CN104616175A - Agricultural product online and offline source tracing marketing implementation method - Google Patents
Agricultural product online and offline source tracing marketing implementation method Download PDFInfo
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- CN104616175A CN104616175A CN201510085945.2A CN201510085945A CN104616175A CN 104616175 A CN104616175 A CN 104616175A CN 201510085945 A CN201510085945 A CN 201510085945A CN 104616175 A CN104616175 A CN 104616175A
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- quick response
- response code
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Abstract
The invention provides an agricultural product online and offline source tracing marketing implementation method. According to the method, a distribution ticket medium is arranged for being in communication with a data management system, and a bar code serial code, first two-dimensional code verification identification and second two-dimensional code determination payment are used for agricultural product online and offline combination source tracing marketing. The agricultural product distribution ticket comprises a first two-dimensional code, a second two-dimensional code, a bar code, agricultural product general information, merchant identification information and check website information. The first two-dimensional code is decoded to obtain URL (Uniform Resource Locator) information with a first parameter. The second two-dimensional code is decoded to obtain the URL information of the first parameter of the first two-dimensional code, a payment amount information parameter and a product information parameter.
Description
Technical field
The present invention relates generally to a kind of agricultural product O2O and can to trace to the source the implementation method of marketing, especially utilizes the agricultural product of bar code, the first Quick Response Code and the second Quick Response Code to provide and deliver certificate and realized the implementation method of networking by data base management system (DBMS).
Background technology
At present, reach the standard grade lower marketing and the farm produce sale of O2O line is traced to the source seem quite popular under the development of internet and mobile Internet, especially in the Quick Response Code application that mobile interchange is off the net, at present by most product marketing is accepted with tracing to the source and widely uses.
O2O specific to agricultural product markets and sale is traced to the source, traditional easy marketing model based on Quick Response Code and marketing management pattern, due to its individual difference, to be difficult to standardization, the place of production various and be difficult to unifying identifier, transport dispensing difficulty and for complicated factors such as marketing, the O2O of agricultural product marketed and traces to the source also to be difficult to realization at present.
In some network platforms, it is also proposed electrical type dispensing certificate based on the mode of Quick Response Code and mobile phone dynamic authentication or coupons, but for all the foregoing reasons, its popularization is very limited.
Also some businessmans are had to adopt the reward voucher of discounting or papery, it only plays limited Marketing Functions, but does not have unique coding due to it, or has unique bar code, but based on the characteristic of bar code, it is difficult to carry out effectively easy communication with internet or mobile Internet.
Also there is the release of some businessmans based on the reward voucher of Quick Response Code simultaneously, or the pattern that release of tracing to the source etc. is similar, process due to its printing is difficult to the uniqueness of being undertaken between Ka Ka or certificate certificate by low cost, it can only be used for tracing to the source of batch, be difficult to be accurate to individuality, so its application is also very limited.
Summary of the invention
In order to solve the problem, the present invention proposes a kind of based on agricultural product dispensing certificate application agricultural product line reach the standard grade down trace to the source marketing implementation method.
The invention provides a kind of agricultural product line reach the standard grade down trace to the source marketing implementation method, it is furnished with dispensing certificate medium and data management system communication, bar code sequence code, the first Quick Response Code checking identify and the second Quick Response Code judges to pay and carries out line to agricultural product and to reach the standard grade the traced to the source marketing of lower combination, and implementation step mainly comprises:
The design of the general dispensing certificate of step S101 and printing, wherein bar code is sequence code, and during printing, coding is in general dispensing certificate;
The general dispensing certificate warehouse-in of step S102, by issuing module, the general dispensing certificate obtained is allotted in printing and carry out in-stockroom operation, whether the repeatability of main checking Quick Response Code and availability, carry out corresponding distribution of information typing to the dispensing certificate being about to sign and issue, the information such as main typing distribution businessman simultaneously;
Step S103 first Quick Response Code generates and prints, general dispensing certificate is put in storage successfully and after relevant information inputted, after generating the first Quick Response Code, mate with the bar code after warehouse-in, system log (SYSLOG) match information, system prompt the first Quick Response Code generated is printed or coding to the correspondence position of general dispensing certificate;
Step S104 sells typing operation, when dispensing certificate has been sold, the product sale information typing of correspondence is operated;
Step S105 second Quick Response Code generates and prints, after typing completes, system is by prompting checking first Quick Response Code, scan the first Quick Response Code and after being verified, system generates second Quick Response Code of the URL being with the three groups of parameters be made up of information such as the URL parameter of the first Quick Response Code, product code and payments automatically, and prompting prints or coding is provided and delivered on certificate relevant position to correspondence;
The granting of step S106 dispensing certificate, give client by the dispensing certificate printed after step S105, client carries out Information Authentication by scanning the second Quick Response Code after receiving dispensing certificate, and carries out the typing of distribution information by prompting;
The checking of step S107 dispensing certificate, dispensing personnel are provided and delivered by the information on step S106, are dispensed into rear scanning client dispensing certificate on hand and carry out demonstration validation, complete transaction.
In step 105, the second Quick Response Code needs printing or coding to other circulation medium, and complement prints the second Quick Response Code.
In step S104 operation, when payment is full-payout, step S107 directly scans the second Quick Response Code and completes checking, when payment is partial payment, when step S107 scans the second Quick Response Code checking, system is by the remaining sum of collecting money required for prompting, and dispensing personnel are scanned the first Quick Response Code and completed checking after receiving remaining sum.
In step S106, client, by after member's account number login system, selects corresponding ship-to, time complete operation of receiving.
Distribution information described in step S106 comprises ship-to information, temporal information of receiving and contact details.
Sales data described in step S104 comprises product code data, payment data and modes of payments data.
Obtain a unique order code in general dispensing certificate database after the bar code decoding of described dispensing certificate, namely it can identify uniqueness and the using state of bar code by dispensing certificate in-stockroom operation.
Its first Quick Response Code mates with the bar code information of the general dispensing certificate of putting in storage, and print after using special Quick Response Code generation system to generate or coding to position corresponding to first Quick Response Code of general dispensing certificate of correspondence, namely bar code and the first Quick Response Code carry out Data Matching, and are recorded in corresponding database.
Its second Quick Response Code and the first Quick Response Code carry out decoding and information matches, and the Quick Response Code of the URL information comprising the first parameter corresponding to the first Quick Response Code, product information parameter and Payment Amount parameter is jointly generated according to product information, Payment Amount information, namely the second Quick Response Code comprises the first Quick Response Code parameter information, product information parameter and Payment Amount parameter three parameters, URL herein can be identical with the nonparametric part of the URL of the first Quick Response Code, also can be different.
Its agricultural product general information comprises the kind of agricultural product, dot information, operative norm are wanted in characteristic, identification, namely its print content can carry out corresponding appearance design according to the requirement of the characteristic of agricultural product and relevant laws and regulations, the information such as kind of giving prominence to the key points, identification main points and execution mark.
Its businessman's identifying information comprises Business Contact Information, trade mark and corresponding quality authentication information, is mainly used in preventing other businessman from pretending to be to invade the legitimate rights and interests of consumer, herein outstanding trademark information.
Its referral web site information comprises the referral web site of its accreditation, for purposes such as false proof, publicity.
Its second Quick Response Code can also synchronous coding or stamp on the suitable position of the wrappage of packing case or correspondence, namely its can by print or coding on its packing box, packing case or corresponding package media, be convenient to client and undertaken following the tracks of and tracing to the source by mobile phone or the Quick Response Code decoding terminal equipment that can network accordingly.
Accompanying drawing explanation
The bar code of a kind of agricultural product dispensing certificate of tracing to the source of Fig. 1 and Quick Response Code schematic diagram.
A kind of agricultural product dispensing certificate of tracing to the source of Fig. 2 designs and operation steps.
Embodiment
According to Fig. 1, it comprises bar code (A103), and it is mainly used in recording order information, can be the sequence code of 11, wherein front two be product code, and latter nine is order information code, can raise-position when figure place is inadequate, it unifies stamp when printing general dispensing certificate; First Quick Response Code (A101) is generated automatically by system after mating with bar code (A103), and they generally can by 12 Digital sum composition parameters, and wherein first four is timestamp, and latter seven is random digit, and latter one is the Quick Response Code of identification code; Second Quick Response Code (A102), by after mating with the first Quick Response Code (A101), retains the parameter of the first Quick Response Code (A101), and the URL information simultaneously generated with above-mentioned three parameters by product information and the payment information of systematic collection generates Quick Response Code.
Its second Quick Response Code (A102) and the first Quick Response Code (A101) carry out decoding and information matches, and the Quick Response Code of the URL information comprising the first parameter corresponding to the first Quick Response Code (A101), product information parameter and Payment Amount parameter is jointly generated according to product information, Payment Amount information, namely the second Quick Response Code (A102) comprises the first Quick Response Code (A101) parameter information, product information parameter and Payment Amount parameter three parameters, URL herein can be identical with the nonparametric part of the URL of the first Quick Response Code (A101), also can be different.
Its agricultural product general information comprises the kind of agricultural product, dot information, operative norm are wanted in characteristic, identification, namely its print content can carry out corresponding appearance design according to the requirement of the characteristic of agricultural product and relevant laws and regulations, the information such as kind of giving prominence to the key points, identification main points and execution mark.
Its businessman's identifying information comprises Business Contact Information, trade mark and corresponding quality authentication information, is mainly used in preventing other businessman from pretending to be to invade the legitimate rights and interests of consumer, herein outstanding trademark information.
Its referral web site information comprises the referral web site of its accreditation, for purposes such as false proof, publicity.
Its second Quick Response Code (A102) can also synchronous coding or stamp on the suitable position of the wrappage of packing case or correspondence, namely its can by print or coding on its packing box, packing case or corresponding package media, be convenient to client and undertaken following the tracks of and tracing to the source by mobile phone or the Quick Response Code decoding terminal equipment that can network accordingly.
According to Fig. 2, its step is as follows:
The design of the general dispensing certificate of step S101 and printing, wherein bar code is sequence code, and during printing, coding is in general dispensing certificate;
The general dispensing certificate warehouse-in of step S102, by issuing module, the general dispensing certificate obtained is allotted in printing and carry out in-stockroom operation, whether the repeatability of main checking Quick Response Code and availability, carry out corresponding distribution of information typing to the dispensing certificate being about to sign and issue, the information such as main typing distribution businessman simultaneously;
Step S103 first Quick Response Code generates and prints, general dispensing certificate is put in storage successfully and after relevant information inputted, after generating the first Quick Response Code, mate with the bar code after warehouse-in, system log (SYSLOG) match information, system prompt the first Quick Response Code generated is printed or coding to the correspondence position of general dispensing certificate;
Step S104 sells typing operation, when dispensing certificate has been sold, the product sale information typing of correspondence is operated;
Step S105 second Quick Response Code generates and prints, after typing completes, system is by prompting checking first Quick Response Code, scan the first Quick Response Code and after being verified, system generates second Quick Response Code of the URL being with the three groups of parameters be made up of information such as the URL parameter of the first Quick Response Code, product code and payments automatically, and prompting prints or coding is provided and delivered on certificate relevant position to correspondence;
The granting of step S106 dispensing certificate, give client by the dispensing certificate printed after step S105, client carries out Information Authentication by scanning the second Quick Response Code after receiving dispensing certificate, and carries out the typing of distribution information by prompting;
The checking of step S107 dispensing certificate, dispensing personnel are provided and delivered by the information on step S106, are dispensed into rear scanning client dispensing certificate on hand and carry out demonstration validation, complete transaction.
In step 105, the second Quick Response Code needs printing or coding to other circulation medium, and complement prints the second Quick Response Code.
In step S104 operation, when payment is full-payout, step S107 directly scans the second Quick Response Code and completes checking, when payment is partial payment, when step S107 scans the second Quick Response Code checking, system is by the remaining sum of collecting money required for prompting, and dispensing personnel are scanned the first Quick Response Code and completed checking after receiving remaining sum.
In step S106, client, by after member's account number login system, selects corresponding ship-to, time complete operation of receiving.
Distribution information described in step S106 comprises ship-to information, temporal information of receiving and contact details.
Sales data described in step S104 comprises product code data, payment data and modes of payments data.
Above-mentioned embodiment is only wherein one of embodiment of the present invention.
Claims (6)
1. an agricultural product line is reached the standard grade down the implementation method of marketing of tracing to the source, its feature comprises, this method is furnished with dispensing certificate medium and data management system communication, bar code sequence code, the first Quick Response Code checking identify and the second Quick Response Code judges to pay and carries out line to agricultural product and to reach the standard grade the traced to the source marketing of lower combination, and implementation step mainly comprises:
The design of the general dispensing certificate of step S101 and printing, wherein bar code is sequence code, and during printing, coding is in general dispensing certificate;
The general dispensing certificate warehouse-in of step S102, by issuing module, the general dispensing certificate obtained is allotted in printing and carry out in-stockroom operation, whether the repeatability of main checking Quick Response Code and availability, carry out corresponding distribution of information typing to the dispensing certificate being about to sign and issue, the information such as main typing distribution businessman simultaneously;
Step S103 first Quick Response Code generates and prints, general dispensing certificate is put in storage successfully and after relevant information inputted, after generating the first Quick Response Code, mate with the bar code after warehouse-in, system log (SYSLOG) match information, system prompt the first Quick Response Code generated is printed or coding to the correspondence position of general dispensing certificate;
Step S104 sells typing operation, when dispensing certificate has been sold, the product sale information typing of correspondence is operated;
Step S105 second Quick Response Code generates and prints, after typing completes, system is by prompting checking first Quick Response Code, scan the first Quick Response Code and after being verified, system generates second Quick Response Code of the URL being with the three groups of parameters be made up of information such as the URL parameter of the first Quick Response Code, product code and payments automatically, and prompting prints or coding is provided and delivered on certificate relevant position to correspondence;
The granting of step S106 dispensing certificate, give client by the dispensing certificate printed after step S105, client carries out Information Authentication by scanning the second Quick Response Code after receiving dispensing certificate, and carries out the typing of distribution information by prompting;
The checking of step S107 dispensing certificate, dispensing personnel are provided and delivered by the information on step S106, are dispensed into rear scanning client dispensing certificate on hand and carry out demonstration validation, complete transaction.
2. a kind of agricultural product line according to claim 1 reach the standard grade down trace to the source marketing implementation method, its feature comprises, in described step 105, second Quick Response Code need print or coding to other circulation medium, complement prints the second Quick Response Code.
3. a kind of agricultural product line according to claim 1 reach the standard grade down trace to the source marketing implementation method, its feature comprises, in described step S104 operation, when payment is full-payout, step S107 directly scans the second Quick Response Code and completes checking, when payment is partial payment, when step S107 scans the second Quick Response Code checking, system is by the remaining sum of collecting money required for prompting, and dispensing personnel are scanned the first Quick Response Code and completed checking after receiving remaining sum.
4. a kind of agricultural product line according to claim 1 is reached the standard grade down the implementation method of marketing of tracing to the source, and its feature comprises, and in described step S106, client, by after member's account number login system, selects corresponding ship-to, time complete operation of receiving.
5. a kind of agricultural product line according to claim 1 is reached the standard grade down the implementation method of marketing of tracing to the source, and its feature comprises, and the distribution information described in step S106 comprises ship-to information, temporal information of receiving and contact details.
6. a kind of agricultural product line according to claim 1 reach the standard grade down trace to the source marketing implementation method, its feature comprises, and the sales data described in step S104 comprises product code data, payment data and modes of payments data.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
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| CN201510085945.2A CN104616175A (en) | 2015-02-23 | 2015-02-23 | Agricultural product online and offline source tracing marketing implementation method |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201510085945.2A CN104616175A (en) | 2015-02-23 | 2015-02-23 | Agricultural product online and offline source tracing marketing implementation method |
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| CN103310254A (en) * | 2013-05-03 | 2013-09-18 | 周羽 | Secure anti-counterfeiting certificate and production method for same |
| CN103729770A (en) * | 2013-12-26 | 2014-04-16 | 重庆文理学院 | Novel anti-fake traceability system and method |
| CN103971214A (en) * | 2013-11-22 | 2014-08-06 | 梁荷 | Logistics server with logistics codes |
| CN104240079A (en) * | 2014-09-28 | 2014-12-24 | 王干 | Two-dimensional code recognition payment system based on unique identity authentication of individual commodities |
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2015
- 2015-02-23 CN CN201510085945.2A patent/CN104616175A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103310254A (en) * | 2013-05-03 | 2013-09-18 | 周羽 | Secure anti-counterfeiting certificate and production method for same |
| CN103971214A (en) * | 2013-11-22 | 2014-08-06 | 梁荷 | Logistics server with logistics codes |
| CN103729770A (en) * | 2013-12-26 | 2014-04-16 | 重庆文理学院 | Novel anti-fake traceability system and method |
| CN104240079A (en) * | 2014-09-28 | 2014-12-24 | 王干 | Two-dimensional code recognition payment system based on unique identity authentication of individual commodities |
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Application publication date: 20150513 |
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