CN106301866A - The statistical method of destination object and device - Google Patents
The statistical method of destination object and device Download PDFInfo
- Publication number
- CN106301866A CN106301866A CN201510320500.8A CN201510320500A CN106301866A CN 106301866 A CN106301866 A CN 106301866A CN 201510320500 A CN201510320500 A CN 201510320500A CN 106301866 A CN106301866 A CN 106301866A
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- China
- Prior art keywords
- terminal equipment
- wifi
- identification information
- wifi terminal
- target area
- Prior art date
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L41/00—Arrangements for maintenance, administration or management of data switching networks, e.g. of packet switching networks
- H04L41/14—Network analysis or design
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L43/00—Arrangements for monitoring or testing data switching networks
- H04L43/12—Network monitoring probes
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N7/00—Television systems
- H04N7/18—Closed-circuit television [CCTV] systems, i.e. systems in which the video signal is not broadcast
Abstract
The invention discloses statistical method and the device of a kind of destination object.Wherein, the method includes: gather the view data of the destination object entering target area；Utilize WiFi detector to detect the identification information of the WiFi terminal equipment that destination object carries, and view data is associated with identification information；The most saved identification information set is read from historical record；The identification information using WiFi terminal equipment is inquired about in identification information set；In the case of in identification information set, inquiry obtains the identification information of WiFi terminal equipment, determine the WiFi terminal equipment corresponding with view data advances into mark region of looking over so as to check；Cumulative WiFi terminal equipment enters the number of times of target area.The present invention solves the technical problem that cannot accurately identify old and new customers.
Description
Technical field
The present invention relates to monitor technical field, in particular to statistical method and the device of a kind of destination object.
Background technology
At present, big data process and have been widely deployed every field.For businessman, utilize at big data
Reason analyzes the behavior of user, can provide the service of personalization to different users, substantially increase Consumer's Experience.
For the process of user data, it is typically at present to be used in combination face snap machine with Intelligent human-face Analysis server,
Utilize photo or video that face snap machine photographs, it is possible to identify wherein facial image, it is judged that the sex of personnel,
Judge the age bracket of personnel.And the facial image of facial image with history is compared such that it is able to identify and enter
The user type in shop and old and new customers.
But, due to the image by shooting process, the accuracy of current human face analysis is the highest, such as, if one
The face occurred in individual packaging bag, also can capture, and this necessarily makes the result of data analysis inaccurate.Shooting angle
The factors such as degree, photographic quality and pipeline are also the key factors affecting final result.Accurate due to human face analysis
Property is the highest, causes accurately identifying old and new customers.
For above-mentioned problem, effective solution is the most not yet proposed.
Summary of the invention
Embodiments provide statistical method and the device of a kind of destination object, at least to solve to accurately identify
The technical problem of old and new customers.
An aspect according to embodiments of the present invention, it is provided that the statistical method of a kind of destination object, including: gather into
Enter the view data of the destination object of target area；WiFi detector is utilized to detect the WiFi that described destination object carries
The identification information of terminal unit, and described view data is associated with described identification information；Read from historical record
Take the most saved identification information set；Use the identification information of described WiFi terminal equipment in described identification information set
In inquire about；In described identification information set, inquiry obtains the situation of the identification information of described WiFi terminal equipment
Under, determine the described WiFi terminal equipment corresponding with described view data advanced into described target area；Cumulative institute
State WiFi terminal equipment and enter the number of times of described target area.
Further, also include: do not have inquiry to obtain the mark of described WiFi terminal equipment in described identification information set
In the case of knowledge information, before determining described WiFi terminal equipment, it was introduced into described target area, and by described WiFi
The identification information of terminal unit preserves to described identification information set.
Further, at the mark letter utilizing WiFi detector to detect the WiFi terminal equipment that described destination object carries
After breath, described method also includes: record the identification information of described WiFi terminal equipment；Record detects described WiFi
The entry time entering described target area of terminal unit and the throughput time of the described target area of removal；By described mark
Knowledge information and described entry time and the binding of described throughput time, the information after being bound；And by after described binding
Information upload onto the server.
Further, described target was advanced into determine the described WiFi terminal equipment corresponding with described view data
After region, described method also includes: generate after obtaining the described target area of described WiFi terminal equipment entrance goes through
Records of the Historian record information, described history information is that the user carrying described WiFi terminal equipment services in described target area
Record information；Promotion message is obtained according to described history information；By the described history information that gets and/
Or described promotion message sends to service terminal, described service terminal includes: described WiFi terminal equipment.
Further, the history information of generation after obtaining the described target area of described WiFi terminal equipment entrance
Afterwards, and sending before service terminal at the described history information that will get, described method also includes:
The grade that described WiFi terminal equipment is corresponding is determined, wherein, described in getting according to described history information
History information sends while service terminal, and class information corresponding for described WiFi terminal equipment is sent to institute
State service terminal, described service terminal according to grade corresponding to described WiFi terminal equipment to described WiFi terminal equipment
Show.
Further, described target area is merchant service district, and described WiFi terminal equipment is for entering described merchant service
WiFi terminal equipment entrained by the user in district, described service terminal is service librarian use in described merchant service district
Terminal.
Further, the radio broadcasting signal that described WiFi detector sends for utilizing described terminal unit is to detect
State terminal unit.
Further, described WiFi detector is for using at least one technology following to detect the mark of described terminal unit
Knowledge information: WiFi technology, REID, the short distance wireless communication technology and based on 433/866 agreement wireless
Communication technology.
Further, described target area is merchant service district, and described terminal unit is to enter described merchant service district
Terminal unit entrained by user, described service terminal is the terminal servicing librarian use in described merchant service district.
Further, described WiFi detector is WiFi probe, the terminal unit that acquisition WiFi detector detects
Identification information includes: the detection of WiFi detector enters the WiFi signal that the described terminal unit of described target area sends,
The address information of described terminal unit is obtained based on described WiFi signal.
Further, after described destination object enters described target area, and determine what described destination object carried
After WiFi terminal equipment occurred in described target area, described method also includes: utilize described WiFi to detect
Whether the WiFi terminal equipment that the device described destination object of detection carries there is also in described target area；If it is not, then confirm
Described destination object leaves in described target area, and cumulative described WiFi terminal equipment is from described target area
The number of times inside left.
Another aspect according to embodiments of the present invention, additionally provides the statistic device of a kind of destination object, including: gather
Unit, for gathering the view data of the destination object entering target area；First acquiring unit, is used for utilizing WiFi
Detector detects the identification information of the WiFi terminal equipment that described destination object carries, and by described view data with described
Identification information is associated；Read unit, for reading the most saved identification information set from historical record；Look into
Ask unit, for using the identification information of described WiFi terminal equipment to inquire about in described identification information set；The
One determines unit, obtains the feelings of the identification information of described WiFi terminal equipment for inquiry in described identification information set
Under condition, determine the described WiFi terminal equipment corresponding with described view data advanced into described target area；Cumulative
Unit, enters the number of times of described target area for the described WiFi terminal equipment that adds up.
Further, described first to determine unit to be additionally operable in described identification information set not have that inquiry obtains described
In the case of the identification information of WiFi terminal equipment, before determining described WiFi terminal equipment, it was introduced into described target
Region, and the identification information of described WiFi terminal equipment is preserved to described identification information set.
Further, described device also includes: the first record unit, for utilizing WiFi detector to detect described mesh
After the identification information of the WiFi terminal equipment that mark object carries, record the identification information of described WiFi terminal equipment；
Second record unit, for record detect described WiFi terminal equipment enter described target area entry time and
Remove the throughput time of described target area；Binding unit, for by described identification information and described entry time and institute
State throughput time binding, the information after being bound；And uploading unit, for the information after described binding is uploaded
To server.
Further, described device also includes: second acquisition unit, for determine corresponding with described view data
Described WiFi terminal equipment advanced into described target area after, obtain described WiFi terminal equipment and enter described
The history information generated after target area, described history information is the use carrying described WiFi terminal equipment
Family is in described target area service log information；3rd acquiring unit, pushes away for obtaining according to described history information
Guangxin ceases；Transmitting element, for sending the described history information got and/or described promotion message to service
Terminal, described service terminal includes: described WiFi terminal equipment.
Further, described device also includes: second determines unit, for obtaining the entrance of described WiFi terminal equipment
After the history information generated after described target area, and the described history information got is being sent out
Before delivering to service terminal, determine, according to described history information, the grade that described WiFi terminal equipment is corresponding, wherein,
Send to while service terminal at the described history information that will obtain, by corresponding for described WiFi terminal equipment etc.
Level information is sent to described service terminal, described service terminal according to grade corresponding to described WiFi terminal equipment to described
WiFi terminal equipment shows.
Further, described target area is merchant service district, and described WiFi terminal equipment is for entering described merchant service
WiFi terminal equipment entrained by the user in district, described service terminal is service librarian use in described merchant service district
Terminal.
Further, the radio broadcasting signal that described WiFi detector sends for utilizing described WiFi terminal equipment comes
Detect described WiFi terminal equipment.
Further, described WiFi detector is for using at least one technology following to detect the mark of described terminal unit
Knowledge information: WiFi technology, REID, the short distance wireless communication technology and based on 433/866 agreement wireless
Communication technology.
Further, described target area is merchant service district, and described terminal unit is to enter described merchant service district
Terminal unit entrained by user, described service terminal is the terminal servicing librarian use in described merchant service district.
Further, described WiFi detector is WiFi probe, and described first acquiring unit includes: detecting module,
For making the detection of WiFi detector enter the WiFi signal that the described terminal unit of described target area sends, based on
Described WiFi signal obtains the address information of described WiFi terminal equipment.
In embodiments of the present invention, the view data of the destination object gathering entrance target area is used；Utilize WiFi
The identification information of the WiFi terminal equipment that detector detection destination object carries, and view data is carried out with identification information
Association；The most saved identification information set is read from historical record；The identification information using WiFi terminal equipment exists
Identification information set is inquired about；In identification information set, inquiry obtains the feelings of the identification information of WiFi terminal equipment
Under condition, determine the WiFi terminal equipment corresponding with view data advances into mark region of looking over so as to check；Cumulative WiFi terminal sets
The standby number of times entering target area, has reached to accurately identify the technique effect of old and new customers, has solved and cannot accurately identify
The technical problem of old and new customers.
Accompanying drawing explanation
Accompanying drawing described herein is used for providing a further understanding of the present invention, constitutes the part of the application, this
Bright schematic description and description is used for explaining the present invention, is not intended that inappropriate limitation of the present invention.At accompanying drawing
In:
Fig. 1 is the flow chart of the statistical method of destination object according to embodiments of the present invention；
Fig. 2 is the schematic diagram of the statistical system of destination object according to embodiments of the present invention；And
Fig. 3 is the schematic diagram of the statistic device of destination object according to embodiments of the present invention.
Detailed description of the invention
In order to make those skilled in the art be more fully understood that the present invention program, below in conjunction with in the embodiment of the present invention
Accompanying drawing, is clearly and completely described the technical scheme in the embodiment of the present invention, it is clear that described embodiment
It is only the embodiment of a present invention part rather than whole embodiments.Based on the embodiment in the present invention, ability
The every other embodiment that territory those of ordinary skill is obtained under not making creative work premise, all should belong to
The scope of protection of the invention.
It should be noted that term " first " in description and claims of this specification and above-mentioned accompanying drawing, "
Two " it is etc. for distinguishing similar object, without being used for describing specific order or precedence.Should be appreciated that this
Sample use data can exchange in the appropriate case, in order to embodiments of the invention described herein can with except
Here the order beyond those illustrating or describing is implemented.Additionally, term " includes " and " having " and they
Any deformation, it is intended that cover non-exclusive comprising, such as, contain series of steps or the process of unit, side
Method, system, product or equipment are not necessarily limited to those steps or the unit clearly listed, but can include the clearest
List or for intrinsic other step of these processes, method, product or equipment or unit.
According to embodiments of the present invention, it is provided that the statistical method embodiment of a kind of destination object, it should be noted that
Step shown in the flow chart of accompanying drawing can perform in the computer system of such as one group of computer executable instructions, and
And, although show logical order in flow charts, but in some cases, can be to be different from order herein
Step shown or described by execution.
Fig. 1 is the schematic flow sheet of the statistical method of destination object according to embodiments of the present invention, as it is shown in figure 1, this
The method of inventive embodiments is applied to image capture device, such as CCTV camera etc., and the method comprises the steps:
Step S102, gathers the view data of the destination object entering target area.
Gather the view data of destination object, in order to utilize this view data to determine corresponding destination object.
Step S104, utilizes WiFi detector to detect the identification information of the WiFi terminal equipment that destination object carries, and
View data is associated with identification information.
This identification information is for unique mark WiFi terminal equipment.After detecting WiFi terminal equipment, can obtain
Taking the identification information of WiFi terminal equipment, this identification information can be with WiFi terminal equipment one_to_one corresponding, for unique
Identify corresponding WiFi terminal equipment.User carries WiFi terminal equipment and enters target area, to WiFi terminal equipment
Detection can be in target area arrange WiFi detector detect, its investigative range can be this target area
Territory, detected object is WiFi terminal equipment.WiFi detector refers to detect the device of WiFi signal or equipment,
Such as WiFi probe etc., WiFi terminal equipment can be mobile phone, flat board, intelligent watch etc. equipment.Target area can
Being merchant service district, in that is to say the shop of businessman.
Step S106, reads the most saved identification information set from historical record.
Step S108, uses the identification information of WiFi terminal equipment to inquire about in identification information set.
After getting the identification information of WiFi terminal equipment, can be with this identification information for index, from historical record
The identification information Set-search inquiry identification information identical with this identification information.Wherein, the identification information of historical record
Set can be detect every time WiFi terminal equipment and get WiFi terminal equipment identification information after, right
Identification information carries out recording the identification information set obtained.This identification information set includes the entrance being detected in a large number
The identification information of the WiFi terminal equipment of target area.
Step S110, in the case of in identification information set, inquiry obtains the identification information of WiFi terminal equipment, really
That determines the WiFi terminal equipment corresponding with view data advances into mark region of looking over so as to check.
Above-mentioned identification information set can be the set of the identification information of the WiFi terminal equipment recorded in order, is looking into
When asking the identification information of current WiFi terminal equipment, if not inquiring current from the identification information set of historical record
The identification information of WiFi terminal equipment, it is determined that WiFi terminal equipment had not entered target area, now can look into
The number of times asking out WiFi terminal equipment entrance target area is 0；If inquired about from the identification information set of historical record
Identification information to current WiFi terminal equipment, it is determined that the advancing into of WiFi terminal equipment is looked over so as to check mark region, now
WiFi terminal equipment can be inquired and enter the number of times of target area more than or equal to 1.
Step S112, cumulative WiFi terminal equipment enters the number of times of target area.
In the present embodiment, after determining that terminal unit entered target area, cumulative terminal unit enters target area
The number of times in territory；If it is determined that terminal unit was introduced into target area, then store the identification information of this terminal unit extremely
In above-mentioned identification information set, to represent that this terminal unit is currently entering target area.As such, it is possible to as next time eventually
End equipment enters Query Result during target area.
One optional application scenarios of the embodiment of the present invention is described as a example by shop, and client A enters shop, Ke Yitong
Crossing WiFi detector and detect the identification information of the terminal unit entrained by client A, recycling identification information is looked into automatically
Asking the history information of this identification information, if inquiring history information, then showing that client A entered shop；
Otherwise, then shop was not entered into.Wherein, the history information inquired can include when client A enters shop in the past
Between, consumer record, departure time, whether VIP, whether member.
According to embodiments of the present invention, by obtaining the identification information of this WiFi terminal equipment that WiFi detector detects,
This identification information is utilized to inquire about in the identification information set of historical record, so that it is determined that this WiFi terminal equipment is
No entering target area, relative to the mode using recognition of face to analyze in prior art, the present embodiment will not be subject to
The most fixed impact that recognition of face is analyzed, thus accurately identify the old and new users entering target area.
Those skilled in the art know, and the technical scheme of the embodiment of the present invention may be used for the identification of Business to Consumer, its
In, WiFi terminal equipment can be the WiFi terminal equipment that client carries, and target area can be merchant service district,
In that is to say shop.So, utilize the detection to WiFi terminal equipment to identify old and new customers, solve and cannot accurately know
The technical problem of other old and new customers, has reached to accurately identify the technique effect of old and new customers.Further, the present invention is real
Execute the technical scheme of example it may also be determined that WiFi terminal equipment enters into the number of times of target area, WiFi will be detected eventually
The i.e. WiFi terminal equipment of the number of times of end equipment enters the number of times of target area as the user carrying this WiFi terminal equipment
Enter the number of times of target area, so, it becomes possible to know that the user carrying this WiFi terminal equipment enters target area
Number of times.
Preferably, in the case of not having inquiry to obtain the identification information of WiFi terminal equipment in identification information set, really
It was introduced into target area before determining WiFi terminal equipment, and the identification information of WiFi terminal equipment was preserved to mark
Information aggregate.
Preferably, identification information is the radio broadcasting signal detection being utilized WiFi terminal equipment to send by WiFi detector
The identification information obtained.That is, WiFi detector may be used for the radio broadcasting signal utilizing WiFi terminal equipment to send
Detect WiFi terminal equipment.
In embodiments of the present invention, WiFi detector can detect the identification information of WiFi terminal equipment, and WiFi visits
Survey device for using at least one technology following to detect the identification information of WiFi terminal equipment: WiFi technology, radio frequency
Identification technology, the short distance wireless communication technology and wireless communication technology based on 433/866 agreement are specifically, permissible
Use such as WiFi probe to detect the identification information of WiFi terminal equipment, or RF identification (Radio Frequency
Ldentification, referred to as RFID) technology identifies the identification information of WiFi terminal equipment, or closely without
Line communication technology (NFC) and wireless communication technology based on 433/866 agreement etc. identify WiFi terminal equipment
Identification information, the embodiment of the present invention does not limit used wireless communication technology.
Preferably, identification information can be the address information (such as MAC Address) of such as WiFi terminal equipment, move
EIC equipment identification code (Mobile Equipment Identifier, referred to as MEID), mobile device international identity code
(International Mobile Equipment Identity) etc. is for identifying the identification information of WiFi terminal equipment.
Preferably, after the identification information of the WiFi terminal equipment utilizing WiFi detector detection destination object to carry,
The method also includes: the identification information of record WiFi terminal equipment；Record detects the entrance mesh of WiFi terminal equipment
The entry time in mark region and the throughput time of removal target area；Identification information is tied up with entry time and throughput time
Fixed, the information after being bound；And the information after binding is uploaded onto the server.
In the present embodiment, determine the WiFi terminal equipment corresponding with view data advance into look over so as to check mark region after,
Record detects the time of WiFi terminal equipment, the i.e. entry time of WiFi terminal equipment entrance target area, when
Behind WiFi terminal equipment removal target area, i.e., after WiFi detector loses WiFi terminal equipment, record WiFi
The throughput time of terminal unit removal target area.During by the WiFi terminal equipment entry time in target area and removal
Between bind with the identification information of this WiFi terminal equipment, and the information after binding is uploaded onto the server, passes through server
These information are analyzed and add up.
The technical scheme of the present embodiment is applied to merchant service district, can be by using a server to carrying WiFi
The user of terminal unit enters adding up, consequently facilitating businessman divides with the time removing target area of merchant service district
Analyse the behavior of the old and new customers into shop, in order to provide personalized service for it.
Further, in the embodiment of the present invention, it is also possible to the service scenario of user will be marked and record, thus
When user is re-introduced in shop, can be that its offer services targetedly.
Preferably, determine WiFi terminal equipment advance into look over so as to check mark region after, method also includes: obtain WiFi
Terminal unit enters the history information generated after target area, and history information is for carrying WiFi terminal equipment
User in target area service log information；Promotion message is obtained according to history information；The history that will get
Record information and/or promotion message send to service terminal, and service terminal includes: WiFi terminal equipment.
In the embodiment of the present invention, if it is possible to determine that user came into target area, i.e. from the mark of historical record
Can inquire the identification information of WiFi terminal equipment in information aggregate, then this WiFi terminal equipment obtaining record enters
Enter the history information of target area, obtain promotion message according to this history information, and the information obtained (is gone through
Records of the Historian record information and/or promotion message) it is sent to service terminal, wherein, service terminal can be WiFi terminal equipment,
Can also be the terminal carried of the service personal of target area, wherein, when service terminal is the WiFi terminal that user carries
During equipment, transmission is promotion message, when the terminal that the service personal that service terminal is target area carries, transmission
It it is history information.Wherein, the identification information set of historical record can record in the server, inquires about and obtains
The history information that identification information is corresponding can be to be performed by server, server get history information it
After, this history information is pushed to service terminal.Service terminal can be provided in the WiFi terminal equipment of sales counter,
Service personal can check the history information of user in entrance shop by this WiFi terminal equipment.Wherein, history
Record information can include user and enter the number of times of target area, and every time in time of staying etc. of target area
Information.Service personal, by checking above-mentioned history information, can be that client's offer services more targetedly.Go through
Records of the Historian record information is to carry when the advancing into target area of user of WiFi terminal equipment, believes at target area service log
Breath.
Further, after obtaining the history information generated after WiFi terminal equipment enters target area, and
And will send before service terminal at the history information that will get, method also includes: believe according to historical record
Breath determines the grade that WiFi terminal equipment is corresponding, wherein, sends to service terminal at the history information that will get
While, class information corresponding for WiFi terminal equipment is sent to service terminal, service terminal is according to WiFi terminal
WiFi terminal equipment is shown by the grade that equipment is corresponding.
In the embodiment of the present invention, after enter the history information of target area at acquisition WiFi terminal equipment, with
And the history information obtained was sent before service terminal, it is possible to use history information determines WiFi
The grade that terminal unit is corresponding, the grade that WiFi terminal equipment here is corresponding can refer to write WiFi terminal equipment
The grade of user.The division of this grade can divide according to rule set in advance, such as, enters target area
The number of times in territory is the highest, and the grade of its correspondence is the highest etc..History information is utilized to determine WiFi terminal equipment corresponding
Grade after, can again by this class information send to service terminal, service terminal displays it to service personal,
Service personal is according to grade corresponding to the WiFi terminal equipment of labelling, to the user's emphasis carrying this WiFi terminal equipment
Pay close attention to.
Certainly, in the embodiment of the present invention, can be that history information is sent to service terminal, by service personal
The grade of different user is judged, does not repeats.
One optional application scenarios of the embodiment of the present invention is described as a example by shop, and client A enters shop, WiFi
Detector detects the identification information of the WiFi terminal equipment entrained by client A, and this identification information uploads to service
Device.Server inquires about the history information of this identification information automatically by this identification information, and history information includes
Entered shop time, consumer record, departure time, whether VIP, whether member in the past.Server is by history information
Pushing to service terminal, this service terminal can be mobile terminal or the marketing processing equipment in shop of store worker,
Such as it is mounted with the panel computer of sales management client, PC.Meanwhile, WiFi detector can record as time client A
The time that entrained WiFi terminal equipment is detected enters the time in shop, record client A institute as client A
The time of the mobile WiFi terminal equipment lost contact carried leaves the time in shop as client A, and by this client A
Enter shop and the departure time uploads onto the server preservation.If client A this time has consumption in shop, eventually by service the most simultaneously
Hold consumption information record, preservation of simultaneously uploading onto the server.Client A this time enters shop and departure time, consumer record,
It is saved in the history information of this identification information.Further, according to client A consumption the amount of money, patronize shop
Number of times, residence time, whether be the information such as VIP or member, to client's A segmentation service grade.
Preferably, above-mentioned WiFi detector is WiFi probe, utilizes WiFi detector detection destination object to carry
The identification information of WiFi terminal equipment includes: the detection of WiFi detector enters the WiFi terminal equipment of target area and sends
WiFi signal, based on WiFi signal obtain WiFi terminal equipment address information.
In the embodiment of the present invention, the detection to WiFi terminal equipment can be to detect WiFi by WiFi detector
The WiFi signal that terminal unit sends, then the address of the WiFi terminal equipment carried by this WiFi signal identification user
Information (such as MAC Address).
WiFi detector can detect the MAC information of occurred WiFi terminal equipment (such as mobile phone), and
By MAC information, entry time or throughput time, it is uploaded to server, as shown in Figure 2.Server receives
After data, store, and obtain the history information of this user.The historical record of this user is believed simultaneously
Breath reports the service terminal of service personal so that user can be paid close attention to by service personal timely in time,
And carry out some personalized services.After service, service personal can also mark according to the service scenario of client
Note and record.
Preferably, after destination object enters target area, and determine that the WiFi terminal equipment that destination object carries exists
After occurring in target area, said method also includes: utilize the WiFi that WiFi detector detection destination object carries
Whether the identification information of terminal unit there is also in target area；If it is not, then confirm that destination object is from target area
Inside leave, and the number of times that cumulative WiFi terminal equipment leaves in target area.The most not changing cumulative obtaining
WiFi terminal equipment enters the number of times of target area, does not the most change the tired WiFi terminal equipment obtained in target area
The number of times left.
For WiFi detector, its hardware module may include that WiFi detecting module, for real-time perception detection is
No have mobile phone MAC to occur, covering doorway, sensing region and shop interiors；Communication module, for providing net to shop
Network access function, uploads MAC information and WiFi terminal equipment into or out time；Memory module, uses
The data messages such as the mobile phone MAC information within storage a period of time, into or out time.
For server, its hardware module may include that data memory module, for storing WiFi terminal equipment
MAC information and user conventional carry out shop history information；Communication module, is used for receiving WiFi detector institute
The client's MAC information passed, and the history information of shop personnel is entered to service personal's real time propelling movement.
In the embodiment of the present invention, businessman can be guided used by publicity or the means such as sales promotion or free WiFi connection
The WiFi function of the WiFi terminal equipment that family is carried is opened, and WiFi detector detects the WiFi into shop user in real time
The appearance of the MAC information of terminal unit or disappearance.
Enter after target area at destination object, and determine that WiFi terminal equipment that destination object carries is in target area
After inside occurring, method also includes: the WiFi terminal equipment utilizing WiFi detector detection destination object to carry is
No there is also in target area；If it is not, then confirm that destination object leaves in target area, and cumulative WiFi
The number of times that terminal unit leaves in target area.
In the present embodiment, carrying after WiFi terminal equipment enters into target area as user, then utilizing WiFi to visit
Survey device to continue WiFi terminal equipment is detected, to judge whether WiFi terminal equipment is present in target area,
If it does not, i.e. WiFi terminal equipment leaves target area, then it is secondary that the WiFi terminal that adds up equipment leaves from target area
Number.
The embodiment of the present invention additionally provides the statistic device of a kind of destination object, and the statistic device of this destination object can be used
Statistical method in the destination object performing the embodiment of the present invention.As it is shown on figure 3, the statistic device bag of this destination object
Include: collecting unit the 301, first acquiring unit 303, read unit 305, query unit 307, first determine unit
309 and summing elements 311.
Collecting unit 301 is for gathering the view data of the destination object entering target area.
First acquiring unit 303 detects, for utilizing WiFi detector, the WiFi terminal equipment that described destination object carries
Identification information, and described view data is associated with described identification information.
This identification information is for unique mark WiFi terminal equipment.After detecting WiFi terminal equipment, can obtain
Taking the identification information of WiFi terminal equipment, this identification information can be with WiFi terminal equipment one_to_one corresponding, for unique
Identify corresponding WiFi terminal equipment.User carries WiFi terminal equipment and enters target area, to WiFi terminal equipment
Detection can be in target area arrange WiFi detector detect, its investigative range can be this target area
Territory, detected object is WiFi terminal equipment.WiFi terminal equipment can be that mobile phone, flat board, intelligent watch etc. set
Standby.Target area can be merchant service district, in that is to say the shop of businessman.
Read unit 305 for reading the most saved identification information set from historical record.
Query unit 307 is for using the identification information of WiFi terminal equipment to inquire about in identification information set.
After getting the identification information of WiFi terminal equipment, can be with this identification information for index, from historical record
The identification information Set-search inquiry identification information identical with this identification information.Wherein, the identification information of historical record
Set can be detect every time WiFi terminal equipment and get WiFi terminal equipment identification information after, right
Identification information carries out recording the identification information set obtained.This identification information set includes the entrance being detected in a large number
The identification information of the WiFi terminal equipment of target area.
First determines that unit 309 obtains the feelings of the identification information of WiFi terminal equipment for inquiry in identification information set
Under condition, determine WiFi terminal equipment advances into mark region of looking over so as to check.
Above-mentioned identification information set can be the set of the identification information of the WiFi terminal equipment recorded in order, is looking into
When asking the identification information of current WiFi terminal equipment, if not inquiring current from the identification information set of historical record
The identification information of WiFi terminal equipment, it is determined that WiFi terminal equipment had not entered target area, now can look into
The number of times asking out WiFi terminal equipment entrance target area is 0；If inquired about from the identification information set of historical record
Identification information to current WiFi terminal equipment, it is determined that the advancing into of WiFi terminal equipment is looked over so as to check mark region, now
WiFi terminal equipment can be inquired and enter the number of times of target area more than or equal to 1.
Summing elements 311 enters the number of times of target area for the WiFi terminal equipment that adds up.
In the present embodiment, after determining that WiFi terminal equipment entered target area, cumulative terminal unit enters mesh
The number of times in mark region；If it is determined that terminal unit was introduced into target area, then store the mark letter of this terminal unit
In breath extremely above-mentioned expression information aggregate, to represent that this terminal unit is currently entering target area.As such, it is possible under Zuo Wei
Secondary terminal unit enters Query Result during target area.
According to embodiments of the present invention, by obtaining the identification information of this WiFi terminal equipment that WiFi detector detects,
This identification information is utilized to inquire about in the identification information set of historical record, so that it is determined that this WiFi terminal equipment is
No entering target area, relative to the mode using recognition of face to analyze in prior art, the present embodiment will not be subject to
The most fixed impact that recognition of face is analyzed, thus accurately identify the old and new users entering target area.
Those skilled in the art know, and the technical scheme of the embodiment of the present invention may be used for the identification of Business to Consumer, its
In, WiFi terminal equipment can be the WiFi terminal equipment that client carries, and target area can be merchant service district,
In that is to say shop.So, utilize the detection to WiFi terminal equipment to identify old and new customers, solve and cannot accurately know
The technical problem of other old and new customers, has reached to accurately identify the technique effect of old and new customers.Further, the present invention is real
Execute the technical scheme of example it may also be determined that WiFi terminal equipment enters into the number of times of target area, WiFi will be detected eventually
The i.e. WiFi terminal equipment of the number of times of end equipment enters the number of times of target area as the user carrying this WiFi terminal equipment
Enter the number of times of target area, so, it becomes possible to know that the user carrying this WiFi terminal equipment enters target area
Number of times.
Preferably, determine WiFi terminal equipment advance into mark region of looking over so as to check after, method also includes: cumulative WiFi
Terminal unit enters the number of times of target area；Wherein, inquiry is not had to obtain WiFi terminal equipment in identification information set
Identification information in the case of, be introduced into target area before determining WiFi terminal equipment, and WiFi terminal set
Standby identification information preserves to identification information set.
Preferably, identification information is the radio broadcasting signal detection being utilized WiFi terminal equipment to send by WiFi detector
The identification information obtained.That is, WiFi detector may be used for the radio broadcasting signal utilizing WiFi terminal equipment to send
Detect WiFi terminal equipment.
In embodiments of the present invention, WiFi detector can detect the identification information of WiFi terminal equipment, and WiFi visits
Survey device for using at least one technology following to detect the identification information of WiFi terminal equipment: WiFi technology, radio frequency
Identification technology, the short distance wireless communication technology and wireless communication technology based on 433/866 agreement are specifically, permissible
Use such as WiFi probe to detect the identification information of WiFi terminal equipment, or RF identification (Radio Frequency
Ldentification, referred to as RFID) technology identifies the identification information of WiFi terminal equipment, or closely without
Line communication technology (NFC) and wireless communication technology based on 433/866 agreement etc. identify WiFi terminal equipment
Identification information, the embodiment of the present invention does not limit used wireless communication technology.
Preferably, identification information can be the address information (such as MAC Address) of such as WiFi terminal equipment, move
EIC equipment identification code (Mobile Equipment Identifier, referred to as MEID), mobile device international identity code
(International Mobile Equipment Identity) etc. is for identifying the identification information of WiFi terminal equipment.
Preferably, device also includes: the first record unit, for utilizing WiFi detector detection destination object to carry
WiFi terminal equipment identification information after, record WiFi terminal equipment identification information；Second record unit,
When the removal recording the entry time entering target area detecting WiFi terminal equipment and removal target area
Between；Binding unit, for by identification information and entry time and throughput time binding, the information after being bound；With
And uploading unit, for the information after binding is uploaded onto the server.
In the present embodiment, determine the WiFi terminal equipment corresponding with view data advance into look over so as to check mark region after,
Record detects the time of WiFi terminal equipment, the i.e. entry time of WiFi terminal equipment entrance target area, when
Behind WiFi terminal equipment removal target area, i.e., after WiFi detector loses WiFi terminal equipment, record WiFi
The throughput time of terminal unit removal target area.During by the WiFi terminal equipment entry time in target area and removal
Between bind with the identification information of this WiFi terminal equipment, and the information after binding is uploaded onto the server, passes through server
These information are analyzed and add up.
The technical scheme of the present embodiment is applied to merchant service district, can be by using a server to carrying WiFi
The user of terminal unit enters adding up, consequently facilitating businessman divides with the time removing target area of merchant service district
Analyse the behavior of the old and new customers into shop, in order to provide personalized service for it.
Further, in the embodiment of the present invention, it is also possible to the service scenario of user will be marked and record, thus
When user is re-introduced in shop, can be that its offer services targetedly.
Further, second acquisition unit, for determine WiFi terminal equipment advance into look over so as to check mark region after,
Obtaining WiFi terminal equipment and enter the history information generated after target area, history information is for carrying WiFi
The user of terminal unit is in target area service log information；3rd acquiring unit, for obtaining according to history information
Take promotion message；Transmitting element, for the history information got and/or promotion message are sent to service terminal,
Service terminal includes: WiFi terminal equipment.
In the embodiment of the present invention, if it is possible to determine that user came into target area, i.e. from the mark of historical record
Can inquire the identification information of WiFi terminal equipment in information aggregate, then this WiFi terminal equipment obtaining record enters
Enter the history information of target area, obtain promotion message according to this history information, and the information obtained (is gone through
Records of the Historian record information and/or promotion message) it is sent to service terminal, wherein, service terminal can be WiFi terminal equipment,
Can also be the terminal carried of the service personal of target area, wherein, when service terminal is the WiFi terminal that user carries
During equipment, transmission is promotion message, when the terminal that the service personal that service terminal is target area carries, transmission
It it is history information.Wherein, the identification information set of historical record can record in the server.Service terminal can
To be provided in the WiFi terminal equipment of sales counter, in service personal can check entrance shop by this WiFi terminal equipment
The history information of user.Wherein, history information can include user and enter the number of times of target area,
And every time in time of staying etc. information of target area.Service personal, can by checking above-mentioned history information
Think that client provides to service more targetedly.History information is the advancing into of user carrying WiFi terminal equipment
During target area, in target area service log information.
Further, device also includes: second determines unit, for obtaining WiFi terminal equipment entrance target area
After the history information generated afterwards, and sent before service terminal at the history information that will get,
Determine, according to history information, the grade that WiFi terminal equipment is corresponding, wherein, the history information of acquisition is being sent out
While delivering to service terminal, class information corresponding for WiFi terminal equipment being sent to service terminal, service terminal is pressed
WiFi terminal equipment is shown by the grade corresponding according to WiFi terminal equipment.
In the embodiment of the present invention, after enter the history information of target area at acquisition WiFi terminal equipment, with
And the history information obtained was sent before service terminal, it is possible to use history information determines WiFi
The grade that terminal unit is corresponding, the grade that WiFi terminal equipment here is corresponding can refer to write WiFi terminal equipment
The grade of user.The division of this grade can divide according to rule set in advance, such as, enters target area
The number of times in territory is the highest, and the grade of its correspondence is the highest etc..History information is utilized to determine WiFi terminal equipment corresponding
Grade after, can again by this class information send to service terminal, service terminal displays it to service personal,
Service personal is according to grade corresponding to the WiFi terminal equipment of labelling, to the user's emphasis carrying this WiFi terminal equipment
Pay close attention to.
Certainly, in the embodiment of the present invention, can be that history information is sent to service terminal, by service personal
The grade of different user is judged, does not repeats.
Preferably, above-mentioned WiFi detector is WiFi probe, and the first acquiring unit includes: detecting module, is used for making
Obtain the detection of WiFiWiFi detector and enter the WiFi signal that the WiFi terminal equipment of target area sends, based on WiFi
The address information of signal acquisition WiFi terminal equipment.
In the embodiment of the present invention, the detection to WiFi terminal equipment can be to detect WiFi by WiFi detector
The WiFi signal that terminal unit sends, then the address of the WiFi terminal equipment carried by this WiFi signal identification user
Information (such as MAC Address).
The technical scheme of the embodiment of the present invention goes for customer data analysis in various shop, the most high-end luxury goods
Shop, the high-end luxury goods shop of such as cosmetics, clothing, superior automobile 4S shop etc uses, and shop personnel are entered in such shop
Few, client's higher-end, user is carried out personalized service, the purchase experiences of client can be promoted greatly.
The invention described above embodiment sequence number, just to describing, does not represent the quality of embodiment.
In the above embodiment of the present invention, the description to each embodiment all emphasizes particularly on different fields, and does not has in certain embodiment
The part described in detail, may refer to the associated description of other embodiments.
In several embodiments provided herein, it should be understood that disclosed technology contents, can be passed through other
Mode realize.Wherein, device embodiment described above is only schematically, the division of the most described unit,
Can be that a kind of logic function divides, actual can have other dividing mode, the most multiple unit or assembly when realizing
Can in conjunction with or be desirably integrated into another system, or some features can be ignored, or does not performs.Another point, institute
The coupling each other shown or discuss or direct-coupling or communication connection can be by some interfaces, unit or mould
The INDIRECT COUPLING of block or communication connection, can be being electrical or other form.
The described unit illustrated as separating component can be or may not be physically separate, shows as unit
The parts shown can be or may not be physical location, i.e. may be located at a place, or can also be distributed to
On multiple unit.Some or all of unit therein can be selected according to the actual needs to realize the present embodiment scheme
Purpose.
It addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it is also possible to
It is that unit is individually physically present, it is also possible to two or more unit are integrated in a unit.Above-mentioned integrated
Unit both can realize to use the form of hardware, it would however also be possible to employ the form of SFU software functional unit realizes.
If described integrated unit realizes and as independent production marketing or use using the form of SFU software functional unit
Time, can be stored in a computer read/write memory medium.Based on such understanding, technical scheme
Completely or partially can producing with software of the part that the most in other words prior art contributed or this technical scheme
The form of product embodies, and this computer software product is stored in a storage medium, including some instructions in order to make
Obtain a computer equipment (can be personal computer, server or the network equipment etc.) and perform each enforcement of the present invention
All or part of step of method described in example.And aforesaid storage medium includes: USB flash disk, read only memory (ROM,
Read-Only Memory), random access memory (RAM, Random Access Memory), portable hard drive,
The various medium that can store program code such as magnetic disc or CD.
The above is only the preferred embodiment of the present invention, it is noted that for the ordinary skill people of the art
For Yuan, under the premise without departing from the principles of the invention, it is also possible to make some improvements and modifications, these improve and profit
Decorations also should be regarded as protection scope of the present invention.
Claims (13)
1. the statistical method of a destination object, it is characterised in that including:
Gather the view data of the destination object entering target area；
WiFi detector is utilized to detect the identification information of the WiFi terminal equipment that described destination object carries, and will
Described view data is associated with described identification information；
The most saved identification information set is read from historical record；
The identification information using described WiFi terminal equipment is inquired about in described identification information set；
In the case of in described identification information set, inquiry obtains the identification information of described WiFi terminal equipment, really
That determines the described WiFi terminal equipment corresponding with described view data advanced into described target area；
Cumulative described WiFi terminal equipment enters the number of times of described target area.
Method the most according to claim 1, it is characterised in that also include:
In described identification information set, there is no to inquire about the situation of the identification information obtaining described WiFi terminal equipment
Under, it was introduced into described target area before determining described WiFi terminal equipment, and described WiFi terminal was set
Standby identification information preserves to described identification information set.
Method the most according to claim 1, it is characterised in that detect described destination object utilizing WiFi detector
After the identification information of the WiFi terminal equipment carried, described method also includes:
Record the identification information of described WiFi terminal equipment；
Record detects described in the entry time entering described target area and the removal of described WiFi terminal equipment
The throughput time of target area；
By described identification information and described entry time and the binding of described throughput time, the information after being bound；
And
Information after described binding is uploaded onto the server.
Method the most according to claim 1, it is characterised in that determine corresponding with described view data described in
WiFi terminal equipment advanced into described target area after, described method also includes:
Obtain described WiFi terminal equipment and enter the history information generated after described target area, described in go through
Records of the Historian record information is that the user carrying described WiFi terminal equipment is in described target area service log information；
Promotion message is obtained according to described history information；
The described history information got and/or described promotion message are sent to service terminal, described service
Terminal includes: described WiFi terminal equipment.
Method the most according to claim 4, it is characterised in that
After obtaining the history information generated after described WiFi terminal equipment enters described target area,
And sending before service terminal at the described history information that will get, described method also includes: root
The grade that described WiFi terminal equipment is corresponding is determined according to described history information,
Wherein, send while service terminal at the described history information that will get, by described WiFi
The class information that terminal unit is corresponding is sent to described service terminal, and described service terminal is according to described WiFi terminal
Described WiFi terminal equipment is shown by the grade that equipment is corresponding.
Method the most according to claim 4, it is characterised in that described target area is merchant service district, described
WiFi terminal equipment is the WiFi terminal equipment entrained by user entering described merchant service district, described service
Terminal is the terminal servicing librarian use in described merchant service district.
Method the most according to claim 1, it is characterised in that described destination object enter described target area it
After, and after determining that the WiFi terminal equipment that described destination object carries occurred in described target area, institute
Method of stating also includes:
Whether the WiFi terminal equipment utilizing the described WiFi detector described destination object of detection to carry there is also institute
State in target area；
If it is not, then confirm that described destination object leaves in described target area, and cumulative described WiFi
The number of times that terminal unit leaves in described target area.
8. the statistic device of a destination object, it is characterised in that including:
Collecting unit, for gathering the view data of the destination object entering target area；
First acquiring unit, whole for the WiFiWiFi utilizing the WiFi detector described destination object of detection to carry
The identification information of end equipment, and described view data is associated with described identification information；
Read unit, for reading the most saved identification information set from historical record；
Query unit, for using the identification information of described WiFi terminal equipment to enter in described identification information set
Row inquiry；
First determines unit, obtains the mark of described WiFi terminal equipment for inquiry in described identification information set
In the case of knowledge information, determine that advancing into of the described WiFi terminal equipment corresponding with described view data is described
Target area；
Summing elements, enters the number of times of described target area for the described WiFi terminal equipment that adds up.
Device the most according to claim 8, it is characterised in that described first determines that unit is additionally operable in described mark
In the case of information aggregate not having inquiry obtain the identification information of described WiFi terminal equipment, determine described WiFi
It was introduced into described target area before terminal unit, and the identification information of described WiFi terminal equipment was preserved extremely
Described identification information set.
Device the most according to claim 8, it is characterised in that described device also includes:
First record unit, for utilizing WiFi detector to detect the WiFi terminal that described destination object carries
After the identification information of equipment, record the identification information of described WiFi terminal equipment；
Second record unit, enters the entering of described target area for what record detected described WiFi terminal equipment
The angle of incidence and the throughput time of the described target area of removal；
Binding unit, for by described identification information and described entry time and the binding of described throughput time, obtaining
Information after binding；And
Uploading unit, for uploading onto the server the information after described binding.
11. devices according to claim 8, it is characterised in that described device also includes:
Second acquisition unit, in the advance determining the described WiFi terminal equipment corresponding with described view data
After entering described target area, generate after obtaining the described target area of described WiFi terminal equipment entrance goes through
Records of the Historian record information, described history information is that the user carrying described WiFi terminal equipment is in described target area
Service log information；
3rd acquiring unit, for obtaining promotion message according to described history information；
Transmitting element, for sending the described history information got and/or described promotion message to service
Terminal, described service terminal includes: described WiFi terminal equipment.
12. devices according to claim 11, it is characterised in that described device also includes:
Second determines unit, for generate after obtaining the described target area of described WiFi terminal equipment entrance
After history information, and sent before service terminal at the described history information that will get,
The grade that described WiFi terminal equipment is corresponding is determined according to described history information,
Wherein, send while service terminal at the described history information that will obtain, by described WiFi
The class information that terminal unit is corresponding is sent to described service terminal, and described service terminal is according to described WiFi terminal
Described WiFi terminal equipment is shown by the grade that equipment is corresponding.
13. devices according to claim 12, it is characterised in that described target area is merchant service district, described
WiFi terminal equipment is the WiFi terminal equipment entrained by user entering described merchant service district, described service
Terminal is the terminal servicing librarian use in described merchant service district.
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|---|---|---|---|
| CN2015102406989 | 2015-05-12 | ||
| CN201510240698 | 2015-05-12 |
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| CN106301866B CN106301866B (en) | 2020-07-10 |
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| CN201510320500.8A Active CN106301866B (en) | 2015-05-12 | 2015-06-11 | Target object statistical method and device |
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