CN104853229A - Program pushing method and device thereof - Google Patents

Program pushing method and device thereof Download PDF

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Publication number
CN104853229A
CN104853229A CN201510236648.3A CN201510236648A CN104853229A CN 104853229 A CN104853229 A CN 104853229A CN 201510236648 A CN201510236648 A CN 201510236648A CN 104853229 A CN104853229 A CN 104853229A
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China
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program
type
user
current
selecting
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CN201510236648.3A
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Chinese (zh)
Inventor
王兰莎
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天脉聚源(北京)传媒科技有限公司
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Priority to CN201510236648.3A priority Critical patent/CN104853229A/en
Publication of CN104853229A publication Critical patent/CN104853229A/en

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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25883Management of end-user data being end-user demographical data, e.g. age, family status or address
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences

Abstract

The present invention discloses a program pushing method and a device thereof to recommend a program which more satisfies current needs for a user and thus enhancing the effect of program recommendation. The method comprises a step of obtaining current parameter information, a step of selecting the first program type corresponding to the current parameter information according to the corresponding relation between the parameter information and the program type stored in advance, and a step of pushing the program which is in accordance with the first program type to a user. According to the technical scheme, different types of programs are selected and recommended for the user according to the current parameter information, thus the mode of program recommendation is more humane, diversified and targeted and more fits the needs of the user, different needs of the user in different conditions are satisfied, thus the view wish of the programs by the user is improved, and the effect of program recommendation is enhanced.

Description

一种推送节目的方法及装置 A method and apparatus for pushing the program

技术领域 FIELD

[0001] 本发明涉及互联网技术领域,特别涉及一种推送节目的方法及装置。 [0001] The present invention relates to the field of Internet technologies, and particularly relates to a method and apparatus for pushing the program.

背景技术 Background technique

[0002] 经过近几年的通信技术的发展,多媒体应用已经成为人们日常生活中必不可少的部分,越来越多的用户喜欢通过互联网来观看自己喜欢的节目,因此,通过网络向用户推荐感兴趣的节目内容成为多媒体领域中重要的研宄方向。 [0002] After the development in recent years, communication technology, multimedia applications have become an essential part of daily life, more and more users prefer to watch their favorite programs via the Internet, therefore, recommended to the user via the network program content of interest to become an important field of study based on the direction of multimedia. 然而,目前的节目推荐方法局限于多媒体应用本身,例如,用户使用优酷观看节目时,服务器可通过优酷向用户推荐感兴趣的节目。 However, the current program recommendation method is limited to multimedia application itself, for example, when the user uses Youku Watch program, the server may recommend programs of interest to the user by Youku. 这种推荐方法与观看节目的用户本身无关,不论用户当前处于什么样的状态,或者想要观看什么样的节目,服务器向用户推荐的节目都一样,因此往往无法达到推荐节目的效果,用户仍然需要自己手动寻找想要观看的节目。 This method is recommended regardless of the user viewing the program itself, regardless of what kind of state the user is currently in, or want to watch what kind of program, recommended by the server to the user program are the same, and therefore often can not achieve the recommended program results, users are still the need to manually find the program you want to watch.

发明内容 SUMMARY

[0003] 本发明提供一种推送节目的方法及装置,用以为用户推荐更加贴合当前需求的节目,从而增强节目推荐的效果。 [0003] The present invention provides a method and means for pushing the program, the recommended more fit the current needs of that user with the program, the program recommended to enhance the effect.

[0004] 本发明提供一种推送节目的方法,包括: [0004] The present invention provides a method of pushing a program, comprising:

[0005] 获取当前的参数信息; [0005] Gets the current parameter information;

[0006] 根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型; [0006] The pre-stored corresponding relationship between the type of the parameter information to the program, select the type of the first program information corresponding to a current parameter;

[0007] 将符合所述第一节目类型的节目推送给用户。 [0007] A first program conforming to the type of program pushed to the user.

[0008] 在一个实施例中,所述参数信息包括当前时间、天气、用户当前位置、工作日和非工作日中的至少一项。 [0008] In one embodiment, the parameter information comprises at least a current time, weather, the user's current location, working and non-working day.

[0009] 在一个实施例中,所述根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型,包括: [0009] In one embodiment, the parameters according to the correspondence information pre-stored program type, selecting the parameter information of the current program corresponding to a first type, comprising:

[0010] 当所述当前的参数信息包括所述当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型; [0010] when the current parameter information comprises the current time, and selecting the day, evening meal, after meal or the operating time of the first program corresponding to the type;

[0011] 当所述当前的参数信息包括所述天气时,选择与晴天、阴天或雨天对应的第一节目类型; [0011] when the current weather information comprises a parameter selecting and sunny, cloudy or rainy corresponding to a first type of program;

[0012] 当所述当前的参数信息包括所述用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型。 [0012] when the current parameter information comprises the current location of the user, and select the workplace, a first seating location and type of the user program in at least one city corresponds.

[0013] 在一个实施例中,所述方法还包括: [0013] In one embodiment, the method further comprising:

[0014] 选择与所述第一节目类型相关的第二节目类型; [0014] select the second type associated with the first type of program;

[0015] 将符合所述第二节目类型的节目推送给用户。 [0015] The program conforming to the second type of program pushed to the user.

[0016] 在一个实施例中,所述方法还包括: [0016] In one embodiment, the method further comprising:

[0017] 当接收到用户对所述符合所述第一节目类型的节目、或对所述符合所述第二节目类型的节目的播放指令时,播放所述节目。 [0017] When the user receives the program conforms to the first type of program, or program playback instruction of the second type of the compliance program, the playing program.

[0018] 本发明实施例的一些有益效果可以包括: [0018] Some advantages of the embodiments of the present invention may comprise:

[0019] 该技术方案能够根据当前的参数信息为用户选择并推荐不同类型的节目,使得节目推荐的方式更加人性化、多样化以及有针对性,更加贴合用户的需求,满足不同情况下用户的不同需求,从而提高用户对节目的观看意愿,增强节目推荐的效果。 [0019] This solution can be selected according to the current parameter and recommendation information to the user different types of programs, such that the program recommendation method is more humane, diversification and targeted, more fit the user's needs, to meet the users under different circumstances different needs, thereby enhancing the user wishes to watch a program, the program is recommended to enhance the effect.

[0020] 本发明提供一种推送节目的装置,包括: [0020] The present invention provides a means for pushing the program, comprising:

[0021] 获取模块,用于获取当前的参数信息; [0021] obtaining module, configured to acquire current parameter information;

[0022] 第一选择模块,用于根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型; [0022] The first selection module, according to parameters pre-stored corresponding relationship between the type of the program information, selection and parameter information of the current program corresponding to a first type;

[0023] 第一推送模块,用于将符合所述第一节目类型的节目推送给用户。 [0023] a first pushing means for the first program in line with the type of program pushed to the user.

[0024] 在一个实施例中,所述第一选择模块包括: [0024] In one embodiment, the first selection module comprising:

[0025] 第一选择子模块,用于当所述当前的参数信息包括所述当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型; [0025] The first selecting sub-module, configured to, when the current parameter information includes the current time, and selecting the day, evening meal, after meal or the operating time of the first program corresponding to the type;

[0026] 第二选择子模块,用于当所述当前的参数信息包括所述天气时,选择与晴天、阴天或雨天对应的第一节目类型; [0026] The second selecting sub-module, configured to, when the current parameter includes the weather information, and selecting sunny, cloudy or rainy corresponding to a first type of program;

[0027] 第三选择子模块,用于当所述当前的参数信息包括所述用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型。 [0027] The third selection sub-module, configured to, when the current parameter information includes the current location of the user, and select the workplace, a first seating location and type of the user program in at least one city corresponds.

[0028] 在一个实施例中,所述装置还包括: [0028] In one embodiment, the apparatus further comprising:

[0029] 第二选择模块,用于选择与所述第一节目类型相关的第二节目类型; [0029] The second selecting means for selecting the associated first program type of the second type of program;

[0030] 第二推送模块,用于将符合所述第二节目类型的节目推送给用户。 [0030] Second push module, configured to conform to the second type of program pushed to the user program.

[0031 ] 在一个实施例中,所述装置还包括: [0031] In one embodiment, the apparatus further comprising:

[0032] 播放模块,用于当接收到用户对所述符合所述第一节目类型的节目、或对所述符合所述第二节目类型的节目的播放指令时,播放所述节目。 [0032] a playing module, for receiving a user when the program conforming to the first type of program, or program playback instruction of the second type of the compliance program, the playing program.

[0033] 本发明实施例的一些有益效果可以包括: [0033] Some advantages of the embodiments of the present invention may comprise:

[0034] 该装置能够根据当前的参数信息为用户选择并推荐不同类型的节目,使得节目推荐的方式更加人性化、多样化以及有针对性,更加贴合用户的需求,满足不同情况下用户的不同需求,从而提高用户对节目的观看意愿,增强节目推荐的效果。 [0034] The device according to the current parameter information and the user selects a recommendation for the various types of programs, such that the program recommending more humane way, diversified and targeted, more fit the user's needs, to meet different circumstances of users different needs, thereby enhancing the user wishes to watch a program, the program is recommended to enhance the effect.

[0035] 本发明的其它特征和优点将在随后的说明书中阐述,并且,部分地从说明书中变得显而易见,或者通过实施本发明而了解。 [0035] Other features and advantages of the invention will be set forth in the description which follows, and in part will be obvious from the description, or learned by practice of the present invention. 本发明的目的和其他优点可通过在所写的说明书、权利要求书、以及附图中所特别指出的结构来实现和获得。 The objectives and other advantages of the invention may be realized and attained by the written description, claims, and drawings structure particularly pointed out.

[0036] 下面通过附图和实施例,对本发明的技术方案做进一步的详细描述。 [0036] The following drawings and embodiments, detailed description of the further aspect of the present invention.

附图说明 BRIEF DESCRIPTION

[0037] 附图用来提供对本发明的进一步理解,并且构成说明书的一部分,与本发明的实施例一起用于解释本发明,并不构成对本发明的限制。 [0037] The accompanying drawings provide a further understanding of the present invention, and constitute part of this specification, the embodiments of the invention, serve to explain the invention, not to limit the present invention. 在附图中: In the drawings:

[0038] 图1为本发明实施例中一种推送节目的方法的流程图; [0038] FIG. 1 is a flowchart of one embodiment of a method embodiment of the present invention, the push program;

[0039] 图2为本发明实施例中一种推送节目的方法中步骤S12的流程图; [0039] FIG 2 is a flowchart of one embodiment of a method of pushing the program in step S12 embodiment of the invention;

[0040] 图3为本发明实施例中一种推送节目的方法的流程图; [0040] FIG. 3 is a flowchart of a method embodiment for pushing the program embodiment of the invention;

[0041] 图4为本发明实施例中一种推送节目的装置的框图; [0041] Figure 4 a block diagram of one embodiment of the apparatus embodiment of the invention the push program;

[0042] 图5为本发明实施例中一种推送节目的装置中第一选择模块42的框图; [0042] FIG. 5 embodiment means for pushing the program selection module 42 in the block diagram of a first embodiment of the present invention;

[0043] 图6为本发明实施例中另一种推送节目的装置的框图。 [0043] Another embodiment FIG. 6 shows a block diagram of a push device of the present embodiment of the invention.

具体实施方式 Detailed ways

[0044] 以下结合附图对本发明的优选实施例进行说明,应当理解,此处所描述的优选实施例仅用于说明和解释本发明,并不用于限定本发明。 [0044] Hereinafter, the preferred embodiments of the present invention will be described in conjunction with the accompanying drawings, it should be understood that the preferred embodiments described herein are only used to illustrate and explain the present invention and are not intended to limit the present invention.

[0045] 图1为本发明实施例中一种推送节目的方法的流程图。 [0045] FIG. 1 is a flowchart of one embodiment of a method embodiment of the invention the push program. 如图1所示,包括以下步骤S11-S13: 1, comprising the steps of S11-S13:

[0046] 步骤S11,获取当前的参数信息。 [0046] step S11, and acquires the current parameter information.

[0047] 其中,参数信息包括当前时间、天气、用户当前位置、工作日和非工作日中的至少一项或者多项。 [0047] wherein the parameter information includes current time, weather, current user location, at least one or more of the working and non-working days.

[0048] 步骤S12,根据预存的参数信息与节目类型的对应关系,选择与当前的参数信息对应的第一节目类型。 [0048] step S12, in accordance with pre-stored corresponding relationship between the parameter and the program type information, selecting a first type of program information corresponding to the current parameter.

[0049] 步骤S13,将符合第一节目类型的节目推送给用户。 [0049] step S13, the program conforming to the first type of program pushed to the user.

[0050] 采用本发明实施例提供的技术方案,能够根据当前的参数信息为用户选择并推荐不同类型的节目,使得节目推荐的方式更加人性化、多样化以及有针对性,更加贴合用户的需求,满足不同情况下用户的不同需求,从而提高用户对节目的观看意愿,增强节目推荐的效果。 [0050] The technical solution provided by the embodiment of the present invention, can be selected according to the current parameter and recommendation information to the user different types of programs, such that the program recommendation method is more humane, diversification and targeted, more fit the user's demand, to meet the different needs of users in different circumstances, thereby enhancing the user wishes to watch a program, the program is recommended to enhance the effect.

[0051] 在一个实施例中,如图2所示,步骤S12可以包括以下几个步骤S121-S123: [0051] In one embodiment, shown in FIG. 2, step S12 may include the following steps S121-S123:

[0052] 步骤S121,当当前的参数信息包括当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型;例如,如果当前是晚上,则可以向用户推荐轻松类的节目,如推荐热门电视剧或者偶像剧;如果当前是白天,则可以向用户推荐新闻类或财经类的节目,如时事新闻;如果当前用户正在用餐,则可以向用户推荐娱乐类型的节目,如演唱会、访谈节目等。 [0052] step S121, the parameter when the current information comprises a current time, and selecting the day, evening meal, after meal or the operating time corresponding to a first type of program; for example, if the current is at night, may be recommended to a user easily type of program, as recommended by the popular TV series or drama; if the current is during the day, you can recommend news or finance and economics program to the user, such as news; if the current user is dining, you can recommend entertainment type of programs to the user, such as concerts, talk shows and so on.

[0053] 步骤S122,当当前的参数信息包括天气时,选择与晴天、阴天或雨天对应的第一节目类型;例如,如果当前是晴天,则可以向用户推荐与工作相关的类型的节目,如财经新闻或时事新闻等;如果当前是阴天,则可以向用户推荐轻松类的节目,如搞笑视频。 [0053] step S122, the parameter when the current weather information comprises selecting and sunny, cloudy or rainy corresponding to a first type of program; for example, if the current is sunny, the program can be recommended to the user the type of work-related, such as financial news or current affairs news; if the current is cloudy, you can easily type of program recommended to the user, such as a funny video.

[0054] 步骤S123,当当前的参数信息包括用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型;例如,如果当前用户正在办公室,则可以向用户推荐工作类的节目,如金融节目、时事新闻等;如果当前用户正在家休息,则可以向用户推荐休闲类节目,例如韩剧或当下正热播的电影、电视剧等。 [0054] step S123, the current when the current location information includes a user parameter, selecting the workplace, and rest areas City located in at least one program corresponding to a first type; for example, if the current user is the office, can be recommend to the user working class programs, such as financial events, news and so on; if the current user is at home to rest, leisure program may be recommended to the user, such as Korean or current being hit movies, TV shows and so on.

[0055] 此外,上述所说的参数信息也可以包括当前时间、天气、用户当前位置、工作日和非工作日中的多种信息。 [0055] Further, the above-mentioned parameter information may include a variety of information of the current time, weather, the user's current location, working and non-working day. 下面通过一些举例来说明本发明所提供的推送节目的方法。 Here are some examples to illustrate the method of the present invention, the push program provided by.

[0056] 例一,当前的参数信息为:工作日(周一至周五之间)、白天、天气晴朗、用户身处北京办公室内。 [0056] First, the current parameter information cases: weekdays (Monday to Friday), during the day, the weather was fine, the user living in the Beijing office. 这种情况下,由于用户身处北京办公室内,由此可想到用户目前处于工作状态,因此可选择一些时事新闻类的节目推荐给用户。 In this case, since the user living in the Beijing office, thus conceivable that the user is currently in working condition, so choose a number of current affairs news program recommended to the user.

[0057] 例二,当前的参数信息为:工作日(周一至周五之间)、白天、天气阴、用户身处北京办公室内。 [0057] Second, the current parameter information cases: weekdays (Monday to Friday), during the day, the weather was overcast, users living in the Beijing office. 该例中的参数信息与例一不同之处在于“天气阴”,而阴天容易使人犯困,因此,可选择一些时长较短的搞笑视频推荐给用户,这样既可以提起用户的精神,帮助用户尽快投入工作当中,且由于时长较短,不会占用用户太多的工作时间。 Parameter information and examples in this example is a difference that "overcast weather", while people are likely to cloudy drowsy, therefore, choose a number of long-short funny video recommended to the user, so the user can either bring the spirit of helping users put them to work as soon as possible, and because of the shorter length of time, the user will not take up too much time.

[0058] 例三,当前的参数信息为:工作日(周一至周五之间)、白天、天气晴朗、用户身处广州办公室内。 [0058] Example Three, the current parameter information: weekdays (Monday to Friday), during the day, the weather was fine, the user living in the Guangzhou office. 该例中的参数信息与例一不同之处在于城市地点为广州,结合广州的发展形势,可以选择一些财经新闻类的节目推荐给用户。 The example of parameter information with a difference between the cases is that the city place in Guangzhou, Guangzhou, combined with the development of the situation, you can choose some kind of financial news program recommended to the user.

[0059] 例四,当前的参数信息为:工作日(周一至周五之间)、晚上、天气晴朗、用户身处北京家中。 [0059] Example Four, the current parameter information: weekdays (Monday to Friday) night, the weather was fine, home users living in Beijing. 这种情况下,可以选择当下热门的电视剧推荐给用户。 In this case, you can select the current popular TV shows recommended to the user.

[0060] 例五,当前的参数信息为:工作日(周一至周五之间)、晚上、天气晴朗、用户身处广州家中。 [0060] Example V, the current parameter information: weekdays (Monday to Friday) night, the weather was fine, the user living in Guangzhou home. 该例中的参数信息与例四不同之处在于城市地点为广州,介乎广州人平时生活习性,可以选择青春偶像剧之类的节目推荐给用户。 Four differences between the parameter information and examples in this example is that the location for the city of Guangzhou, Guangzhou people usually between living habits, you can choose youth idol type of program recommended to the user.

[0061] 例六,当前的参数信息为:周末、天气晴朗、用户身处家中。 [0061] Six cases, the current parameter information: the weekend, the weather was fine, the user living at home. 这种情况下,可以选择一些生活、情感类的电视剧推荐给用户,如韩剧。 In this case, you can choose some life, emotional drama class recommended to the user, such as Korean.

[0062]例七,当前的参数信息为:周末、雨天、用户身处家中。 [0062] Example VII, the current parameter information: the weekend, rain, users living in the home. 该例中的参数信息与例六不同之处在于天气为雨天,因此,可以选择一些评价较高的电影推荐给用户。 Six differs from the parameter information and examples in this example is that the weather is rainy, so you can choose some higher rating movies recommended to the user.

[0063] 在一个实施例中,如图3所示,上述方法还包括以下步骤S31-S32: [0063] In one embodiment, shown in Figure 3, the method further comprises the steps of S31-S32:

[0064] 步骤S31,选择与第一节目类型相关的第二节目类型。 [0064] step S31, the program selects the second type associated with a first type of program.

[0065] 例如,根据当前的参数信息,选择出的第一节目类型为情感类电视剧,则可同时选择与该类型节目相关的第二节目类型推荐给用户,如情感类电影、人生访谈节目等。 [0065] For example, according to the current parameter information, the selected first program type is emotional drama category, while you can select a second type associated with this type of program is recommended to the user, such as emotional type of movies, talk shows and other life .

[0066] 步骤S32,将符合第二节目类型的节目推送给用户。 [0066] step S32, the program complies with a second type of program pushed to the user.

[0067] 在一个实施例中,上述方法还包括以下步骤:当接收到用户对符合所述第一节目类型的节目、或对符合第二节目类型的节目的播放指令时,播放该节目。 [0067] In one embodiment, the method further comprises the steps of: receiving a user when a line with the first program type of the program, or when the play instruction compliance with a second type of program of the program, the program playback. 位于网络侧的服务器将选择的节目推送给终端后,终端可以按照列表的形式将多个节目频道呈现给用户,以供用户进行选择。 After the server at the network side will send to the client selected program, the terminal may be in the form of a plurality of channels of programming a list presented to the user for selection by the user.

[0068] 对应于上述实施例中的一种推送节目的方法,本发明实施例还提供一种推送节目的装置,如图4所示,该装置包括: [0068] correspond to the above-described embodiments of the method for pushing programs, embodiments of the present invention further provides means for pushing the program shown in Figure 4, the apparatus comprising:

[0069] 获取模块41,用于获取当前的参数信息; [0069] The obtaining module 41, configured to acquire current parameter information;

[0070] 第一选择模块42,用于根据预存的参数信息与节目类型的对应关系,选择与当前的参数信息对应的第一节目类型; [0070] The first selection module 42, according to pre-stored corresponding relationship between the parameter and the program type information, selecting a first type of program information corresponding to a current parameter;

[0071] 第一推送模块43,用于将符合第一节目类型的节目推送给用户。 [0071] The first push module 43, for conforming to the first program type of the program pushed to the user.

[0072] 在一个实施例中,如图5所示,第一选择模块42包括: [0072] In one embodiment, shown in Figure 5, the first selection module 42 comprises:

[0073] 第一选择子模块421,用于当当前的参数信息包括当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型; [0073] The first selection sub-module 421, configured to, when the current parameter information comprises a current time and day selection, evening meal, after meal or the operating time of the first program corresponding to the type;

[0074] 第二选择子模块422,用于当当前的参数信息包括天气时,选择与晴天、阴天或雨天对应的第一节目类型; [0074] The second selection sub-module 422, configured to, when the current weather information comprises a parameter, selecting and sunny, cloudy or rainy corresponding to a first type of program;

[0075] 第三选择子模块423,用于当当前的参数信息包括用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型。 [0075] The third selection sub-module 423, configured to, when the current parameter information includes the user's current location, selection and place of work, rest areas and city the user corresponding to at least one of a first type of program.

[0076] 在一个实施例中,如图6所示,上述装置还包括: [0076] In one embodiment, as shown in FIG. 6, the apparatus further comprising:

[0077] 第二选择模块44,用于选择与第一节目类型相关的第二节目类型; [0077] The second selection module 44 for selecting a first program associated type of the second type of program;

[0078] 第二推送模块45,用于将符合第二节目类型的节目推送给用户。 [0078] The second push module 45, configured to meet the types of programs a second program pushed to the user.

[0079] 播放模块46,用于当接收到用户对符合第一节目类型的节目、或对符合第二节目类型的节目的播放指令时,播放节目。 [0079] The playing module 46 for receiving a user when a program conforming to the first type of program, or when the play instruction compliance with a second type of program of the program, broadcast program.

[0080] 采用本发明实施例提供的装置,能够根据当前的参数信息为用户选择并推荐不同类型的节目,使得节目推荐的方式更加人性化、多样化以及有针对性,更加贴合用户的需求,满足不同情况下用户的不同需求,从而提高用户对节目的观看意愿,增强节目推荐的效果O [0080] The embodiment apparatus according to an embodiment of the present invention, it is possible to select different types of programs and recommended to the user based on the current parameter information, so that the program recommendation more humane, diversification and targeted, more fit the needs of users to meet the different needs of users in different circumstances, thereby enhancing the user wishes to watch a program, the program is recommended to enhance the effect of O

[0081] 本领域内的技术人员应明白,本发明的实施例可提供为方法、系统、或计算机程序产品。 [0081] skilled in the art should understand that the embodiments of the present invention may provide a method, system, or computer program product. 因此,本发明可采用完全硬件实施例、完全软件实施例、或结合软件和硬件方面的实施例的形式。 Thus, embodiments of the present invention may be employed entirely hardware embodiment, an entirely software embodiment, or an embodiment in conjunction with the form of software and hardware aspects. 而且,本发明可采用在一个或多个其中包含有计算机可用程序代码的计算机可用存储介质(包括但不限于磁盘存储器和光学存储器等)上实施的计算机程序产品的形式。 Further, in the present invention may comprise one or more of which computer usable storage medium having computer-usable program code (including but not limited to disk storage, and optical storage) in the form of a computer program product implemented on.

[0082] 本发明是参照根据本发明实施例的方法、设备(系统)、和计算机程序产品的流程图和/或方框图来描述的。 [0082] The present invention has been described in accordance with the method of Example of the present invention, apparatus (systems) and computer program products flowchart and / or block diagrams described. 应理解可由计算机程序指令实现流程图和/或方框图中的每一流程和/或方框、以及流程图和/或方框图中的流程和/或方框的结合。 It should be understood and implemented by computer program instructions and block, and the flowchart / or block diagrams each process and / or flowchart illustrations and / or block diagrams of processes and / or blocks. 可提供这些计算机程序指令到通用计算机、专用计算机、嵌入式处理机或其他可编程数据处理设备的处理器以产生一个机器,使得通过计算机或其他可编程数据处理设备的处理器执行的指令产生用于实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能的装置。 These computer program instructions may be provided to a processor a general purpose computer, special purpose computer, embedded processor or other programmable data processing apparatus to produce a machine, such that the instructions executed by the processor of the computer or other programmable data processing apparatus generating in a device for implementing the flow chart or more flows and / or block diagram block or blocks in a specified functions.

[0083] 这些计算机程序指令也可存储在能引导计算机或其他可编程数据处理设备以特定方式工作的计算机可读存储器中,使得存储在该计算机可读存储器中的指令产生包括指令装置的制造品,该指令装置实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能。 [0083] These computer program instructions may also be stored in a computer can direct a computer or other programmable data processing apparatus to function in a particular manner readable memory produce an article of manufacture such that the storage instruction means comprises a memory in the computer-readable instructions the instruction means implemented in a flowchart or more flows and / or block diagram block or blocks in a specified function.

[0084] 这些计算机程序指令也可装载到计算机或其他可编程数据处理设备上,使得在计算机或其他可编程设备上执行一系列操作步骤以产生计算机实现的处理,从而在计算机或其他可编程设备上执行的指令提供用于实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能的步骤。 [0084] These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps on the computer or other programmable apparatus to produce a computer implemented so that the computer or other programmable apparatus execute instructions to provide processes for implementing a process or flows and / or block diagram block or blocks a function specified step.

[0085] 显然,本领域的技术人员可以对本发明进行各种改动和变型而不脱离本发明的精神和范围。 [0085] Obviously, those skilled in the art can make various modifications and variations to the invention without departing from the spirit and scope of the invention. 这样,倘若本发明的这些修改和变型属于本发明权利要求及其等同技术的范围之内,则本发明也意图包含这些改动和变型在内。 Thus, if these modifications and variations of the present invention fall within the claims of the invention and the scope of equivalents thereof, the present invention intends to include these modifications and variations.

Claims (9)

1.一种推送节目的方法,其特征在于,包括: 获取当前的参数信息; 根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型; 将符合所述第一节目类型的节目推送给用户。 A method for pushing a program, characterized by comprising: obtaining information of a current parameter; parameter based on the correspondence information pre-stored program type, a first of the current program selection information corresponding to the type of the parameter; complies the first program type of the program pushed to the user.
2.如权利要求1所述的方法,其特征在于,所述参数信息包括当前时间、天气、用户当前位置、工作日和非工作日中的至少一项。 2. The method according to claim 1, wherein said parameter information comprises at least a current time, weather, the user's current location, working and non-working day.
3.如权利要求2所述的方法,其特征在于, 所述根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型,包括: 当所述当前的参数信息包括所述当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型; 当所述当前的参数信息包括所述天气时,选择与晴天、阴天或雨天对应的第一节目类型; 当所述当前的参数信息包括所述用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型。 3. The method according to claim 2, wherein said parameter information according to the program pre-stored corresponding relationship types, with the current selected parameter information corresponding to a first type of program, comprising: when the current the parameter information includes the current time, and selecting the day, evening meal, after meal or the operating time corresponding to a first type of program; when the current weather information comprises a parameter selecting and sunny, cloudy the first type of program or corresponding rain; when the current parameter information comprises the user's current position, the first program selection and place of work, rest areas and city the user corresponding to at least one type.
4.如权利要求1所述的方法,其特征在于,所述方法还包括: 选择与所述第一节目类型相关的第二节目类型; 将符合所述第二节目类型的节目推送给用户。 4. The method according to claim 1, wherein said method further comprises: selecting a second program associated with the first type of program types; compliance with the program of the second type pushed to the user program.
5.如权利要求1或4任一项所述的方法,其特征在于,所述方法还包括: 当接收到用户对所述符合所述第一节目类型的节目、或对所述符合所述第二节目类型的节目的播放指令时,播放所述节目。 5. The method of claims 1 or claims 1-4, wherein said method further comprises: receiving a user when the program conforming to the first type of program, or the compliance of the when playing program instruction of the second type of program, the playing program.
6.一种推送节目的装置,其特征在于,包括: 获取模块,用于获取当前的参数信息; 第一选择模块,用于根据预存的参数信息与节目类型的对应关系,选择与所述当前的参数信息对应的第一节目类型; 第一推送模块,用于将符合所述第一节目类型的节目推送给用户。 A push device program, wherein, comprising: an obtaining module, configured to acquire current parameter information; first selection module, according to pre-stored corresponding relationship between the parameter and the program type information, selecting the current parameter information corresponding to a first type of program; a first pushing means for the first program in line with the type of program pushed to the user.
7.如权利要求6所述的装置,其特征在于,所述第一选择模块包括: 第一选择子模块,用于当所述当前的参数信息包括所述当前时间时,选择与白天、晚上、用餐时、用餐后或工作时间对应的第一节目类型; 第二选择子模块,用于当所述当前的参数信息包括所述天气时,选择与晴天、阴天或雨天对应的第一节目类型; 第三选择子模块,用于当所述当前的参数信息包括所述用户当前位置时,选择与工作地点、休息地点和用户所在城市中的至少一项对应的第一节目类型。 7. The apparatus according to claim 6, wherein said first selection module comprising: selecting a first sub-module, configured to, when the current parameter information includes the current time, and selecting the day, at night , meal, after meal or the type of the first program corresponding to the operation time; second selecting sub-module, configured to, when the current weather information comprises a parameter selecting and sunny, cloudy or rainy corresponding to a first program type; third selecting sub-module, configured to, when the current parameter information includes the current location of the user, and select the workplace, and rest the user location city corresponding to at least one of a first type of program.
8.如权利要求6所述的装置,其特征在于,所述装置还包括: 第二选择模块,用于选择与所述第一节目类型相关的第二节目类型; 第二推送模块,用于将符合所述第二节目类型的节目推送给用户。 8. The apparatus according to claim 6, characterized in that said apparatus further comprises: second selecting means for selecting the associated first program type of the second type of program; and a second push means for the program conforming to the second type of program pushed to the user.
9.如权利要求6或8任一项所述的装置,其特征在于,所述装置还包括: 播放模块,用于当接收到用户对所述符合所述第一节目类型的节目、或对所述符合所述第二节目类型的节目的播放指令时,播放所述节目。 9. The apparatus of any one of claims 6 or claim 8, characterized in that said apparatus further comprising: a playing module, for receiving a user when the program conforming to the first type of program, or when the play instruction in line with said second program type of the program, the program playback.
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