CN105809556A - Multi-dimensional user smart contact method and system based on user data update - Google Patents

Multi-dimensional user smart contact method and system based on user data update Download PDF

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Publication number
CN105809556A
CN105809556A CN201610124565.XA CN201610124565A CN105809556A CN 105809556 A CN105809556 A CN 105809556A CN 201610124565 A CN201610124565 A CN 201610124565A CN 105809556 A CN105809556 A CN 105809556A
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user
contact
client
information
various dimensions
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高世强
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高世强
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Priority to CN201610124565.XA priority Critical patent/CN105809556A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking

Abstract

The invention discloses a multi-dimensional user smart contact method and system based on user data update. The method includes acquiring personal information of a user in SNS service according to an SNS license agreement; establishing a client basic information model according to the personal information; setting a user label and a user keyword and grabbing user index features; establishing a client multi-dimensional model according to the user index features; obtaining an individual user based description model according to the client basic information model and the client multi-dimensional model; performing smart contact to the user through the individual user based description model. According to the invention, different approximate degrees of multiple contact methods can be determined based on automatic grabbing, updating and analysis of user personal information. Further, client multi-dimensional information can be displayed and automatically updated well through paying attention to a client leisure index characteristic, a client business index characteristic, a client idle index characteristic, a pleasure index characteristic, the recent attention point trend, a consumption data characteristic and friend relationship chains.

Description

Various dimensions user's intellectuality contact method and system based on user data update
Technical field
The present invention relates to user management method and system, particularly to automatically updated client's personal data, carry out the intelligent management method linking up contact client.
Background technology
SNS, refers to the internet, applications service referred exclusively to helping people to set up social network.Refer in particular to the social network-i i-platform including Facebook, Twitter, wechat class.
API (ApplicationProgrammingInterface, application programming interface) it is some predefined functions, purpose is to provide application program and developer and is accessed the ability of one group of routine based on certain software or hardware, and without accessing source code, or understand the details of internal work mechanism.
At present, the main flow social platform such as Facebook, wechat opens gradually platform, supports to adopt OAuth authorized third party App application program to call users personal data information by its api interface, and this open platform policy is for the invention provides basic condition.Third party's App application program independently depends on a certain specific SNS platform and provides the user related service.Concentrate currently without a set of client management system and obtain all kinds of SNS platform users mandate to capture and managing customer personal data.
It is currently based on user safeguard and the mode of contact exists following defect:
1) network user often uses multiple SNS platform, and adopts deceptive information to carry out network activity for protection individual privacy.There is mistake and update hysteresis quality in the personal data of all kinds of online stores and social networks registration.
2) often there is multiple telephone number, network ID, E-mail address the client of enterprises end, and various contact method there is also mobility, physical address there is also mobility.
In existing solution, customer management software simply typing user can only be reserved essential information and cannot timely automated update, more cannot determine the different importance degrees (to user's degree of attention) of the multiple contact method of user and pay close attention to frequency hobby, psychology commercial affairs amusement Preference, client's various dimensions information can not be represented.
Prior art pays attention to do screening and the shielding of information at customer information receiving terminal, does not study in information transmitting terminal analysis difference information characteristic, different contact method, different main body situation, establishing time and the spatial axes of receiving.
Summary of the invention
The technical problem to be solved in the present invention is, automatically updated customer information and set up intelligent client contact's method of various dimensions manifestation mode, and by the index characteristic of client, client's sight, space-time axle such that it is able to select most suitable contact method to get in touch with from the multiple contact method of client.
Solve above-mentioned technical problem, the invention provides a kind of various dimensions user's intellectuality contact method based on user data update, including: obtain user's personal information in using SNS service according to SNS interface protocol;Customer basis information model is set up according to described personal information;Set user tag and user's key word, capture and obtain user index feature;Client's various dimensions model is set up according to described user index feature;The descriptive model based on individual consumer is obtained according to described customer basis information model and client's various dimensions model;Descriptive model based on individual consumer carries out intelligent contact to user.
Further, described user index is characterized as: K1{ client lie fallow index characteristic }, K2{ customer business index characteristic }, K3{ client's free time index characteristic }, K4{ joyful index characteristic }, K5{ current focus point is dynamic }, K6{ consumption data feature } and K7{ custom parameter feature }.
Further, described personal information includes: USER_NAME title, USER_AGE age, USER_GENDER sex, USER_ADDRESS address, USER_PHONE phone, USER_LOCATION position, friend's FRIENDS_CIRCLE chain.
Further, described SNS includes: the popular social networks application such as Facebook, Twitter, Wechat, Instagram, Linkedin, Pinterest.
Further, user sends access request by client by WEB server, and responds according to application server;Described client includes smart mobile phone, panel computer and Intelligent worn device.
Further, the mode that described SNS interface protocol obtains user's personal information when using SNS service according to OAuth agreement is:
5-1) ask a temporaryaccesstoken temporary visit token by third party website to service provider;
After 5-2) verifying the identity of third party website in SNS server, authorize a temporaryaccesstoken;
After 5-3) described third party website obtains temporaryaccesstoken, by the authorization page request user authorization of user guiding to SNS server;The return address of temporaryaccesstoken and third party website is sent to SNS server by described licensing process;
5-4) user inputs log-on message in the authorization page of SNS server, the corresponding resource of authorized third party website visiting institute;
5-5) authorizing after successfully, service provider is by the return address of user guiding third party website;
5-6) third party website obtains accesstoken according to temporaryaccesstoken from SNS server;
5-7) SNS server authorizes third party website access token according to the authorization conditions of accesstoken and user;
5-8) third party website uses the accesstoken got to access the corresponding user resources leaving service provider in.
Further, the descriptive model of described individual consumer is set up Tree-structure Model or G figure according to the parameter in personal information.
Further, the described descriptive model based on individual consumer carries out the intelligent mode got in touch with to user and is: capture the contact method of client, and each contact method is carried out data analysis assessment, obtain the data validity scoring of each contact method, each contact method attention rate scoring, each contact method in client's different time points to mark in client's difference physical location attention rate, set up user's contact method lattice;Based on time shaft, by setting the corresponding daily work and rest of client, mood states and geographical position in time interval, set up user situation lattice;Different qualities based on personal information sets up type of user information lattice;Based on described user tag and user's key word, according to type of user information lattice, user situation lattice and user's contact method lattice, obtain intelligent contact method.
Further, described carry out intelligent contact to user and also include:
The contact method of user is carried out classification, contacts according to limit priority;
Contact method according to user is traced to the source, and whether the information got in touch with is checked being tracked;
If information is not checked, then the contact method information activating next column position sends.
Further, the described descriptive model based on individual consumer includes the least one set telephone number of user, the network ID of at least one type, at least one E-mail address, friends chain and at least one physical address.
Present invention also offers a kind of various dimensions user's intellectuality contacted system based on user data update, including: user profile acquisition module, described user profile acquisition module is in order to obtain user in the personal information using SNS service according to OAuth agreement;Information inquiry module, described information inquiry module is in order to set up customer basis information model according to described personal information;Customer data visual analyzing module, described customer data visual analyzing module, in order to set user tag and user's key word, captures and obtains user index feature;User management module, described user management module is in order to set up client's various dimensions model according to described user index feature;And obtain the descriptive model based on individual consumer according to described customer basis information model and client's various dimensions model;Contact module, described contact module is in order to carry out intelligent contact based on the descriptive model of individual consumer to user.
Beneficial effects of the present invention:
1) by the various dimensions user's intellectuality contact method based on user data update of the present invention, it is possible to based on the attention degree to user, so that it is determined that the different importance degrees of the multiple contact method of user.Further, frequency hobby, psychology commercial affairs amusement Preference are paid close attention in the present invention, it is possible to represent client's various dimensions information better.
2) method of the present invention, by analyzing different information characteristic, different contact method, different reception main body situation, establishing time and spatial axes in information transmitting terminal, it is achieved that client's multi dimensional analysis and intelligent contact are linked up.
3) pay close attention in the present invention client lie fallow index characteristic, customer business index characteristic, client's free time index characteristic, joyful index characteristic, current focus point dynamically, consumption data feature, friends chain, it is possible to represent better and automatically update client's various dimensions information.
4) owing to the described descriptive model based on individual consumer includes the multiple groups of phone numbers of user, polytype network ID, multiple E-mail address, friends chain and multiple physical address, and carry out accuracy scoring, based on accuracy, the above-mentioned contact method of user is carried out accuracy partition of the level.
Accompanying drawing explanation
Fig. 1 is the schematic flow sheet of the various dimensions user's intellectuality contact method based on user data update in one embodiment of the invention.
Fig. 2 is the content schematic diagram that the user index feature in Fig. 1 comprises.
Fig. 3 is the content schematic diagram that the personal information in Fig. 1 comprises.
Fig. 4 is the SNS server structural representation in one embodiment of the invention.
Fig. 5 be in Fig. 1 user at the operating process schematic diagram of client.
Fig. 6 is the mode schematic flow sheet obtaining user's personal information in using SNS service in Fig. 1 according to SNS interface protocol.
Fig. 7 is the method flow schematic diagram carrying out intelligent contact in Fig. 1 based on the descriptive model of individual consumer to user.
Fig. 8 is the method flow schematic diagram carrying out intelligent contact in Fig. 1 to user.
Fig. 9 is the structural representation of the various dimensions user's intellectuality contacted system based on user data update in one embodiment of the invention.
Figure 10 is the topology diagram of the various dimensions user's intellectuality contacted system based on user data update in one embodiment of the invention.
Figure 11 is client's active time axle schematic diagram in the present invention.
Figure 12 is the mode network diagram carrying out intelligent contact in the present invention based on the descriptive model of individual consumer to user.
Detailed description of the invention
For making the object, technical solutions and advantages of the present invention clearly understand, below in conjunction with specific embodiment, and with reference to accompanying drawing, the present invention is described in more detail.
Fig. 1 is the schematic flow sheet of the various dimensions user's intellectuality contact method based on user data update in one embodiment of the invention.
Step S101 obtains user's personal information in using SNS service according to SNS interface protocol.Described SNS services, and refers to that social networking service is a platform, sets up the connection of interpersonal social networks or social networks.Such as, benefits-sharing, activity, background or real-life connection.One social networking service, including representing the social connections of each user (usually a configuration file) and various Additional Services.Most of social networking service are based on the on-line communities service of network, and provide user in the means of internet interactive, such as Email and instant message.Social networking service typically refers to the service centered by individual, and centered by Internet community service group.Social network sites allows user to share the idea of user, picture, article, activity, event etc. at their network.Such as, user adopts the online doings of the Facebook share photos carried out;Such as user is by the Twitter online doings sharing article carried out again;User logs in wechat and issues the online doings of circle of friends for another example.Obtain user's personal information in using SNS service, refer to by above-mentioned third party's App application program, independently depend on a certain specific SNS platform and provide the user related service, concentrate and obtain all kinds of SNS platform users mandate to capture and managing customer personal data.Personal information includes but not limited to, the password of login, account, contact method etc..SNS interface protocol includes but not limited to set up the application programming interface API of interface protocol.
Step S102 sets up customer basis information model according to described personal information, and described personal information is mainly included in private information in SNS service.Described Back ground Information model, it is possible to customer basis information model is set up according to the field of the nonpublic information obtained from personal information pre-set.When setting up user model, including user information collection, model representation, model learning renewal, user model utilization etc..The foundation of described Back ground Information model is the process of acquiring and maintaining user profile.UML such as can be adopted to carry out building unified Modeling, in order to describe the demand of user, for instance to describe use-case, business rule and user situation;In the API of system or the type of information that exchanged by user interface.
Step S103 sets user tag and user's key word, captures and obtains user index feature;
Such as user's key word is set to the keyword label such as " wage ", " purchase ", " income ", " use brand ", " consumption dining room ", " consumption hotel ", " trip situation " and respective weights can set up client's income and living standard model;Client's mood states time shaft can be set up as arranged mood states class keywords label such as " happiness ", " gloomy ", " not well ";Read client geographic location and social networking application information is issued situation and can be set up the daily geographical position model of client and client in the Web vector graphic purposes situation of diverse location, mood states situation.Capture with this and obtain all kinds of index characteristic of user.Those skilled in the art can understand, described user tag includes but not limited to: user is businessman for individual, user;User uses mobile phone, user to use base;In the geographical position of different time points under user's even in everyday situations;The place that place that place that user logs in the morning, user log in afternoon, user log in evening;Be working day, user when user logs in it it is day off when logging in;User is that women, user are for male etc..Described user's key word, such as can include, " level of consumption class ", " mood states class ", " propensity to consume class ".
User tag and user's key word
Preferred as in the present embodiment, for the target group in enterprise customer or role, selects corresponding sample and crowd's living habit as user tag;Network hot word, spoken custom, Web vector graphic custom etc., as user's key word, extracts user's key word of correspondence, user tag.Described group is the enterprise customer with identical function, and role is the enterprise customer with different operation authority.With word that equivalent represents such as, declaration of will is identical, " CP " is identical with " imaginary lovers " declaration of will, " city can be played " and " you urban resident very can play " etc. for " so and ovum " and " not with " for keyword label in network hot word, and the extraction of these labels is also dynamic renewal.
Step S104 sets up client's various dimensions model according to described user index feature: include the data such as client age, personality, propensity to consume, income level, friend's chain, daily schedule, geographic orientation containing time shaft.
Described user index feature can be the consumption data feature of user, such as, and a month interior consumption proportion.Certain user index feature can be that user's current focus point is dynamic, such as pays close attention to finance and economics, pays close attention to financing, pays close attention to security.
Step S105 obtains the descriptive model based on individual consumer according to described customer basis information model and client's various dimensions model.Occured simultaneously with the data in the metadata in described client's various dimensions model by the metadata in user base information model, obtain individual consumers people's meat dynamic model with affective state.Preferred as in the present embodiment, the descriptive model of described individual consumer is set up Tree-structure Model or G figure according to the parameter in personal information, and described tree construction includes but not limited to binary tree, and travels through according to binary tree.
Preferred as in the present embodiment, the described descriptive model based on individual consumer includes the least one set telephone number of user, the network ID of at least one type, at least one E-mail address, friends chain and at least one physical address.Namely based on the descriptive model of individual consumer contains multiple groups of phone numbers, the ratio mobile phone of UNICOM network, the mobile phone of mobile network, the mobile phone of communication network, company's base, house base, the total base in foreground etc., polytype network ID, such as Facebook, Twitter, Wechat, Instagram, Linkedin, Pinterest etc., multiple E-mail addresses, such as Netease's mailbox, Tengxun's mailbox, Sina's mailbox, G-MAIL etc., multiple physical address, such as home address, school address, business address etc. and friends chain.
Descriptive model data base's dimension of described individual consumer is the set of related object, can be used to provide the information relevant with the data of the fact that in one or more model.Such as, the attribute in client's dimension is probably user's name, user's sex, friend's chain of user, the phone of user and address of theenduser.Described attribute can form User Defined stratum, when user browses the data in model, it is provided that user is assisted in guide to visitors path.Described model comprises the fact that user data analysis institute according to all dimensions, the fact that fact table can have multiple time correlation.
Step S106 carries out intelligent contact based on the descriptive model of individual consumer to user, can be included but not limited to from the descriptive model of described individual consumer, the mode according to priority, often contact frequency or unique contact that client at enterprises end retains carries out classifying, multiple telephone numbers, multiple network ID address, multiple E-mail address, multiple physical link address.Consider the mobility of above-mentioned contact method, and physical address there is also mobility.Except the reserved essential information of typing user, timely automated renewal simultaneously, it is determined that the different importance degrees of the multiple contact method of user are namely to the attention degree of user and concern frequency hobby, psychology commercial affairs amusement Preference, thus representing client's various dimensions information.The described method automatically updated can set the different update cycle according to different parameters, and the data in social network-i i-platform in SNS being serviced according to the cycle capture.
Fig. 2 is the content schematic diagram that the user index feature in Fig. 1 comprises.
In the present embodiment, described user index feature includes:
K1{ client lies fallow index characteristic } 201, set information in friendship network application time shaft according to client in use and issue frequency, information issue place, information issue key word triggering system setting keyword label, as " object for appreciation ", " gathering ", " eating " etc. can calculate the leisure index characteristic of individual consumers.
K2{ customer business index characteristic } 202, set information in friendship network application time shaft according to client in use and issue frequency, information issue place, information issue key word triggering system setting keyword label, as " agreement business negotiations ", " carrying out business meetings ", " holding commercial distribution meeting ", " drafting commercial technology " etc. can calculate customer business index characteristic.
K3{ client's free time index characteristic } 203, set information in friendship network application time shaft according to client in use and issue frequency, information issue place, information issue key word triggering system setting keyword label, such as " family dinner party ", " friend's party ", " adding new furniture ", " body-building ", " participating in club " etc..
The joyful index characteristic of K4{ } 204, can be dynamic by K5{ current focus point 205 be determined.
K5{ current focus point is dynamic } 205, in like manner, commercial affairs index characteristic, idle index characteristic, joyful index characteristic, consumption data feature can be drawn;And repeat, according to client, thing or the personage that information keys show that client pays close attention to, dynamically can showing that K5 client's current focus point is dynamic by what follow the tracks of this thing or personage, this behavioral characteristics will affect the joyful index characteristic of client K4 and manifest the potential consumption behavior of client.
K6{ consumption data feature } 206, set information in friendship network application time shaft according to client in use and issue frequency, information issue place, information issue key word triggering system setting keyword label, such as " Alipay login ", " login of Taobao's account ", " wallet login ", " bill issue " etc..
K7{ custom parameter feature } 207, set information in friendship network application time shaft according to client in use and issue frequency, information issue place, information issue key word triggering system setting keyword label, can carry out self-defined as required, in order to increase characteristic dimension.
Fig. 3 is the content schematic diagram that the personal information in Fig. 1 comprises.
Personal information in the present embodiment includes, USER_NAME title 301, USER_AGE age 302, USER_GENDER sex 303, USER_ADDRESS address 304, USER_PHONE phone 305, USER_LOCATION position 306, friend's FRIENDS_CIRCLE chain 307.Above-mentioned steps S102 needs set up customer basis information model according to described personal information.Described USER_NAME title 301 includes but not limited to, the Chinese name of individual, English name, the pet name, and field as required stores;The described USER_AGE age 302 includes but not limited to fuzzy age bracket, accurate age or the age being associated with identity card;Described USER_GENDER sex 303 includes: male man or female female;Described USER_ADDRESS address 304 includes but not limited to, the address of user, user often contact landlord, the business address of user, user once with address etc.;Described USER_PHONE phone 305 includes but not limited to, the office base of user, the mobile phone of user, the unit base of user, mobile phone etc. when user registers;Described USER_LOCATION position 306 includes but not limited to, the position that often comes in and goes out of user, the home address of user, the business address of user, user conventional address etc.;Described friend's FRIENDS_CIRCLE chain 307 includes but not limited to, the friend that the friend that the friend being associated with address of theenduser is associated with address of theenduser is associated with customer location, and the friend being associated with the good friend in user social contact platform, the such as good friend in wechat, the good friend in QQ, the contact person in E-MAIL.For enterprise customer, enterprise customer often deposits multiple telephone number, network ID, E-mail address, and the mode contacted exists very big mobility, and physical address there is also mobility simultaneously.It is the personal user in unit or enterprise for groups of users in unit, enterprise is unit that described personal information may refer to enterprise customer.
Fig. 4 is the SNS server structural representation in one embodiment of the invention.
Above-mentioned step S101 obtains user's personal information in using SNS service according to SNS interface protocol, described SNS service in the present embodiment relates to SNS server 40, comprising: Facebook server, Twitter server, Wechat server, Instagram server, Linkedin server, Pinterest server.
Fig. 5 be in Fig. 1 user at the operating process schematic diagram of client.
The various dimensions user's intellectuality contact method based on user data update in the present embodiment, it is preferable that user sends access request in client 501 by WEB server 502, and responds according to application server 503;WEB server is sent access request by multi-form client 501 by user, and carries out corresponding in the application server.Static state or dynamic data or the data calling in data base can be called by described application server.
Preferred as in the present embodiment, described client 501 includes desktop computer, smart mobile phone, panel computer and Intelligent worn device, described client 501 disclosure satisfy that user carries out the demand logged in several ways, can userspersonal information be synchronized simultaneously.Also may be used to determine that the various ways of user carries out the preference logged in simultaneously.Different information characteristics, different contact method, difference receive the various dimensions information such as sight, different time axle and different spaces axle in the client, all can determine the mode of contact user.
Fig. 6 is the mode schematic flow sheet obtaining user's personal information in using SNS service in Fig. 1 according to SNS interface protocol.
Obtain user's mode of personal information in using SNS service according to SNS interface protocol in the present embodiment to comprise the steps:
Specifically, described SNS interface protocol obtains user's personal information when using SNS service according to OAuth agreement.
The mandate that described OAUTH agreement is user resources provides a safety, open and easy standard, it is a difference in that the mandate of OAUTH will not make third party touch the account (such as user name and password) of user with conventional authorization, namely third party just can apply for obtaining the mandate of these user resources without the user name and password using user, and therefore OAUTH is safe.No matter it is OAUTH ISP or application developer, is all very easy to understand and use;It is not involved with the information such as user key, safer more flexible.
Specifically OAuth agreement can proceed as follows:
Step S601 asks a temporaryaccesstoken temporary visit token by third party website to service provider;Described third party website includes but not limited to, user administration software, Key Account Management software, user's intelligent contact software etc..Namely described service provider includes but not limited to, it is provided that the service provider of SNS service: Facebook, Twitter, Wechat, Instagram, Linkedin, Pinterest.
In this step, undelegated temporaryaccesstoken address of service, i.e. RequestTokenURL are obtained.
After step S602 verifies the identity of third party website in SNS server, authorize a temporaryaccesstoken.Described temporaryaccesstoken sends to third party website.The mode of checking includes but not limited to that cryptographic Hash verifies.
After third party website described in step S603 obtains temporaryaccesstoken, by the authorization page request user authorization of user guiding to SNS server;Described OAUTH service provider will guide user to authorize.This process includes but not limited to prompting user, wants which shielded resource or non-public data grant to this third-party application, and described private data include but not limited to, title, age, sex, address, phone, position, friend's chain etc..The return address of temporaryaccesstoken and third party website is sent to SNS server by described licensing process.
Step S604 user inputs log-on message in the authorization page of SNS server, the corresponding resource of authorized third party website visiting institute, and described log-on message does not directly have third party website to obtain, and the third party website after authorizing only access resource accordingly,
Step S605 authorizes after successfully, and service provider is by the return address of user guiding third party website.
Step S606 third party website obtains accesstoken according to temporaryaccesstoken from SNS server;Namely the address of service of accesstoken is exchanged for the temporaryaccesstoken authorized.
Step S607SNS server authorizes third party website access token according to the authorization conditions of accesstoken and user.
Step S608 third party website uses the accesstoken got to access the corresponding user resources leaving service provider in.
Fig. 7 is the method flow schematic diagram carrying out intelligent contact in Fig. 1 based on the descriptive model of individual consumer to user.
Step S701 captures the contact method of client, and each contact method is carried out data analysis assessment.In above-mentioned steps, capture the various contact methods of client, include but not limited to, mobile phone, base, wechat, QQ.
Step S702 obtains the data validity scoring of each contact method;Consider that above-mentioned multiple contact method would be likely to occur the situations such as error message, delayed more fresh information, the single multiple data of contact method, each contact method will be carried out data assessment ranking.Such as, there is A below the A address of user1, A2, A3Etc. data by date comprision by all kinds of means, and to described A1, A2, A3Carry out accurateness scoring, A1It is wechat, A2It is qq, A3It is mobile phone, if this user uses the frequency of mobile phone more than qq, also greater than wechat, then A1Accuracy be exactly the highest.
Each contact method of step S703 is attention rate scoring in client's different time points, such as user uses the contact method of mobile phone that finance and economics is paid close attention at morning hours, user uses the contact method of wechat that circle of friends is paid close attention at morning hours, user's period in the afternoon uses QQ that logistics information is paid close attention to, user uses the contact method of mobile phone that logistics is tracked at evening session, carries out attention rate scoring according to the hobby of user.Again such as, user uses the contact method of mobile phone that shopping information is paid close attention at morning hours, and user uses the contact method of wechat that shopping information is paid close attention at morning hours, user's period in the afternoon uses wechat that friend's chain is paid close attention to, user makes wechat to friend's chain at evening session, carries out attention rate scoring according to the hobby of user.Again such as, the shopping of the subscription that the E-mail address of user is paid close attention to and the relevant information of ticketing service, the physical address information of user is the dispensing address of logistics.
Each contact method of step S704 is marked in client's difference physical location attention rate;Client's more attention of being in is sport information, and client is financial information in office's more attention, according to above-mentioned client's difference physical location attention rate, marks.
Step S705 sets up user's contact method lattice;Mark according to the attention rate in above-mentioned steps S703 step S704.Described user's contact method lattice, it is possible to be determined by the user's preferred or preferential contact method in different time sections, and carry out attention rate scoring according to described contact method, thus setting up contact method lattice.
Step S706, based on time shaft, by setting the corresponding daily work and rest of client, mood states and geographical position in time interval, sets up user situation lattice;With the daily work and rest of certain time interval correspondence client, geographical position, such as: client's Mon-Fri 9 o'clock to 17 o'clock is work hours correspondence office location, in 8 roads on and off duty corresponding to 18;Saturday dwelling places corresponding to the Sunday no collection time.
Concrete can obtain according to following table:
Specifically contact method lattice are as shown in figure 11, and that wherein C1/C3/C2/C4 represents is the cross point C (CROSS) of attention rate scoring and different physical location attention rate scoring in multiple contact method, different time points.
Step S707 sets up type of user information lattice, described type of user information lattice based on the different qualities of personal information;
As shown in figure 12, step S708 is based on described user tag and user's key word, according to type of user information lattice, user situation lattice and user's contact method lattice, obtains intelligent contact method.
Such as user's key word is set to the keyword label such as " wage ", " purchase ", " income ", " use brand ", " consumption dining room ", " consumption hotel ", " trip situation " and respective weights can set up client's income and living standard model;Client's mood states time shaft can be set up as arranged mood states class keywords label such as " happiness ", " gloomy ", " not well ";Read client geographic location and social networking application information is issued situation and can be set up the daily geographical position model of client and client in the Web vector graphic purposes situation of diverse location, mood states situation.Capture with this and obtain all kinds of index characteristic of user.Those skilled in the art can understand, described user tag includes but not limited to: user is businessman for individual, user;User uses mobile phone, user to use base;In the geographical position of different time points under user's even in everyday situations;The place that place that place that user logs in the morning, user log in afternoon, user log in evening;Be working day, user when user logs in it it is day off when logging in;User is that women, user are for male etc..Described user's key word, such as can include, " level of consumption class ", " mood states class ", " propensity to consume class ".
Fig. 8 is the method flow schematic diagram carrying out intelligent contact in Fig. 1 to user.
In the present embodiment, the contact method of additional feedback, concrete step is as follows:
The contact method of user is carried out classification by step S801, contacts according to limit priority;The priority of such as mobile phone can be higher than the host priority of house.
Step S802 traces to the source according to the contact method of user, whether the information got in touch with is checked being tracked, is traced to the source by exercise mode, using the teaching of the invention it is possible to provide feedback information timely;
If step S803 information is not checked, then the contact method information activating next column position sends.This contact communication is also based on friends and carries out, and such as the friend's chain according to user finds target customer, is communicated by the friend of target customer or payment in kind.
Fig. 9 is the structural representation of the various dimensions user's intellectuality contacted system based on user data update in one embodiment of the invention, and concrete includes such as lower module:
User profile acquisition module 901, described user profile acquisition module is in order to obtain user in the personal information using SNS service according to OAuth agreement;Obtained the nonpublic information using SNS service by OAuth agreement, described SNS service includes but not limited to, Facebook, Twitter, Wechat, Instagram, Linkedin, Pinterest.By installing timer in webpage, application, after acquiring accesstoken, open and capture thread, resolve according to capturing the such as xml obtained, and by the webserver, inquire about in data base.
Information inquiry module 902, described information inquiry module is in order to set up customer basis information model according to described personal information;Personal information in described information inquiry module 902 includes, USER_NAME title, USER_AGE age, USER_GENDER sex, USER_ADDRESS address, USER_PHONE phone, USER_LOCATION position, friend's FRIENDS_CIRCLE chain.
Customer data visual analyzing module 905, described customer data visual analyzing module, in order to set user tag and user's key word, captures and obtains user index feature;Such as user's key word is set to the keyword label such as " wage ", " purchase ", " income ", " use brand ", " consumption dining room ", " consumption hotel ", " trip situation " and respective weights can set up client's income and living standard model;Client's mood states time shaft can be set up as arranged mood states class keywords label such as " happiness ", " gloomy ", " not well ";Read client geographic location and social networking application information is issued situation and can be set up the daily geographical position model of client and client in the Web vector graphic purposes situation of diverse location, mood states situation.Capture with this and obtain all kinds of index characteristic of user.Those skilled in the art can understand, described user tag includes but not limited to: user is businessman for individual, user;User uses mobile phone, user to use base;In the geographical position of different time points under user's even in everyday situations;The place that place that place that user logs in the morning, user log in afternoon, user log in evening;Be working day, user when user logs in it it is day off when logging in;User is that women, user are for male etc..Described user's key word, such as can include, " level of consumption class ", " mood states class ", " propensity to consume class ".
User management module 904, described user management module is in order to set up client's various dimensions model according to described user index feature;And obtain the descriptive model based on individual consumer according to described customer basis information model and client's various dimensions model;Described user management module 904 is in order to generate various dimensions model, and described various dimensions model is based on the index characteristic of user, and described user index feature can be the consumption data feature of user, such as, and a month interior consumption proportion.Certain user index feature can be that user's current focus point is dynamic, such as pays close attention to finance and economics, pays close attention to financing, pays close attention to security.
Contact module 903, described contact module is in order to carry out intelligent contact based on the descriptive model of individual consumer to user.The output of described contact module 903 includes but not limited to, telephone contact, wechat contact, QQ contacts, the contact of friend's chain.
Figure 10 is the topology diagram of the various dimensions user's intellectuality contacted system based on user data update in one embodiment of the invention.
Include in the present embodiment, extract 1005 from the network data 1001 of SNS, intelligent mobile terminal 1002, client 1003, computer 1004, SNS network, enterprise's record 1006, user from filling out 1007, A address 1008, B phone 1009, C network 1010, D hobby 1011, E affiliated person 1012, F consumption parameter 1013, G other 1014.
Described client 1003, by intelligent mobile terminal 1002 and computer 1004, logs in SNS social networks, obtains the client 1003 personal information in using SNS service according to SNS interface protocol in the present embodiment;Described personal information includes by enterprise's record 1006 of SNS network extraction 1005, user from filling out 1007.Further, described SNS network extracts and 1005 can also include, A address 1008, B phone 1009, C network 1010, D hobby 1011, E affiliated person 1012, F consumption parameter 1013, G other 1014.Each contact method is carried out data assessment ranking.Such as, there is A below A address 10081, A2, A3Etc. data by date comprision by all kinds of means, by A1, A2, A3Carry out accurateness scoring: A1Corresponding 90% accuracy, A2Corresponding 70% accuracy, A3Corresponding 20% accuracy.Such as, there is E below E affiliated person 10121, E2, E3Data pass through contact person's relative analysis by all kinds of means, by E1, E2, E3Carry out accurateness scoring: E1The accuracy of contact person is 50%, E1The accuracy of contact person is 20%, E3The accuracy of contact person is 70%, then preferred E3Contact person.
Those of ordinary skill in the field it is understood that more than; described be only specific embodiments of the invention, be not limited to the present invention, all within the spirit and principles in the present invention; any amendment of being made, equivalent replacement, improvement etc., should be included within protection scope of the present invention.

Claims (10)

1. the various dimensions user's intellectuality contact method based on user data update, it is characterised in that including:
User's personal information in using SNS service is obtained according to SNS interface protocol;
Customer basis information model is set up according to described personal information;
Set user tag and user's key word, capture and obtain user index feature;
Client's various dimensions model is set up according to described user index feature;
The descriptive model based on individual consumer is obtained according to described customer basis information model and client's various dimensions model;
Descriptive model based on individual consumer carries out intelligent contact to user.
2. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that described user index is characterized as:
K1{ client lie fallow index characteristic }, K2{ customer business index characteristic }, K3{ client's free time index characteristic }, K4{ joyful index characteristic }, K5{ current focus point is dynamic }, K6{ consumption data feature } and K7{ custom parameter feature }.
3. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterized in that, described personal information includes: USER_NAME title, USER_AGE age, USER_GENDER sex, USER_ADDRESS address, USER_PHONE phone, USER_LOCATION position, friend's FRIENDS_CIRCLE chain.
4. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that described SNS service includes: Facebook, Twitter, Wechat, Instagram, Linkedin, Pinterest.
5. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that user sends access request in client by WEB server, and responds according to application server;Described client includes desktop computer, smart mobile phone, panel computer and Intelligent worn device.
6. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that the mode that described SNS interface protocol obtains user's personal information when using SNS service according to OAuth agreement is:
6-1) ask a temporaryaccesstoken temporary visit token by third party website to service provider;
After 6-2) verifying the identity of third party website in SNS server, authorize a temporaryaccesstoken;
After 6-3) described third party website obtains temporaryaccesstoken, by the authorization page request user authorization of user guiding to SNS server;The return address of temporaryaccesstoken and third party website is sent to SNS server by described licensing process;
6-4) user inputs log-on message in the authorization page of SNS server, the corresponding resource of authorized third party website visiting institute;
6-5) authorizing after successfully, service provider is by the return address of user guiding third party website;
6-6) third party website obtains accesstoken according to temporaryaccesstoken from SNS server;
6-7) SNS server authorizes third party website access token according to the authorization conditions of accesstoken and user;
6-8) third party website uses the accesstoken got to access the corresponding user resources leaving service provider in.
7. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that the described descriptive model based on individual consumer carries out the intelligent mode got in touch with to user and is:
Capture the contact method of client, and each contact method is carried out data analysis assessment, obtain the data validity scoring of each contact method, each contact method attention rate scoring, each contact method in client's different time points to mark in client's difference physical location attention rate, set up user's contact method lattice;
Based on time shaft, by setting the corresponding daily work and rest of client, mood states and geographical position in time interval, set up user situation lattice;
Different qualities based on personal information sets up type of user information lattice;
Based on described user tag and user's key word, according to type of user information lattice, user situation lattice and user's contact method lattice, obtain intelligent contact method.
8. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterised in that described carry out intelligent contact to user and also include:
The contact method of user is carried out classification, contacts according to limit priority;
Contact method according to user is traced to the source, and whether the information got in touch with is checked being tracked;
If information is not checked, then the contact method information activating next column position sends.
9. the various dimensions user's intellectuality contact method based on user data update according to claim 1, it is characterized in that, the described descriptive model based on individual consumer includes the least one set telephone number of user, the network ID of at least one type, at least one E-mail address, friends chain and at least one physical address.
10. based on various dimensions user's intellectuality contacted system of user data update, it is characterised in that including:
User profile acquisition module, described user profile acquisition module is in order to obtain user in the personal information using SNS service according to OAuth agreement;
Information inquiry module, described information inquiry module is in order to set up customer basis information model according to described personal information;
Customer data visual analyzing module, described customer data visual analyzing module, in order to set user tag and user's key word, captures and obtains user index feature;
User management module, described user management module is in order to set up client's various dimensions model according to described user index feature;And obtain the descriptive model based on individual consumer according to described customer basis information model and client's various dimensions model;
Contact module, described contact module is in order to carry out intelligent contact based on the descriptive model of individual consumer to user.
CN201610124565.XA 2016-03-04 2016-03-04 Multi-dimensional user smart contact method and system based on user data update Pending CN105809556A (en)

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