainment selection can be carried out during visit or in sight spot.
By using apparatus above, telecommunications spatial behavior, the internet behavior of user, and basis herein can be fully analyzed
On, the demand of the aspect such as quantitative analysis consuming capacity grade, interest preference of visitor, so that for travelling products provider exists
Eat, live, going, in sightseeing, shopping and entertainment this six big key elements, exploitation is combined into travelling products the most rational and provides certain technical support.
Further, the every terms of information for being referred in embodiment of the present invention scheme can be regularly updated according to demand, such information it is timely
Renewal more correctly can comprehensively reflect the current situation of visitor, and then ensure the reasonability of travelling products formulated accordingly.
It should be noted that each embodiment in this specification is described by the way of progressive, each embodiment weight
Point explanation is all difference with other embodiment, between each embodiment identical similar part mutually referring to.
For device class embodiment, because it is substantially similar to embodiment of the method, so description is fairly simple, related part ginseng
See the part explanation of embodiment of the method.
Finally, in addition it is also necessary to explanation, herein, term " including ", "comprising" or its any other variant be intended to
Cover including for nonexcludability, so that process, method, article or equipment including a series of key elements not only include those
Key element, but also other key elements including being not expressly set out, or also include for this process, method, article or set
Standby intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that
Also there is other identical element in the process including the key element, method, article or equipment.
Although disclosed herein implementation method as above, content be only readily appreciate the present invention and use implementation
Mode, is not limited to the present invention.Technical staff in any art of the present invention, do not depart from disclosed herein
On the premise of spirit and scope, any modification and change can be carried out in the form and details implemented, but it is of the invention special
Sharp protection domain, must be still defined by the scope of which is defined in the appended claims.
Claims (10)
1. a kind of travelling products planing method based on user's telecommunications behavioural characteristic, it is characterised in that including：
Mobile terminal is held by visitor, user profile of the visitor in tourist city is obtained, the user profile includes visitor's body
Part information, visitor source place, resident number of days and sight spot information；
With reference to the resident number of days and the sight spot information, at least one travelling products are planned；
According to visitor's identity information, every consuming capacity grade of visitor is read from preset subsystem；
According to the consuming capacity grade, the corresponding grade of service of each travelling products is determined, the grade of service at least includes
The board and lodging grade of service.
2. method according to claim 1, it is characterised in that number of days and the sight spot, planning are resident described in the combination
The method of at least one travelling products is specially：
The number at each sight spot of visit, resident number of days are counted within the cycle；
Number according to the visit sight spot is defined as the sight spot in the travelling products by least descending selects N number of sight spot more；
Resident number of days according to each visit sight spot is matched to each sight spot residence time in the travelling products from long to short.
3. method according to claim 2, it is characterised in that the mode for obtaining the consuming capacity grade is：
Mobile terminal is held by visitor, positional information of the visitor in the visitor source place is obtained, and believe according to the position
Breath determines work address and the inhabitation address of visitor；
The corresponding house pricing information of the corresponding wages information of the work address and the inhabitation address is obtained, using the firewood
Standing ceases the consuming capacity grade that the visitor is obtained with the house pricing information.
4. method according to claim 3, it is characterised in that described to hold mobile terminal by visitor, obtains visitor and exists
The positional information in the visitor source place, including：
Obtain the measurement report MR data of the mobile terminal, and the positional information according to the MR data acquisitions.
5. method according to claim 4, it is characterised in that methods described also includes：Obtain disappearing for city where user
Take capacity factor,
The consuming capacity grade that the visitor is obtained using the wages information and the house pricing information, including：Utilize
The wages information, the house pricing information and the consuming capacity coefficient obtain the consuming capacity grade of the visitor.
6. method according to claim 1, it is characterised in that the emerging of every visitor is also preserved in the preset subsystem
Interesting preference information, methods described also includes：
Detect that DPI captures the page of visit from visitors according to deep packet, obtain the interest preference information of the visitor；
According to visitor's identity information, every interest preference information of visitor is read from the preset subsystem；
According to the interest preference information, the corresponding entertainment selection of each travelling products is determined.
7. a kind of travelling products device for planning based on user's telecommunications behavioural characteristic, it is characterised in that including：
User profile acquiring unit, for holding mobile terminal by visitor, obtains user profile of the visitor in tourist city, institute
Stating user profile includes visitor's identity information, visitor source place, resident number of days and sight spot information；
Travelling products formulate unit, for combining the resident number of days and the sight spot information, plan at least one travelling products；
Reading unit, for according to visitor's identity information, every consuming capacity of visitor etc. being read from preset subsystem
Level；
Grade of service determining unit, for according to the consuming capacity grade, determining the corresponding grade of service of each travelling products,
The grade of service at least includes the board and lodging grade of service.
8. device according to claim 7, it is characterised in that described device also includes consuming capacity level de-termination unit,
For holding mobile terminal by visitor, positional information of the visitor in the visitor source place is obtained, and believe according to the position
Breath determines work address and the inhabitation address of visitor；Obtain the corresponding wages information of the work address and the inhabitation address pair
The house pricing information answered, the consuming capacity grade of the visitor is obtained using the wages information and the house pricing information.
9. device according to claim 8, it is characterised in that the consuming capacity level de-termination unit, is additionally operable to obtain
The consuming capacity coefficient in city where user, and using the wages information, the house pricing information and the consuming capacity
Coefficient obtains the consuming capacity grade of the visitor.
10. the device according to claim 7 or 8 or 9, it is characterised in that also preserve every in the preset subsystem
The interest preference information of visitor, described device also includes：
Entertainment selection determining unit, for according to visitor's identity information, every visitor being read from the preset subsystem
Interest preference information；According to the interest preference information, the corresponding entertainment selection of each travelling products is determined.
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| CN116151891A (en) * | 2023-04-18 | 2023-05-23 | 北京大也智慧数据科技服务有限公司 | Message pushing method and device based on signaling data |
| CN116720929A (en) * | 2023-08-10 | 2023-09-08 | 北京大也智慧数据科技服务有限公司 | Package recommendation method, device, equipment and storage medium |
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Application publication date: 20170623 |