CN105741177A - Display method and display apparatus for social information of instant communication platform - Google Patents

Abstract

The invention belongs to the technical field of communications and particularly relates to a display method and a display apparatus for social information of an instant communication platform. The display method for the social information of the instant communication platform comprises the steps of obtaining social information one by one and storing the social information; performing word splitting on topic statements of the social information, calculating word duplication weights of the topic statements and receiving time weights of the social information, and calculating a sorting score of the social information according to the word duplication weights and the receiving time weights; and according to the sorting score, sorting and displaying the multiple pieces of the social information. According to the display method for the social information of the instant communication platform, the social information can be effectively arranged and little social information is repeatedly arranged, so that the user experience is enhanced.

Description

Immediate communication platform social information display packing and display device

Technical field

The invention belongs to communication technical field, be specifically related to a kind of immediate communication platform social information display packing and immediate communication platform social information display device.

Background technology

Along with the development of mobile Internet, instant messaging is also being expanded to mobile.Currently mainly instant messaging provides commercial city to provide the business being accessed the Internet instant messaging by mobile phone, and user can be mounted with the mobile equipment of relative client software by mobile phone and other, for instance pad or computer are received and sent messages.

" instant messaging " product is a kind of relationship type instant messaging product, base oneself upon telex network record, based on instant messaging, merge various information communication mechanism of transmission, integrate the many own business of provider simultaneously, build an across a network based on customer relationship, cross-platform aggregation information service and media services, meet user at the integration communication in mobile Internet epoch, entertainment requirements, such as handset Wechat, mobile phone QQ etc..

The social functions of existing " instant messaging " product, there is permission user and share the function with review information, such as wechat circle of friends, QQ space etc., user's sense of participation is more initiative, aesthetic higher, popular information has become as the reading channel of more and more user, so that can obtain in circle of friends and extremely quickly propagate.Currently, instant communication client social functions information (hereinafter referred to as social information) list, time order and function order generally according to the information of reception arranges, owing to popular information is often forwarded by many people simultaneously, and the therefore very possible effect reaching brush screen at local client.But, in today of exquisite efficiency, no matter how popular information, the mode bombed by magnanimity information allows user passively accept, and user needs to increase the operating frequency finding effective information to read other information, can reduce user experience undoubtedly.

Therefore, how to realize a kind of social information repeated effective, few and be arranged as the technical problem that current immediate communication platform is urgently to be resolved hurrily to social information arrangement aspect.

Summary of the invention

The technical problem to be solved is for above shortcomings in prior art, a kind of immediate communication platform social information display packing and immediate communication platform social information display device are provided, this immediate communication platform social information display packing energy repeated arrangement social information effective, few, promotes user experience.

Solve the technology of the present invention problem and be employed technical scheme comprise that this immediate communication platform social information display packing, including step:

Obtain social information one by one, and store described social information；

The theme statement of described social information is carried out word fractionation, calculate the word multiplicity weight of described theme statement and the reception time weighting of described social information, and according to described word multiplicity weight and described reception time weighting, and then calculate the ordering score of described social information；

According to described ordering score, a plurality of described social information is ranked up and shows.

Preferably, the computing formula of the ordering score s (i) of described social information is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i]

Wherein: A₁[i] and A₂[i] is initial adjustment parameter；The described reception time weighting that t [i] is described social information；The described word multiplicity weight that p [i] is described theme statement；Clooating sequence arranges from big to small according to s (i) numerical value.

Preferably, the computing formula of described word multiplicity weight p [i] of described theme statement is:

$p\[i\]=\frac{\frac{1}{x_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}$

Wherein, x_iThe number of repetition of same word after splitting for described theme statement, n is the quantity of the described social information receiving at local client and storing；

The computing formula of described reception time weighting t [i] of described social information is:

And y_i=| T [i]-T₀|,(T[i]≠T₀)

Wherein, y_iThe time difference finishing receiving the described social information distance reference time for local client；T₀For the reference time that system automatically selects at local client, T [i] finishes receiving the time of described social information for local client.

Preferably, also include before according to described ordering score a plurality of described social information being ranked up: the clicking rate according to described social information, add perturbation parameter, recalculate the ordering score of described social information；Wherein, described perturbation parameter is less than described initial adjustment parameter, and the formula adding the ordering score that perturbation parameter recalculates described social information is:

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])。

Preferably, within the detection cycle:

Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new described social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that described social information causes user that the clicking rate of described social information is risen, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that described social information causes user that the clicking rate of described social information is still declined, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting, and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of social information described in next detection cycle.

A kind of immediate communication platform social information display device, including social information acquiring unit, social information sequencing unit and social information display unit, wherein:

Described social information acquiring unit, for obtaining social information one by one, and stores described social information；

Described social information sequencing unit, for the theme statement of described social information is carried out word fractionation, calculate the word multiplicity weight of described theme statement and the reception time weighting of described social information, and the reception time weighting according to the word multiplicity weight of described theme statement and described social information, and then calculate the ordering score of described social information；

Described social information display unit, for being ranked up according to described ordering score a plurality of described social information and show.

Preferably, described social information sequencing unit includes theme statement and splits module, weight computation module and ordering score computing module, wherein:

Described theme statement splits module, for the theme statement of described social information is carried out word fractionation；

Described weight computation module, for calculating the word multiplicity weight of described theme statement and the reception time weighting of described social information；

Described ordering score computing module, for according to described word multiplicity weight and described reception time weighting, calculating the ordering score of described social information, wherein: the computing formula of ordering score s (i) is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i]

Wherein: A₁[i] and A₂[i] is initial adjustment parameter；The described reception time weighting that t [i] is described social information；The described word multiplicity weight that p [i] is described theme statement；Clooating sequence arranges from big to small according to s (i) numerical value.

Preferably, in described weight computation module, the computing formula of described word multiplicity weight p [i] of described theme statement is:

$p\[i\]=\frac{\frac{1}{x_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}$

Wherein, x_iThe number of repetition of same word after splitting for described theme statement, n is the quantity of the described social information receiving at local client and storing；

The computing formula of described reception time weighting t [i] of described social information is:

And y_i=| T [i]-T₀|,(T[i]≠T₀)

Wherein, y_iThe time difference finishing receiving the described social information distance reference time for local client；T₀For the reference time that system automatically selects at local client, T [i] finishes receiving the time of described social information for local client.

Preferably, described social information sequencing unit also includes fine setting computing module, and described fine setting computing module, for the clicking rate according to described social information, adds perturbation parameter, recalculates the ordering score of described social information；Wherein, described perturbation parameter is less than described initial adjustment parameter, and the formula of the ordering score that described fine setting computing module recalculates described social information is:

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])。

Preferably, in described fine setting computing module:

Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new described social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that described social information causes user that the clicking rate of described social information is risen, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that described social information causes user that the clicking rate of described social information is still declined, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting, and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of social information described in next detection cycle.

The invention has the beneficial effects as follows: immediate communication platform social information display packing provided by the invention and device thereof, information mainly for " instant messaging " product social functions receives, consider the situation whether information content repeats, by to the similar content occurred in the unit interval, shielded according to time order and function reception order, thus reducing user's carding duration to popular information, improve existing original social information to receive only in accordance with the tactic problem of time order and function, improve user satisfaction.

Accompanying drawing explanation

Fig. 1 is the flow chart of the immediate communication platform social information display packing in the embodiment of the present invention；

Fig. 2 is the structural representation of the immediate communication platform social information display device in the embodiment of the present invention；

In figure:

1-social information acquiring unit；

2-social information sequencing unit；21-theme statement splits module；22-weight computation module；23-ordering score computing module；24-finely tunes computing module；

3-social information display unit.

Detailed description of the invention

For making those skilled in the art be more fully understood that technical scheme, below in conjunction with the drawings and specific embodiments, immediate communication platform social information display packing of the present invention and immediate communication platform social information display device are described in further detail.

Present embodiments provide a kind of immediate communication platform social information display packing, carry out immediate communication platform social information integrating arrangement: at existing immediate communication platform social information based on the tactic basis of time order and function, consider user's tolerance to duplicate message, add the ordering score of social information, realize rationalizing sequence at local client by social information, thus reducing the operating frequency of user, improve user experience.

As it is shown in figure 1, immediate communication platform social information display packing in the present embodiment, including step:

Step S1): obtain social information one by one, and store social information.

Under normal circumstances, " instant messaging " product social functions needs to set up based on the high in the clouds storage of local client and the public word library based on all clients, user often receives a social information, the theme statement of social information all can be cut into some words according to the existing word of word library by system, here the network platform that system Ji Zhi instant messaging provider provides, for wechat, system refers to what everyone wechat client and Tengxun built jointly about equipment such as the relevant servers of wechat, for the network that wechat user is mutual each other；Word library table is in the network platform, and at system baseline generally by developer elder generation typing word, the later stage according to service condition, can be stepped up word library table information voluntarily by system.Here word library is preferably public word library, it is possible to for all clients, and otherwise owing to word library content is many, scale is big, if each client sets up a word library, for the network platform overload of power that instant messaging provider builds.

Step S2): the theme statement of social information is carried out word fractionation, calculate the word multiplicity weight of theme statement and the reception time weighting of social information, and according to word multiplicity weight and reception time weighting, and then calculate the ordering score of social information.

Record the reception time of this social information in the high in the clouds based on local client stores, social information theme statement relates to word and theme statement relates to putting in order of word, and recording this, to relate to word identical and relate to the identical occurrence number that puts in order of word, and by this number of times called after x_i.Here whether not only considering social information theme statement, to relate to word identical, it is also contemplated that whether multiple orders relating to word arrangement consistent, for instance: " we be his good friend " be cut into " we, be, he, good friend " etc. vocabulary；" he be our good friend " be cut into " he, be, we, good friend " etc. vocabulary.Single from relating to word, identical owing to relating to word, these two words are likely to be considered identical information, can be considered as duplicate contents；But, after record relates to the putting in order of word, the two statement is considered different information, is not to be regarded as duplicate contents.

Relate to the identical number of times that puts in order of word according to theme statement, the present embodiment introduces the word multiplicity weight p of theme statement, and when the reception social information quantity of local client storage is n, the computing formula of word multiplicity weight p is:

$p\[i\]=\frac{\frac{1}{x_i}25}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}---\left(1\right)$

According to Zipf's law (Zipf ' sLaw), add up according to relating to the frequency that word occurs in the dictionary of certain time period, according to high frequency words at front, the posterior descending order of low-frequency word, and relating to word setting grade with natural number for these, then the weight relating to word is that this relates to the word natural inverse of corresponding grade.Namely, in relating to set of letters, if first weight relating to word is 1, then second relates to the weight of word is first relate to word 1/2, and the 3rd weight relating to word is first relate to word 1/3, by that analogy, the weight relating to word coming kth position is first 1/k relating to word.In the present embodiment, due to can pass through add up to obtain outdegree x_i, according to Zipf's law, it is possible to try to achieve the theme statement multiplicity weight of the social information received namelyAnd then according toCalculate the word multiplicity weight of theme statement.

Meanwhile, receiving the time of social information according to local client, arrange reception information time weight t [i], the computing formula of t [i] is:

$t\[i\]=\frac{\frac{1}{y_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{y_j}\right)/n}---\left(2\right)$

y_i=| T [i]-T₀|,(T[i]≠T₀)(3)

y_iThe time difference finishing receiving the social information distance reference time for local client.y_iMore little, represent that social information reception behavior features is more short from the reference time, be more new information；T₀For the reference time (can be current time) selected at local client, T [i] finishes receiving the time of social information for local client.Here it is possible to the time period starting point calculated is set to the time that this timely communication product begins to use, the time period terminal of calculating is set to convert to breath and receives the time.

Further, in order to realize the self adaptation of information arrangement, the present embodiment also add adjustment weight A, for carrying out manual initial adjustment to relating to word.On the basis of the word multiplicity weight p of above-mentioned reception message subject statement, the computing formula of the ordering score s (i) of local client social information is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i](4)

A₁[i] and A₂[i] is initial adjustment parameter, user manually arrange；S (i) represents the permutation calculation score value of social information, and clooating sequence arranges from big to small according to the numerical value of ordering score s (i).

Here it will be understood that A₁[i] and A₂The setting value of [i] is pre-set based on the existing part real data in system, such as can be calculated the word multiplicity weight of the theme statement of each social information and the reception time weighting of social information respectively according to formula (1) and formula (2) by programming personnel, then numerical value is manually set, when the rank results carrying out social information according to ordering score is close or reaches desired result time, determine that A₁[i] and A₂The numerical value of [i].

In actual applications, due to actual environment there is a lot of immeasurability (can produce disturbance), and A₁[i] and A₂[i] is once it is determined that would not change.Sort formula shown in formula (4) is only by the A determined₁[i] and A₂[i] is extremely difficult to desirable ranking results, therefore, in order to reach the sequence effect of precision, preferably, the present embodiment always according to user to the identical clicking rate relating to word social information, carry out parameter configuration accordingly, for the sequence of social information is carried out automatic feedback regulation, in order to more met the social information sequence effect of people's in-mind anticipation.Such as, to each initial adjustment parameter A [i], add perturbation parameter b [i], and perturbation parameter b [i] is substituted into the ordering score computing formula (4) of local client social information completes calculate, thus being obtained formula (5) by formula (4):

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])(5)

In formula (5), perturbation parameter b [i] is relevant with the clicking rate change of social information in the detection cycle, and clicking rate rises, then strengthen perturbation parameter b [i]；Clicking rate declines, then reduce perturbation parameter b [i].It is little much that fine setting parameter values compares initial adjustment parameter values A [i], ranking results will not be caused and adjust on a large scale.

For wechat circle of friends, the clicking rate of social information is that user clicks, at local client, the article that other users write or reprint, and clicking rate rises, and illustrates that the reception information occurred at local client is that user is ready to see or interested according to sort algorithm.Assume that duplicate message user will not click again to see, then clicking rate rising is because the unduplicated reason of information, and certain clicking rate rises it could also be possible that the information accepted during this period of time is all that user likes seeing or interested.Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that social information causes user that the clicking rate of social information is risen, explanation is that the clicking rate caused due to social information duplicate contents declines, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that social information causes user that the clicking rate of social information is still declined, explanation is to see owing to the content user issued in this time does not like or lose interest in, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting (increasing degree is only small, is typically smaller than one of percentage of initial adjustment parameter A value), and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of next detection cycle social information.

Step S3): according to ordering score a plurality of social information it is ranked up and shows.

Accordingly, as in figure 2 it is shown, the present embodiment also provides for a kind of immediate communication platform social information display device, including social information acquiring unit 1, social information sequencing unit 2 and social information display unit 3, wherein:

Social information acquiring unit 1, for obtaining social information one by one, and stores social information；

Social information sequencing unit 2, for the theme statement of social information is carried out word fractionation, calculate the word multiplicity weight of theme statement and the reception time weighting of social information, and the reception time weighting according to the word multiplicity weight of theme statement and social information, and then calculate the ordering score of social information；

Social information display unit 3, for being ranked up a plurality of social information according to ordering score and showing.

Further, social information sequencing unit 2 includes theme statement and splits module 21, weight computation module 22 and ordering score computing module 23, wherein:

Theme statement splits module 21, for the theme statement of social information is carried out word fractionation；

Weight computation module 22, for calculating the word multiplicity weight of theme statement and the reception time weighting of social information；

Ordering score computing module 23, for according to word multiplicity weight and reception time weighting, calculating the ordering score of social information, wherein: the computing formula of ordering score s (i) is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i]

Wherein: A₁[i] and A₂[i] is initial adjustment parameter；The reception time weighting that t [i] is social information；P [i] is the theme the word multiplicity weight of statement；Clooating sequence arranges from big to small according to the numerical value of ordering score s (i).

Wherein, in weight computation module 22, the computing formula of word multiplicity weight p [i] of theme statement is:

$p\[i\]=\frac{\frac{1}{x_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}$

Wherein, x_iThe number of repetition of same word after the statement that is the theme fractionation, n is the quantity of the social information receiving at local client and storing；

The computing formula of reception time weighting t [i] of social information is:

$t\[i\]=\frac{\frac{1}{y_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{y_j}\right)/n}$

And y_i=| T [i]-T₀|,(T[i]≠T₀)

Wherein, y_iThe time difference finishing receiving the social information distance reference time for local client；T₀For the reference time that system automatically selects at local client, T [i] finishes receiving the time of social information for local client.

Further, social information sequencing unit 2 also includes fine setting computing module 24, and fine setting computing module 24, for the clicking rate according to social information, adds perturbation parameter, recalculates the ordering score of social information；Wherein, perturbation parameter is less than initial adjustment parameter, and the computing formula of the ordering score that fine setting computing module 24 recalculates social information is:

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])。

Wherein, in fine setting computing module 24:

Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that social information causes user that the clicking rate of social information is risen, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that social information causes user that the clicking rate of social information is still declined, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting, and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of next detection cycle social information.

A kind of application example of above-mentioned immediate communication platform social information display packing is exemplified below:

Assume that in ten minutes, someone wechat circle of friends receives six information that different publisher A, B, C, D, E, F issue altogether from 10:00 to 10:10, as shown in table 1 according to original sortord:

Table 1 circle of friends prime information arranges

Publisher	Reception information	The reception time
			A	abc	10:06
B	abc	10:05
			C	abc	10:04
D	def	10:03
			E	ghi	10:02
F	jkl	10:01

Applying above-mentioned immediate communication platform social information display packing, relative to local client, the result of calculation of the every parameters sortnig receiving the social information of different publisher is as shown in table 2:

Table 2 parameters sortnig result of calculation

Publisher	Reception information	The reception time	yi/min	T[i]	xi	P[i]	A1[i]	A2[i]	s(i)
										A	abc	10:06	4.00	1.51	3	0.41	1.00	1.00	1.92037
B	abc	10:05	5.00	1.21	2	0.62	1.00	1.00	1.82595
										C	abc	10:04	6.00	1.00	1	1.24	1.00	1.00	2.24576
D	def	10:03	7.00	0.86	1	1.24	1.00	1.00	2.10228
										E	ghi	10:02	8.00	0.75	1	1.24	1.00	1.00	1.99467
F	jkl	10:01	9.00	0.67	1	1.24	1.00	1.00	1.91097

Wherein, reference time T0=10:10, A are selected₁[i] and A₂The initial value of [i] is all set to 1.

According to s (i) value, from big to small arrangement information in table 2, rank results is as shown in table 3:

Table 3 circle of friends prime information arranges

Publisher	Reception information	The reception time
			C	abc	10:04
D	def	10:03
			E	ghi	10:02
A	abc	10:06
			F	jkl	10:01
B	abc	10:05

Now need manual adjustments A₁[i] and A₂The numerical value of [i], if setting A therein₁[i]=0.5, A₂[i]=0.5, then the sort formula of formula (4) is defined as:

S [i]=0.5*t [i]+0.5*p [i]

The result of calculation of every parameters sortnig is as shown in table 4:

Table 4 parameters sortnig result of calculation

Publisher	Reception information	The reception time	yi/min	T[i]	xi	P[i]	A1[i]	A2[i]	s(i)
										C	abc	10:04	4.00	1.51	1	1.24	0.50	0.50	1.37398
D	def	10:03	5.00	1.21	1	1.24	0.50	0.50	1.22332
										E	ghi	10:02	6.00	1.00	1	1.24	0.50	0.50	1.12288
F	jkl	10:01	7.00	0.86	1	1.24	0.50	0.50	1.05114
										B	abc	10:05	8.00	0.75	2	0.62	0.50	0.50	0.68699
A	abc	10:06	9.00	0.67	3	0.41	0.50	0.50	0.54169

Being computed, the desirable ranking results finally given is as shown in table 5:

The final information arrangement of table 5 circle of friends

Publisher	Reception information	The reception time
			C	abc	10:04
D	def	10:03
			E	ghi	10:02
F	jkl	10:01
			B	abc	10:05
A	abc	10:06

Information sorting result in table 5 is desirable ranking results, information of neither losing highlights again the uniqueness of information, it is to avoid the Experience Degree that duplicate message brush screen is brought declines.

The immediate communication platform social information display packing of embodiment of the present invention offer and device thereof, information mainly for " instant messaging " product social functions receives, consider the situation whether information content repeats, by to the similar content occurred in the unit interval, shielded according to time order and function reception order, thus reducing user's carding duration to popular information, improving existing original social information and receiving only in accordance with the tactic problem of time order and function, improving user satisfaction.

It is understood that the principle that is intended to be merely illustrative of the present of embodiment of above and the illustrative embodiments that adopts, but the invention is not limited in this.For those skilled in the art, without departing from the spirit and substance in the present invention, it is possible to make various modification and improvement, these modification and improvement are also considered as protection scope of the present invention.

Claims (10)

1. an immediate communication platform social information display packing, it is characterised in that include step:

Obtain social information one by one, and store described social information；

The theme statement of described social information is carried out word fractionation, calculate the word multiplicity weight of described theme statement and the reception time weighting of described social information, and according to described word multiplicity weight and described reception time weighting, and then calculate the ordering score of described social information；

According to described ordering score, a plurality of described social information is ranked up and shows.

2. immediate communication platform social information display packing according to claim 1, it is characterised in that the computing formula of the ordering score s (i) of described social information is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i]

Wherein: A₁[i] and A₂[i] is initial adjustment parameter；The described reception time weighting that t [i] is described social information；The described word multiplicity weight that p [i] is described theme statement；Clooating sequence arranges from big to small according to s (i) numerical value.

3. immediate communication platform social information display packing according to claim 2, it is characterised in that the computing formula of described word multiplicity weight p [i] of described theme statement is:

$p\[i\]=\frac{\frac{1}{x_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}$

Wherein, x_iThe number of repetition of same word after splitting for described theme statement, n is the quantity of the described social information receiving at local client and storing；

The computing formula of described reception time weighting t [i] of described social information is:

$t\[i\]=\frac{\frac{1}{y_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{y_j}\right)/n}$

And y_i=| T [i]-T₀|,(T[i]≠T₀)

Wherein, y_iThe time difference finishing receiving the described social information distance reference time for local client；T₀For the reference time that system automatically selects at local client, T [i] finishes receiving the time of described social information for local client.

4. immediate communication platform social information display packing according to claim 2, it is characterized in that, also include before according to described ordering score a plurality of described social information being ranked up: the clicking rate according to described social information, add perturbation parameter, recalculate the ordering score of described social information；Wherein, described perturbation parameter is less than described initial adjustment parameter, and the formula adding the ordering score that described perturbation parameter recalculates described social information is:

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])。

5. immediate communication platform social information display packing according to claim 4, it is characterised in that within the detection cycle:

Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new described social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that described social information causes user that the clicking rate of described social information is risen, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that described social information causes user that the clicking rate of described social information is still declined, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting, and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of social information described in next detection cycle.

6. an immediate communication platform social information display device, it is characterised in that include social information acquiring unit, social information sequencing unit and social information display unit, wherein:

Described social information acquiring unit, for obtaining social information one by one, and stores described social information；

Described social information sequencing unit, for the theme statement of described social information is carried out word fractionation, calculate the word multiplicity weight of described theme statement and the reception time weighting of described social information, and the reception time weighting according to the word multiplicity weight of described theme statement and described social information, and then calculate the ordering score of described social information；

Described social information display unit, for being ranked up according to described ordering score a plurality of described social information and show.

7. immediate communication platform social information display device according to claim 6, it is characterised in that described social information sequencing unit includes theme statement and splits module, weight computation module and ordering score computing module, wherein:

Described theme statement splits module, for the theme statement of described social information is carried out word fractionation；

Described weight computation module, for calculating the word multiplicity weight of described theme statement and the reception time weighting of described social information；

Described ordering score computing module, for according to described word multiplicity weight and described reception time weighting, calculating the ordering score of described social information, wherein: the computing formula of ordering score s (i) is:

S (i)=t [i] * A₁[i]+p[i]*A₂[i]

Wherein: A₁[i] and A₂[i] is initial adjustment parameter；The described reception time weighting that t [i] is described social information；The described word multiplicity weight that p [i] is described theme statement；Clooating sequence arranges from big to small according to s (i) numerical value.

8. immediate communication platform social information display device according to claim 7, it is characterised in that in described weight computation module, the computing formula of described word multiplicity weight p [i] of described theme statement is:

$p\[i\]=\frac{\frac{1}{x_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{x_j}\right)/n}$

Wherein, x_iThe number of repetition of same word after splitting for described theme statement, n is the quantity of the described social information receiving at local client and storing；

The computing formula of described reception time weighting t [i] of described social information is:

$t\[i\]=\frac{\frac{1}{y_i}}{\left(\underset{j=1}{\overset{n}{\Σ}}\frac{1}{y_j}\right)/n}$

And y_i=| T [i]-T₀|,(T[i]≠T₀)

Wherein, y_iThe time difference finishing receiving the described social information distance reference time for local client；T₀For the reference time that system automatically selects at local client, T [i] finishes receiving the time of described social information for local client.

9. immediate communication platform social information display device according to claim 6, it is characterized in that, described social information sequencing unit also includes fine setting computing module, described fine setting computing module is for the clicking rate according to described social information, add perturbation parameter, recalculate the ordering score of described social information；Wherein, described perturbation parameter is less than described initial adjustment parameter, and the formula of the ordering score that described fine setting computing module recalculates described social information is:

S (i)=t [i] * (A₁[i]+b₁[i])+p[i]*(A₂[i]+b₂[i])。

10. immediate communication platform social information display device according to claim 9, it is characterised in that in described fine setting computing module:

Clicking rate rises, then keep perturbation parameter b₁[i]、b₂[i] is constant, is extended to the calculating of the ordering score in next detection cycle；

Clicking rate declines, then first strengthen perturbation parameter b₁[i], reduction b₂[i], calculates new ordering score, updates the display of the new described social information in next detection cycle according to new ordering score, and then:

If according to new ordering score shows that described social information causes user that the clicking rate of described social information is risen, then keep the perturbation parameter b of this increasing in next detection cycle₁[i], the b reduced₂[i]；If according to new ordering score shows that described social information causes user that the clicking rate of described social information is still declined, then by perturbation parameter b₁[i]、b₂[i] reversely regulates, and increases time weighting, and the ordering score calculated with the perturbation parameter after reversely regulating updates the display of social information described in next detection cycle.