CN104756144A - Database accumulating method - Google Patents

Database accumulating method Download PDF

Info

Publication number
CN104756144A
CN104756144A CN 201380055589 CN201380055589A CN104756144A CN 104756144 A CN104756144 A CN 104756144A CN 201380055589 CN201380055589 CN 201380055589 CN 201380055589 A CN201380055589 A CN 201380055589A CN 104756144 A CN104756144 A CN 104756144A
Authority
CN
Grant status
Application
Patent type
Prior art keywords
information
customer
server
store
advertisement
Prior art date
Application number
CN 201380055589
Other languages
Chinese (zh)
Inventor
辻有吾
Original Assignee
株式会社Pal
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/06Buying, selling or leasing transactions
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/08Payment architectures
    • G06Q20/20Point-of-sale [POS] network systems
    • G06Q20/202Interconnection or interaction of plural electronic cash registers [ECR] or to host computer, e.g. network details, transfer of information from host to ECR or from ECR to ECR
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/08Payment architectures
    • G06Q20/20Point-of-sale [POS] network systems
    • G06Q20/203Inventory monitoring
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
    • G06Q30/0241Advertisement

Abstract

To resolve, with respect to conventional database accumulating methods, the issue of being able to accumulate only information about a store and additional information that combines information about products carried by the store and customer information registered at the store, and the issue of not being able to accumulate information about the customer other than that pertaining to that store or those products. The present invention provides an aggregation server (4) between store servers (1) and advertisement servers (2). The aggregation server (4) accumulates information provided from the store servers (1) pertaining to product shipments, and advertisement information (2A) provided from the advertisement servers (2), and the advertisement information (2A) provided from the advertisement servers (2) is delivered to the customer (5) together with the product. When the customer (5) connects to another store server (3) on the basis of the advertisement information (2A), the customer information (5A) at the time of the connection to the other store server (3), advertisement information (5C), and purchase information (5B) for the shipped product, are accumulated, and when a product is purchased at that other store, purchase information (5D) for that purchased product is accumulated.

Description

数据库存储方法 Database storage method

技术领域 FIELD

[0001] 本发明涉及一种能够开放性地且非限定性地集中存储顾客信息、商品信息以及店铺信息的数据库存储方法。 [0001] The present invention relates to an open and non-limiting manner of storing customer information, product information, and database store method of storing information in localized.

背景技术 Background technique

[0002] 例如在网上购物中,若在网页上的店铺(以下称为店铺)中购买商品,则进行购买手续,商品送至该购买者。 [0002] For example, in online shopping, if the shop on the page (hereinafter referred to shops) to purchase items, then make a purchase procedures, goods sent to the purchaser. 在这一连串的循环中,伴随着商品,该商品的信息和购买者的信息在该情况下以购买者、店铺、仓库及配送业者被存取。 In this series of cycles, along with merchandise, information and buyers of this product is accessible to buyers, shop, warehouse and distribution industry in this case. 另外,虽然也包含处理结算信息的结算公司,但此处设为排除。 In addition, although the process also includes billing information clearing houses, but here as negative.

[0003] 上述例如商品信息或购买者信息作为今后在商品拓展上有用的信息被存储在数据库中(已被存储)。 [0003] The above-described example, product information or user information for later useful information as a future expansion of the commodity is stored in the database (which has been stored). 数据库除了例如在店铺方面单独构建的情况外,也在商品信息、购买者信息的交换处构建。 Except in the database such as shops aspects of building itself as well as at the exchange building product information, buyer information.

[0004] 以往,已知例如某店铺发行特卖意图的多种优惠券并散发这些优惠券,对调查该优惠券效果(因优惠券导致的购买者的动向)而得到的信息进行存储的方法,其由店铺发行赋予了关于对象商品的例如特卖等信息的优惠券,并将该优惠券交给顾客,进行优惠券的效果测定,即调查得到优惠券的顾客中有多大程度受该优惠券诱导而来到店铺。 [0004] In the past, such as a shop known intention of Sale issued a variety of coupons and distribute these coupons, coupons for the investigation of the effect (due to the trend of buyers coupon due) and method for storing information obtained was, it gives the target product coupons such as sale and other information about the issue by the shop, and the coupon to the customer, a coupon effect measurement, that survey to get customers coupons in what extent induced by the coupon He came to the shop.

[0005] 作为该方法中店铺获得的信息,为受优惠券诱导的顾客信息、优惠券内容及来店人数相对于优惠券发行数量的比例信息。 [0005] As the method stores the information obtained by the coupon for the induction of customer information, coupons and content to the number of stores relative to the proportion of the number of coupons issued information. 在知道顾客针对优惠券内容的动向后,对顾客信息附加性地关联该优惠券信息并存储在数据库中,或者对优惠券(例如商品信息)信息附加性地关联顾客信息并存储在数据库中。 After know the customer trend for coupons content, customer information additionally associated to the coupon information and stored in a database or on the coupon (eg product information) information additionally associated customer information and stored in the database.

[0006] 此外,以往,已知进行所谓的兴趣匹配型广告,即,例如使店铺中的商品信息彼此相关联(分类),在购买了某商品时,抽取该商品的过去购买历史中同一类别中的其它商品信息进行显示,从而向其它商品诱导。 [0006] In addition, in the past, so-called interest known match-type ad that stores information such as the commodity in association with each other (classification), in the purchase of a certain commodity, past purchase history to extract the product in the same category the other commodity information display, thereby inducing the other commodities.

[0007] 在这种情况下,作为店铺所得到的信息,主要是顾客的购买历史和通过阅览显示其它商品信息而得的兴趣倾向信息。 [0007] In this case, as the information obtained by the shop, mainly the customer's purchase history and trend information by reading the information displayed interest in other commodities obtained. 在知道顾客的兴趣倾向后,对顾客信息附加性地关联该商品信息和其它商品信息并存储在数据库中,或者对商品信息附加性地关联顾客信息并存储在数据库中。 After we tend to know the customer's interest, to customers of additional information related to the commodity and other commodity information and information stored in the database, or additional information associated with the customer of the information on the goods and stored in a database.

[0008] 如上所述,仅通过观看网上店铺显示的信息(该情况下指阅览由URL所指定的站点),就使顾客信息和商品信息相关联并存储于数据库中。 [0008] As mentioned above, only by viewing information (refer to browse the site specified by the URL in this case) online shop displayed on the customer information and product information is associated and stored in a database. 在店铺侧,基于这样的数据库,为与收益相关联而探寻倾向,或者为能够提示适当的商品而进行数据挖掘。 In the shop, based on the database, and to explore the benefits associated with the tendency, or is capable of prompt and appropriate product data for the excavation.

[0009] 但是,在现有主要的两个数据库的存储方法中,存在所述方法是封闭性的存储方法的问题,即,所述方法仅能够存储该店铺的信息及关于在该店铺经营的商品的信息与在该店铺注册的顾客信息的组合性附加信息,同时还存在所述方法是选择性的且限定性的存储方法的问题,即,所述方法不能存储针对顾客的除该店铺或者该商品以外的信息。 [0009] However, in the conventional method of storing two major databases, there is a problem of the method of closed storage method, i.e., the only method capable of storing information about the operation of the store and the shop combination information of the additional information registered in the shop the customer information of a product, but also the present method is selective and the problem of limiting the storing method, i.e., the addition method can not be stored for a customer or the shop information other than this product.

发明内容 SUMMARY

[0010](一)要解决的技术问题 [0010] (a) To solve technical problems

[0011] 要解决的问题为,现有的数据库存储方法仅能够存储该店铺的信息及关于在该店铺经营的商品的信息与在该店铺注册的顾客信息的组合性的附加信息的问题,以及不能存储针对顾客的除该店铺或者该商品以外的信息的问题。 [0011] To solve the problem, the existing database storage methods are only able to store information about the store and on the issue of additional information with the combination of information registered in the shop at that store customer information management of goods, and the problem can not store customer information for other than the shop or the product of.

[0012] (二)技术方案 [0012] (ii) Technical Solution

[0013] 本发明为一种数据库存储方法,连接存储有网站上的店铺的顾客信息、购买信息及商品信息的多个店铺服务器和存储有广告信息的多个广告服务器,集中性地存储信息,其最主要的特征在于,在所述多个店铺服务器与所述广告服务器之间设置集中服务器,该集中服务器具备广告匹配部、商品发送准备部、连接检测部及信息存储部,在该集中服务器中存储由店铺服务器提供的涉及商品发送的顾客信息、购买信息及商品信息,另一方面,存储由广告服务器提供的多个店铺的广告信息,同时,通过广告匹配部从所述广告信息中抽取与发送的商品及顾客关联的其它店铺的广告信息,通过商品发送准备部在与购买的商品同捆的广告媒介或者捆包商品的包装媒介上,分别印刷附加有能关联顾客信息及购买信息的信息的所述广告信息,以及基于顾客信息的用 [0013] The present invention is a method for database storage, connect customer information stored on site shop, shop multiple servers and storage purchase information and product information multiple ad server information, centralized store of information, characterized in that its main, disposed between the hub server and the server stores a plurality of ad server, the ad matching unit includes a hub server, transmission of goods preparation unit, and an information storage unit connected to the detection unit, the centralized server relates to goods stored in the customer information transmitted by the store server, product information and purchase information, on the other hand, a plurality of outlets provided by the advertisement server storing advertisement information, and extracts from the advertisement information by ad matching portion and other advertising merchandise and customer information associated with the store sent, sent by the Ministry to prepare goods and goods purchased in the same bundle or package media advertising medium packing of goods, there are additional printing can be associated customer information and purchase information the advertisement information, and based on the use of customer information 于商品发送的货签,在所述广告信息与商品一起到达顾客处之后,在该顾客基于所述广告信息连接其它店铺的店铺服务器的情况下,通过连接检测部对此检测,通过信息存储部存储对该顾客信息关联而被检测到的信息,此外,在该其它店铺中购买了商品的情况下,进一步存储该购买信息。 After signing in commodity goods sent, together with the arrival at the customer and the product advertisement information, in a case where the customer is connected to other store store server based on the advertisement information, which is detected by the connection detecting unit, through the information storage unit storage and the detected information related to the customer information. in addition, in the case of goods purchased in the other shop in the store to buy further information.

[0014](三)有益效果 [0014] (c) beneficial effect

[0015] 本发明具有如下优点:除了该店铺信息及关于在该店铺经营的商品的信息与在该店铺注册的顾客信息的组合性附加信息以外,还能够新存储顾客针对下述信息的对应的相关信息,即,不仅有多个店铺中的上述信息,还有在发送时提供的其它店铺广告信息,并且,也能够存储顾客在该其它店铺中购买的商品的购买信息。 [0015] The present invention has the following advantages: in addition to the composition of the additional information and store information registered in the information store the information about the customer in the shop management of goods, it is also possible to store the new customer for the information corresponding to the following related information, that is, not only the above information in multiple stores, as well as other stores advertising information provided at the time of sending, and also can store the purchase information of the customers to buy other merchandise in the store. 此外,本发明具有如下优点:除了针对顾客的该店铺或者该商品以外,还能够存储涉及其它店铺及其它店铺的其它商品的信息。 Further, the present invention has the following advantages: in addition to the store or customer for the goods, but also capable of storing information relating to other stores and other shops other commodities.

[0016] S卩,具有如下优点,S卩,通过本发明的存储方法在集中服务器中存储的数据库,基于顾客信息的观点,不仅某店铺的购买信息,而且从广告信息接收到其它店铺的信息、广告信息的购买者对其它店铺的阅览历史(广告效果)、在其它店铺的购买信息永久性地且大致自动地持续存储,其结果,能够进行使用了所存储的数据库的、极其细致且从各种切入口切入的数据挖掘。 [0016] S Jie, has the advantage, S Jie, by storing the method of the present invention is stored in a database in a centralized server, the viewpoint based on customer information, not only the purchasing information of a shop, and received from the advertisement information to the information other store buyers of advertising messages to other stores browsing history (advertising effectiveness), purchase information in other stores permanently and substantially automatically continues to store, as a result, can be stored in the database using the extremely detailed and from cut into a variety of entry point data mining.

附图说明 BRIEF DESCRIPTION

[0017] 图1是表示本发明的数据库存储方法的概要的图。 [0017] FIG. 1 is a schematic map database storing method of the present invention.

[0018] 图2是表示本发明的数据库存储方法的信息的变迀状况的图。 [0018] FIG. 2 shows a modification Gan status information database storing method of the present invention.

[0019]图3是表示本发明的数据库存储方法的连接检测部的动作状况的图。 [0019] FIG. 3 is a view showing an operation state of the connection detecting unit database storage method of the present invention.

具体实施方式 detailed description

[0020] 本发明针对现有的数据库存储方法中,仅能够存储店铺与顾客之间借助于商品信息的封闭性关系的组合性附加信息的问题,以及仅能够选择性地且限定性地存储针对顾客的该店铺或者该商品的信息的问题,通过如下的技术方案来解决,即,在多个店铺服务器和广告服务器之间设置集中服务器,该集中服务器具备广告匹配部、商品发送准备部、连接检测部及信息存储部,在该集中服务器中存储由店铺服务器提供的涉及商品发送的顾客信息和商品信息,同时,还存储由广告服务器提供的其它店铺的广告信息,将由广告服务器提供的其它店铺的广告信息与商品一起向顾客发送,在该顾客基于广告信息连接该广告信息的其它店铺服务器时,对连接其它店铺服务器时的顾客信息、广告信息和发送的商品购买信息进行存储,此外,在该其它店铺中购买了商 [0020] The present invention is directed to an existing database storage method, only between the store and the customer can be stored in combination problem of the additional information by means of a closed relationship commodity information, and limiting and can only be stored for selectively customer problems the shop information or the product, solved by the following technical solutions, i.e., provided between the plurality of hub server and the shop server ad server, the ad matching unit includes a hub server, transmission of goods preparation unit, connected to other shops detector and the information storage unit for storing information provided by the shop server in the centralized server involved in the commodity sending customer information and product information, while also storing advertisement information other stores provided by the ad server will by the ad server when the advertising information is sent along with the goods to the customer, based on other store server advertising information to connect the advertisement information in the customer, the customer information when connected to other store servers, advertising information and send commodity purchase information is stored, in addition, the other shop to buy a business 品的情况下,存储该购买的商品的购买信息。 The case of goods, the store to buy goods purchase information.

[0021] 实施例1 [0021] Example 1

[0022] 下面,参照图1〜图3对本发明的数据库存储方法的实施例进行说明。 [0022] Next, with reference to FIG. 1 ~ 3 Example database storage method of the present invention will be described. 本发明的数据库存储方法是在多个店铺服务器1、多个广告服务器2、其它店铺服务器3、集中服务器4、作为顾客所使用的可连接互联网的环境例如个人电脑(下面记为顾客5)在彼此网络连接的状态下实施的。 Database storage method of the present invention is to store a plurality of servers 1, 2 multiple ad servers, other servers store 3, 4 centralized server, the Internet connection may be used as the customer environment, such as a personal computer (hereinafter referred to as customer 5) the embodiment of the state of the network connected to each other.

[0023] 由于店铺服务器1、广告服务器2、其他店铺服务器3、集中服务器4、顾客5的物理性且具体性硬件结构如上所述是可网络连接的一般性结构,故省略说明,但设置为在店铺服务器1、广告服务器2、其他店铺服务器3、集中服务器4中,在作为存储装置的硬盘中具有下面说明的各种信息。 [0023] Since the store server 1, the advertisement server 2, the other store server 3, centralized server 4, and 5 customer specific physical structure is a general hardware structure of a network connection as described above, explanation thereof is omitted, but is set to 1, the advertisement server 2, the other store server 3, centralized server 4, having a variety of information described below in the hard disk as a storage device in the shop server.

[0024] 在店铺服务器I中存储有在该店铺注册的顾客信息IA及在该店铺经营的商品信息1B。 [0024] In the server I shop in stores registered in the shop customer information and product information IA 1B in the shop operators. 广告服务器2存储有由其它店铺服务器3提供的广告信息2A。 Advertisement advertisement information storage server 2 2A 3 provided by other arcade server. 在其它店铺服务器3中存储有在该店铺注册的顾客信息3A及在该店铺经营的商品信息3B(在说明上与店铺服务器I分开)。 In other shop server 3 is stored in the registered shop customer information 3A and management of goods in the shop information 3B (with the store on the server I separate instructions).

[0025] 顾客信息IA(3A)是存储了涉及顾客的例如顾客ID、姓名、地址等的信息。 [0025] The customer information IA (3A) is stored information relating to the customer, for example, customer ID, name, address and the like. 商品信息IB是存储了涉及商品的例如商品ID、名字、归类、价格等的信息。 Product information is stored IB involving commodities such as commodity ID, name, classification, prices and other information. 广告信息2A是存储了涉及店铺和在店铺经营的商品的例如广告ID、店铺名、URL、商品名等的信息。 2A advertisement information is stored in the shop and store information related to management of goods, such as advertising ID, store name, URL, trade names, etc.

[0026] 在该广告服务器2中的广告信息2A在本例中是指在由其它店铺服务器3发出要登载广告的要旨的请求时,由该其它店铺服务器3提供的信息。 [0026] The advertisement information in the advertisement server 2A of the present embodiment refers to information when a request posted by other ad gist store server 3, the other by the shop server 3 provided.

[0027] 集中服务器4作为程序具有商品发送准备部4A、广告匹配部4B、连接检测部4C及信息存储部4D。 [0027] The centralized server 4 having the trade preparation transmitting unit 4A, ad matching portion 4B, 4C, and the connection detection section 4D as a program information storing section. 若商品发送准备部4A在集中服务器4的硬件中接收到发送在店铺服务器I购买的商品的要旨的指示,则指示印刷与包装媒介P同捆的登载有广告信息2A的广告媒介AD,或者指示在捆包商品的包装媒介P上印刷广告信息2A,此外,基于发送商品的(由店铺服务器I提供)顾客信息指示印刷货签T。 If commodity transmission preparation section 4A centralized hardware server 4 receives the transmission indicating the gist of the shop server I purchased, the indication printing and packaging medium P with the bundle posted advertising information advertising medium AD 2A or indication print advertising information 2A, in addition, based on the transmission of goods (provided by the shop server I) indicates the customer information printed on the packaging of goods to sign medium P packing of goods T.

[0028] 广告匹配部4B抽取通过广告服务器2为了登载广告而提供的广告信息2A,以及被认为与店铺服务器I中接收到商品发送指示的顾客信息IA和商品信息IB中的一个或双方中被认为合适的广告信息2A。 [0028] ad matching portion 4B extracts advertisement information 2 for posting advertisements provided by the advertisement server 2A, and is considered a receive store server I into commodity transmission instruction customer information IA and commodity information IB or both are deemed appropriate advertising messages 2A.

[0029] 连接检测部4C在本例中后述说明,其检测顾客5连接其它店铺服务器3。 [0029] In connection detecting section 4C in the present embodiment described later, that detects customer shop server 5 connected to the other three. 信息存储部4D在通过所述连接检测部4C检测到由顾客5连接其它店铺服务器3时,主要存储该顾客信息5A、因该顾客而发送的商品购买信息5B、对该顾客登载的广告信息5C、在其它店铺购买了商品的情况下的该其它店铺购买信息 4D is stored in the information unit through the connector 4C 5C advertisement information detected by the client 5 is connected to other store servers 3, store the customer information. 5A mainly, because of the commodity purchase information transmitted customer 5B, the customer detection unit posted the other shop in the case of the other shop to buy a commodity purchase information

[0030] 另外,购买信息5A及其它店铺购买信息5D指例如购买日期、购买商品、购买店铺的信息,在本例中统称为这些信息。 [0030] Further, other purchasing information. 5A and 5D refer to store information for later e.g. purchase date, purchase, store purchase information, collectively referred to as information in the present embodiment.

[0031] 信息存储部4D如后述说明,在对集中服务器4请求发送商品的情况下存储顾客信息1A、商品信息1B,在对集中服务器4请求登载广告信息2A的情况下也存储广告信息2A。 [0031] The information storing unit 4D as later explained, in a case where the transmission commodities 4 requests centralized server that stores customer information. 1A, product information. 1B, in the case of 4 requests hub server posted advertisement information 2A is also stored advertisement information 2A .

[0032]图2中示出了各种信息集中在集中服务器4的信息存储部4D集中的状况。 In [0032] FIG. 2 shows various information set in the centralized server information storage unit 4 is set 4D conditions. 在集中服务器4中,由广告服务器2提供的广告信息2A、由店铺服务器I在发送时指示的顾客信息IA及商品信息1B、在商品到达时顾客5基于广告媒介AD的信息连接其他店铺服务器3时的顾客信息5A、购买信息5B、广告信息5C、还有在其他店铺购买了商品的情况下来自该其他店铺服务器3的其他店铺购买信息分别存储在信息存储部4D中。 In the centralized server 4, customer information IA and commodity information 1B 2A, I indicated by the shop server when sending the advertisement information server 2 provided at product reaches the customer 5 connected to the other store server 3 based on information of an advertising medium of AD the other shop servers other shops 3 cases when customer information 5A, purchase 5B, advertising information 5C, as well as in other shops to buy goods from lower purchase information are stored in the information storage section 4D.

[0033] 此外,若基于其他店铺购买信息对集中服务器4发出新的商品的发送指示,则成为如下所述的循环,即,(在说明上,下面将其他店铺服务器3与店铺服务器I交换)通过广告匹配部4B根据店铺服务器I的顾客信息1A、商品信息IB来匹配新的广告信息2A,并印刷广告媒介AD、货签T,将商品捆包于包装媒介P中,向购买者5送出。 [0033] Further, if based on other information for later transmission instruction issuing store new merchandise centralized server 4, it becomes the following cycle, i.e., (in the explanation, the other arcade server 3 and the store server exchange I) the advertising matching customer information section 4B. 1A, IB commodity information to the store server I match the new advertisement information. 2A, the aD and print advertising media, sign T goods, merchandise packaging packing medium P is sent out to the purchaser 5 .

[0034] 这里,对由广告信息2A生成的广告媒介AD以及通过集中服务器4中连接检测部4C进行的连接检测方法进行说明。 [0034] Here, the connection method for detecting 4 detecting section 4C performed by a centralized advertising medium AD and the advertisement information generated by the server 2A will be described. 广告媒介AD构成为,记载向其他店铺服务器3诱导的广告/商品的内容,同时,例如记载嵌入URL的QR码(注册商标)、发送记载有URL链接的电子邮件、设置嵌入URL的自动读取型灵敏元件,或者直接记载URL。 AD configured as an advertising medium, according to another content server 3 stores advertising induced / product, while, for example, describes a QR code (registered trademark), the embedded URL, e-mail transmission is described with a URL link is provided automatically read the embedded URL type sensing element, or directly records URL.

[0035] 并且,在该URL中,将已在信息存储部4D存储的商品已被发送的该顾客5的顾客信息IA和该广告信息2A等汇总在一起,并与顾客信息IA关联,进而另外缓冲的存储区域编码化做成地址。 The customer and the customer information IA 5 2A the advertisement information and the like [0035] and, in the URL, would have been transmitted in the information storage unit stores the 4D-aggregate together, and IA is associated with the customer information, further additional area of ​​the buffer memory address encoding is made.

[0036] 若顾客5通过广告媒介AD访问以上述中任意一个经过欲进行诱导的URL,则如图3所示,暂且与集中服务器4的连接检测部4C连接,由此被重定向至其他店铺服务器3。 [0036] When a customer accesses the URL 5 induced through the above-described desire to any advertising medium by the AD, is shown in Figure 3, the time being connected to the connection detecting section 4C centralized server 4, thereby to be redirected to other shops 3 server. 然后,该连接检测部4C在检测到顾客5连接其他店铺服务器3时,将上述另外缓冲的各信息(即顾客信息5A、购买信息5B、广告信息5C)与该顾客信息IA关联,正式存储在信息存储部4D中。 Then, the connection detecting section 4C detects customer 5 connected to 3:00, to associate other store servers each information of the additional buffer (i.e. customer information. 5A, purchase information 5B, advertising information 5C) the customer information IA, formally stored 4D information storage unit.

[0037] 此外,此时,在顾客5在其他店铺购买了商品的情况下,不仅顾客信息5A、购买信息5B、广告信息5C,而且由其他店铺服务器3发出其他店铺购买信息5D,该其他店铺购买信息在信息存储部4D中与该顾客信息IA关联并存储。 [0037] In addition, at this time, the customer 5 in the case of other shops to buy goods, not only customer information 5A, purchase information 5B, advertising information 5C, issued by the other shops and other stores purchase information server 3 5D, the other shops purchase information in the information storage section 4D of the customer information associated with the IA and storage.

[0038] 附图标记说明 [0038] REFERENCE NUMERALS

[0039] I —店铺服务器 [0039] I - shop server

[0040] IA—顾客信息 [0040] IA- customer information

[0041] IB 一商品彳目息 [0041] IB a left foot mesh product information

[0042] 2 —广告服务器 [0042] 2 - ad server

[0043] 2A—广告信息 [0043] 2A- advertising information

[0044] 3—其它店铺服务器 [0044] 3- other store servers

[0045] 3A—顾客信息 [0045] 3A- customer information

[0046] 3B 一商品彳目息 [0046] 3B a left foot mesh product information

[0047] 4 —集中服务器 [0047] 4 - hub server

[0048] 4A—商品发送准备部 [0048] 4A- item transmitting unit to prepare

[0049] 4B —广告匹配部 [0049] 4B - matching ad unit

[0050] 4C—连接检测部 [0050] 4C- connection detecting section

[0051] 4D—信息存储部 [0051] 4D- information storage unit

[0052] 5— 顾客 [0052] 5- customers

[0053] 5A—顾客信息 [0053] 5A- customer information

[0054] 5B—购买信息 [0054] 5B- purchase information

[0055] 5C—广告信息 [0055] 5C- advertising information

[0056] —其它店铺购买信息 [0056] - other shop to buy information

Claims (1)

  1. 1.一种数据库存储方法,其连接存储有网站上的店铺的顾客信息、购买信息及商品信息的多个店铺服务器和存储有广告信息的多个广告服务器,集中性地存储信息,其特征在于,在所述多个店铺服务器与所述广告服务器之间设置集中服务器,该集中服务器具备广告匹配部、商品发送准备部、连接检测部及信息存储部,在该集中服务器中存储由店铺服务器提供的涉及商品发送的顾客信息、购买信息及商品信息,另一方面,存储由广告服务器提供的多个店铺的广告信息,同时,通过广告匹配部从所述广告信息中抽取与发送的商品及顾客关联的其它店铺的广告信息,通过商品发送准备部在与购买的商品同捆的广告媒介或者捆包商品的包装媒介上,分别印刷附加有能关联顾客信息及购买信息的信息的所述广告信息,以及基于顾客信息的用于商品发送的货签 A database storage method, which is connected to the customer information stored on site shop, shop multiple servers and storage purchase information and product information multiple ad server information, centralized store of information, characterized disposed between the hub server and the server stores a plurality of ad server, the ad matching unit includes a hub server, transmission of goods preparation unit, and an information storage unit connected to the detection unit, provided by the shop server stores the centralized server send item relating to customer information, the product information and purchase information, on the other hand, the memory stores a plurality of advertisement information provided by the ad server, and extracts the advertisement information from the transmission via the ad matching portion of goods and the customer other advertisement information associated with the store, the transmission unit on the packing media preparation and bundled with purchased advertising media or packing of goods, respectively, can be associated printed attached customer information and purchase information of the goods by the advertisement information and send the goods to sign for commodity-based customer information 在所述广告信息与商品一起到达顾客处之后,在该顾客基于所述广告信息连接其它店铺的店铺服务器的情况下,通过连接检测部对此检测,通过信息存储部存储对该顾客信息关联而被检测到的信息,此外,在该其它店铺中购买了商品的情况下,进一步存储该购买信息。 After arrival at the customer together with the product advertisement information, in a case where the customer is connected to the other store advertisement information based on the store's server, which is detected by the connection detecting unit, an information storage unit by storing the customer information in association the case where information is detected, in addition, make a purchase in a shop in the other, further stores the purchase information.
CN 201380055589 2012-11-12 2013-09-05 Database accumulating method CN104756144A (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
JP2012248792A JP5497136B1 (en) 2012-11-12 2012-11-12 Database storage method
PCT/JP2013/073926 WO2014073260A1 (en) 2012-11-12 2013-09-05 Database accumulating method

Publications (1)

Publication Number Publication Date
CN104756144A true true CN104756144A (en) 2015-07-01

Family

ID=50684377

Family Applications (1)

Application Number Title Priority Date Filing Date
CN 201380055589 CN104756144A (en) 2012-11-12 2013-09-05 Database accumulating method

Country Status (3)

Country Link
JP (1) JP5497136B1 (en)
CN (1) CN104756144A (en)
WO (1) WO2014073260A1 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2014235599A (en) * 2013-06-03 2014-12-15 独立行政法人情報通信研究機構 Translation device, learning device, translation method, and program

Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20010054014A1 (en) * 2000-06-20 2001-12-20 Hajime Noda Client information collecting method, client information providing method, point assigning method, merchandise information providing method, and merchandise information collection apparatus using network
US20020046099A1 (en) * 2000-09-05 2002-04-18 Renee Frengut Method for providing customized user interface and targeted marketing forum
CN1357126A (en) * 1999-06-15 2002-07-03 永野宏明 Advertising system and method using electronic communication
JP2005122311A (en) * 2003-10-14 2005-05-12 Nippon Telegraph & Telephone East Corp Advertisement presentation method, apparatus and program
JP2006107318A (en) * 2004-10-08 2006-04-20 Eye Medical System:Kk Sales management system
CN101414372A (en) * 2007-10-19 2009-04-22 潘广和 Device and method for paying for internet advertisement information based on preservation
JP2010026869A (en) * 2008-07-22 2010-02-04 Yahoo Japan Corp System for delivering successful bid article

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1357126A (en) * 1999-06-15 2002-07-03 永野宏明 Advertising system and method using electronic communication
US20010054014A1 (en) * 2000-06-20 2001-12-20 Hajime Noda Client information collecting method, client information providing method, point assigning method, merchandise information providing method, and merchandise information collection apparatus using network
US20020046099A1 (en) * 2000-09-05 2002-04-18 Renee Frengut Method for providing customized user interface and targeted marketing forum
JP2005122311A (en) * 2003-10-14 2005-05-12 Nippon Telegraph & Telephone East Corp Advertisement presentation method, apparatus and program
JP2006107318A (en) * 2004-10-08 2006-04-20 Eye Medical System:Kk Sales management system
CN101414372A (en) * 2007-10-19 2009-04-22 潘广和 Device and method for paying for internet advertisement information based on preservation
JP2010026869A (en) * 2008-07-22 2010-02-04 Yahoo Japan Corp System for delivering successful bid article

Also Published As

Publication number Publication date Type
JP2014096115A (en) 2014-05-22 application
WO2014073260A1 (en) 2014-05-15 application
JP5497136B1 (en) 2014-05-21 grant

Similar Documents

Publication Publication Date Title
Kim et al. Online service attributes available on apparel retail web sites: an ES-QUAL approach
Dutta et al. Menu costs, posted prices, and multiproduct retailers
US7536322B1 (en) Identifying early adopters and items adopted by them
US20040199441A1 (en) Minimizing the occurrence of retail pricing errors in electronic commerce
US20110161154A1 (en) Electronic Management of Reward Credits
WO2001039023A2 (en) Method and facility for capturing behavioral and profile data during a customer visit to a web site
Masoud The effect of perceived risk on online shopping in Jordan
JP2008243008A (en) Sales promotion support method and sales promotion support program
JP2007102340A (en) Marketing information generation system, data matching apparatus and data mining apparatus for use in the system, and marketing information generation method
US20030195812A1 (en) Method, system, and computer program product for tracing cross-channel customers
JPH11175851A (en) Electronic coupon issuing exchanging system
JP2003173346A (en) Package and information browsing system and information browsing method
JPH1116053A (en) Method and system for using electronic coupon
US20030055721A1 (en) System for delivery of consumer-selected promotional savings
Tamimi et al. The state of online retailing
JP2005141583A (en) Advertisement evaluation apparatus
CN101710409A (en) On-line shopping system
CN101901437A (en) Off-line experience store management system and method
Boyd et al. The impact of customs procedures on business to consumer e-commerce in food products
JP2004046682A (en) Electronic commerce system and method
US20090228360A1 (en) Email advertisement system and method for online retail
JP2006072645A (en) Method for advertising commodity and commodity information delivery device
Ayyildiz et al. Country image effect on customer loyalty model
JP2003331106A (en) System for campaign information data processing based upon identification information
US7139724B1 (en) Internet promotion redemption

Legal Events

Date Code Title Description
C06 Publication
C10 Entry into substantive examination
REG Reference to a national code

Ref country code: HK

Ref legal event code: DE

Ref document number: 1206845

Country of ref document: HK