CN104253862B - Based on digital panoramic immersive interactive navigation support systems and equipment - Google Patents

Based on digital panoramic immersive interactive navigation support systems and equipment Download PDF

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CN104253862B
CN104253862B CN201410465343.5A CN201410465343A CN104253862B CN 104253862 B CN104253862 B CN 104253862B CN 201410465343 A CN201410465343 A CN 201410465343A CN 104253862 B CN104253862 B CN 104253862B
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user
navigation
information
behavior
digital
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CN104253862A (en
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周力恒
汪浩
宋战江
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北京诺亚星云科技有限责任公司
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Abstract

本发明公开一种基于数字全景的沉浸式互动导览支持服务系统及设备,其中系统包括:用户客户端,用于显示数字全景,收集用户在数字全景中的实时浏览行为信息上报至导览支持服务器;导览支持服务器,用于根据实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令;导购员客户端,用于根据执行相应操作的触发指令执行相应操作,向导览支持服务器反馈相应的实时导览行为信息;导览支持服务器还用于将实时导览行为信息传送至用户客户端;用户客户端还用于根据实时导览行为信息调整所显示的数字全景。 Immersive interactive navigation support system and apparatus of the present invention discloses a method based on digital panoramic, wherein the system comprises: a user client for displaying digital panoramic, collect user browsing behavior in real-time digital panorama of information reported to the tour support server; navigation support server for real-time analysis of user behavior information browsing behavior track digital panorama, send the analysis results to the client to perform the Purchasing Guide to trigger a corresponding instruction operation; Purchasing Guide clients, according to the corresponding execution triggering instruction operation corresponding operation is performed, the corresponding feedback information to the real-time behavior of the navigation support navigation server; navigation support server further configured to transmit real-time navigation information to a user client behavior; user client is further configured to real-time navigation panoramic digital information to adjust the displayed behavior. 采用本发明可以向用户提供身临其境的远程购物感受,且帮助远程导购员确认用户关注对象。 The invention can provide an immersive shopping experience to remote users, and remote shopping guide to help the user confirm the object of attention.

Description

基于数字全景的沉浸式互动导览支持服务系统及设备 Based on digital panoramic immersive interactive navigation support systems and equipment

技术领域 FIELD

[0001] 本发明涉及通信技术领域,尤其涉及基于数字全景的沉浸式互动导览支持服务系统及设备。 [0001] The present invention relates to communications technologies, and in particular immersive interactive navigation support systems and equipment based on digital panoramic relates.

背景技术 Background technique

[0002] 导购是引导顾客促成购买的过程。 [0002] shopping guide is to guide customers to contribute to the process of buying. 消费者进入店内往往存有疑虑,阻碍着购买行为的实现,而导购是解除消费者心理的种种疑虑,帮助消费者实现购买。 Consumers into the store often have doubts, hindering the realization of buying behavior, and shopping guide is to remove the doubts of consumer psychology, to help consumers to buy it. 导购员的主要职责就是帮助消费者做出决定,实现购买。 The main responsibilities of Purchasing Guide is to help consumers make a decision to buy it.

[0003] 当前远程(网上)导购的主要方式包括:电子邮件、网上表单、电话、即时信息(包括文字、图片、对讲)等;然而这些方式均与真实导购的现场体验差别很大,无法提供像在真实环境中那种身临其境的感受;远程导购员很难知道,更无法预测用户正在看什么,特别是正在关注商品的什么细节,下一步可能会关心什么等。 [0003] The current remote (online) major way shopping guide include: e-mail, online form, phone, instant messaging (including text, pictures, intercom) and so on; however, these methods are real great experience shopping guide site differences, not I feel like in a real environment to provide the kind of immersive; remote Purchasing Guide is difficult to know, but can not predict what the user is looking, in particular, are concerned about what the details of the goods, the next step might be concerned about what and so on.

发明内容 SUMMARY

[0004] 本发明实施例提供一种基于数字全景的沉浸式互动导览支持服务系统,用以向用户提供身临其境的远程购物感受,且帮助远程导购员确认用户关注对象,该系统包括: [0004] Embodiments of the present invention provides an immersive interactive navigation support service system based on digital panoramic, immersive to provide remote shopping experience to the user and helps the user to confirm the remote Purchasing Guide object of interest, the system comprising :

[0005] 用户客户端,用于显示数字全景,收集用户在数字全景中的实时浏览行为信息,将所述实时浏览彳丁为彳目息上报至导览支持服务器; [0005] The client user, for displaying a digital panoramic, collecting user behavior information in a digital live view panorama of the left foot butoxy live view of the left foot support mesh information reported to the navigation server;

[0006] 导览支持服务器,用于根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令; [0006] Navigation support server configured to track user behavior information analyzing digital panorama, Purchasing Guide Client sends the analysis result based on the browsing behavior in real-time triggering instruction execute corresponding operations;

[0007] 导购员客户端,用于根据所述执行相应操作的触发指令执行相应操作,向导览支持服务器反馈相应的实时导览行为信息; [0007] Purchasing Guide client, for performing a corresponding operation according to the operation of the respective triggering instruction execution, the corresponding feedback information to the real-time behavior of the navigation support navigation server;

[0008] 导览支持服务器还用于将所述实时导览行为信息传送至用户客户端; [0008] The navigation server is further configured to support real-time navigation of the transmitting behavior information to a user client;

[0009] 用户客户端还用于根据所述实时导览行为信息调整所显示的数字全景。 [0009] The user client is further configured to navigate the realtime panoramic digital information is adjusted according to the behavior displayed.

[0010] 一个实施例中,所述实时浏览行为信息包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; [0010] In one embodiment, the real-time browsing behavior information includes: digital panoramic position in the user's browser, roaming path, the object of interest, residence time, or publish the contents of one combination;

[0011] 用户客户端还用于在数字全景中相应位置叠加显示用户发表内容; [0011] In the user client is further configured to position a corresponding digital panorama displayed superimposed users to post content;

[0012] 导览支持服务器还用于向导购员客户端传送用户发表内容; [0012] Guide to Purchasing Guide is also used to support server client transmits the user published content;

[0013]导购员客户端还用于显示数字全景,在数字全景中相应位置叠加显示用户发表内容; [0013] Purchasing Guide client is further configured to display numbers panorama, the corresponding position in the digital panorama displayed superimposed users to post content;

[0014]所述实时导览行为信息包括数字全景中导购员发表内容;用户客户端具体用于在数字全景中相应位置叠加显示导购员发表内容;和/或,所述实时导览行为信息包括用户视角引导数据;用户客户端具体用于根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角; [0014] The behavior of real-time navigation information comprises a digital panorama Purchasing Guide published content; user client specific for the corresponding position in the digital panorama content displayed superimposed Purchasing Guide published; and / or, the behavior information includes a real-time navigation user guidance data perspective; specific for directing the user client data according to the user perspective, to show the angle is adjusted to digital panoramic Purchasing guide specified view angle;

[0015]导购员客户端还用于显示数字全景,在所述实时导览行为信息包括数字全景中导购员发表内容时,在数字全景中相应位置叠加显不导购员发表内容。 [0015] Purchasing Guide client is further configured to display numbers panorama, the behavior information includes a real-time navigation in panoramic Purchasing Guide published digital content, the corresponding position in the panoramic digital overlay does not significantly Purchasing Guide published content.

[0016] 一个实施例中,导览支持服务器还用于对超过设定数量的多个用户f数字全景中的行为轨迹进行综合分析,根据综合分析结果向导购员客户端发送生成公告佞息的触发指令; [0016] In one embodiment, the navigation server is further configured to support a plurality of users to track the behavior of digital panoramic f exceeds the set number of the comprehensive analysis, transmits the generated announcement information according to the eloquent comprehensive analysis result to the client Purchasing Guide trigger instruction;

[0017] 导购员客户端还用于根据所述生成公告信息的触发指令,生成相应公告彳目息并反馈至导览支持服务器; [0017] Purchasing Guide Client further instructions for generating a trigger based on the announcement information, mesh information to generate the corresponding announcement left foot support and fed back to the navigation server;

[0018] 导览支持服务器还用于将公告信息传送至用户客^端;丄 [0018] Navigation supports the server is also used to convey information to the user bulletin ^ passenger terminal; Shang

[0019] 用户客户端还用于在数字全景中相应位置叠加显示公告信息。 [0019] The user client is further configured to display the advertisement information corresponding to a position superimposed in the digital panorama.

[0020] 一个实施例中,导览支持服务器还用于生成导购员虚拟形象数据,将所述导购员虚拟形象数据传送至用户客户端; [0020] In one embodiment, the navigation Purchasing Guide support server further configured to generate the avatar data, the avatar Purchasing Guide data transmission to a user client;

[0021] 用户客户端还用于根据所述导购员虚拟形象数据,在数字全景中相应位置结合所述实时导览行为信息叠加显示导购员虚拟形象。 [0021] The user of the client for further Purchasing Guide avatar data, the corresponding position in conjunction with real-time behavior of the navigation information superimposed in the digital display avatar Purchasing Guide panorama.

[0022] 一个实施例中,导购员客户端还用于向导览支持服务器发送团购导觅请求并提供团购导览信息,所述团购导览请求用于申请将行为轨迹接近的用户进行团购导览; [0022] In one embodiment, the client further configured to send Purchasing Guide buy guide seek requests and provide navigation information to the navigation buy support server, the buy request for user navigation behavior of the application will be closest track navigation buy ;

[0023] 导览支持服务器还用于根据所述团购导览请求,向行为轨迹接近的用户发送团购导览指示及团购导览信息; ( _ [0023] The navigation server is further configured to support navigation to the buy request, the closest track user behavior and send buy buy navigation information indicating navigation; (_

[0024] 行为轨迹接近的用户所在用户客户端还用于在数字全景中相应位置叠加显示团购导览信息。 [0024] The behavior of the trajectory where the user is close to the user client is further configured to overlay a corresponding position in the digital display deals panorama navigation information. ^ ^

[0025] 本发明实施例还提供一种导览支持服务器,用以向用户提供身临其境的远程购物感受,且帮助远程导购员确认用户关注对象,该导览支持服务器包括二 [0025] Embodiments of the present invention further provides a navigation server support to provide an immersive remote shopping experience to the user and helps the user to confirm the remote Purchasing Guide object of interest, the navigation server comprises two supports

[0026] 用户管理器,用于接收用户在数字全景中的实时浏览行为信息; 一 [0026] User manager for receiving a user browsing behavior in real-time information in a digital panorama; a

[0027] 用户轨迹分析器,用于根据所述实时浏览行为信息分析用户在数字全景中的行为车九迹; [0027] Analyzer user tracks, according to the real-time behavior of the user browsing behavior information analyzing vehicle nine digital tracks in the panorama;

[0028] 导购员管理器,用于根据分析结果向导购员客户端发送执行相应操作的触发指令,接收导购员客户端反馈的实时导览行为信息,所述实时导览行为信息是根据所述执行相应操作的触发指令执行相应操作而生成的; ^ [0028] Purchasing Guide manager, configured to send the analysis results to the client Purchasing Guide triggering instruction execute corresponding operations, the receiving client Purchasing Guide real-time navigation behavior information feedback, the real-time navigation information according to the behavior perform a corresponding operation corresponding to operation of the trigger instruction execution generated; ^

[0029] 用户管理器还用于将所述实时导览行为信息传送至用户客户端。 [0029] User manager is further configured to transmit the real-time navigation information to a user client behavior.

[0030] —个实施例中,所述的导览支持服务器还包括: 一_ [0030] - embodiment, the navigation support server further comprising: a _

[0031] 中央分析器,用于对超过设定数量的多个用户在数字全景中的行为轨迹进行综合分析; I i [0031] The central evaluation, for more than a set number of a plurality of tracks user behavior in a digital panorama comprehensive analysis; I i

[0032] 导购员管理器还用于根据综合分析结果向导购员客户端发送生成公告信息的触发指令;接收导购员客户端反馈的公告信息•, [0032] Purchasing Guide manager further generating a trigger command for transmitting the announcement information to the client according to Purchasing Guide comprehensive analysis result; Purchasing Guide client receiving feedback information announcement •,

[0033]用户管理器还用于将公告信息传送至用户客户端。 [0033] User manager is further configured to transmit the advertisement information to the user client. One

[0034] 本发明实施例还提供一种用户客户端,用以向用户提供身临其境的远程购物感受,且帮助远程导购员确认用户关注对象,该用户客户端包括: [0034] Embodiments of the present invention further provides a user client to provide the user with an immersive experience teleshopping, remote shopping guide and help the user confirm the object of interest, the user client comprises:

[0035] 全景显示模块,用于显示数字全景; 一 [0035] The panoramic display module for displaying a digital panoramic; a

[0036] 交互管理器,用于收集用户在数字全景中的实时浏览行为信息; [0036] Interaction Manager, a user browsing behavior in real-time information in the digital panorama for the collection;

[0037] 服务器通信模块,用于将所述实时浏览行为信息上报至导览支持服务器;接收导览支持服务器传送的根据所述实时浏览行为信息反馈的实时导览行为信息;_ [0037] The server communication module for reporting the real-time navigation information to the browsing behavior support server; support server receives navigation information transmitted in real time according to the real-time behavior of the navigation information browsing behavior feedback; _

[0038] 场景和信息显示混合器,用于根据所述实时导览行为信息调整所显示的数字全景。 [0038] Scene information display and a mixer for the realtime panoramic digital navigation behavior information based on the displayed adjustment.

[0039] 一个实施例中,所述实时浏览行为信息包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合;场景和信息显示混合器还用于将用户发表内容叠加至数字全景中相应位置;全景显示模块还用于显示叠加用户发表内容的数字全景; [0039] In one embodiment, the live view behavior information comprises: a user browse a digital panoramic position, roaming path, object of interest, the residence time, the content of one or a combination of post; scenes and display information for the user further mixer contents of the overlay to corresponding digital panoramic position; panoramic display module is further for displaying a superimposed digital panorama content posted by the user;

[0040] 所述实时导览行为信息包括数字全景中导购员发表内容;场景和信息显示混合器具体用于将导购员发表内容叠加至数字全景中相应位置;全景显示模块还用于显示叠加导购员发表内容的数字全景;和/或,所述实时导览行为信息包括用户视角引导数据;场景和信息显示混合器具体用于根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角;全景显示模块还用于显示调整视角后的数字全景。 [0040] The behavior of real-time navigation information comprises a digital panorama Purchasing Guide published content; mixer specific scene and the information display means for Purchasing Guide published digital content is superimposed to a corresponding position in a panoramic; panoramic display module is further for displaying superimposing shopping guide members post panoramic digital content; and / or the real-time navigation information includes user behavior guidance data perspective; mixer specific scene and display information for guiding the user data according to the viewing angle, the display is adjusted to the angle panoramic digital shopping guide members specified view angle; panoramic display module is further for displaying the adjusted digital panoramic viewing angle.

[0041] 本发明实施例还提供一种导购员客户端,用以向用户提供身临其境的远程购物感受,且帮助远程导购员确认用户关注对象,该导购员客户端包括: [0041] Embodiments of the present invention further provides a client Purchasing Guide to provide the user with an immersive experience teleshopping, remote shopping guide and help the user to confirm an object of interest, the Purchasing Guide client comprising:

[0042] 全景显示模块,用于显示数字全景; [0042] The panoramic display module for displaying a digital panoramic;

[0043] 服务器通信模块,用于接收导览支持服务器根据用户在数字全景中的行为轨迹发来的触发指令,所述触发指令指示执行相应操作,所述用户在数字全景中的行为轨迹根据用户在数字全景中的实时浏览行为信息分析获得; Triggering instruction [0043] The server communication module configured to receive navigation server according to a user behavior support track digital panorama sent by the trigger instructs execution of a corresponding operation command, the digital track the user behavior according to a user favorites real-time browsing behavior information in the digital panorama of analysis obtained;

[0044] 交互管理器,用于根据所述触发指令执行相应操作; [0044] The interaction manager, according to the trigger instruction for performing a corresponding operation;

[0045] 导购员输入模块,用于供导购员输入相应的实时导览行为信息,经交互管理器向服务器通信模块提交所述实时导览行为信息; [0045] Purchasing Guide input module for input Purchasing Guide for the corresponding real-time navigation behavior information, submitting the information to the real-time behavior of the navigation server communication module via the interaction manager;

[0046] 服务器通信模块还用于向导览支持服务器反馈所述实时导览行为信息; [0046] The server communication module is further used for real-time feedback information of the tour navigation behavior to support server;

[0047] 场景和信息显示混合器,用于将所述实时导览行为信息叠加至数字全景中相应位S; [0047] Scene information display and a mixer for superimposing the real-time navigation information to conduct the panoramic digital bit corresponding S;

[0048] 所述全景显示模块还用于显示叠加所述实时导览行为信息的数字全景。 [0048] The panoramic display module is further for displaying real-time behavior of the navigation information is superimposed to the digital panorama.

[0049] 本发明实施例中,用户可以利用用户客户端显示的数字全景进行远程购物,且在购物过程中,用户客户端收集用户在数字全景中的实时浏览行为信息,导览支持服务器根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令,导购员客户端根据所述执行相应操作的触发指令执彳亍相应操作,向导览支持服务器反馈相应的实时导览行为信息,导览支持服务器将所述实时导览行为信息传送至用户客户端,从而依据用户的行为轨迹帮助远程导购员确认用户关注对象,准确执行相应操作并反馈实时导览行为彳目息;并且,用户客户端根据所述实时导览行为信息调整所显示的数字全景,使用户如同在真实场景中购物一样进行浏览,并与导购员进行交互,在真实场景中的购物过程完全反映在 Embodiment [0049] of the present invention, a user may utilize a digital display of the user of the client panoramic remote shopping in the shopping process and the user of the client to collect user behavior information in a digital live view panorama, according to the navigation server support analyzing said real-time information browsing behavior in the digital track user behavior panorama transmits the analysis result to the client Purchasing Guide triggering instruction execute corresponding operations, according to the client Purchasing Guide triggering instruction execution of a corresponding operation corresponding to the operation performed walk slowly, feedback to the appropriate server in real-time navigation support navigation behavior information, the navigation server supports the real-time navigation behavior information is transmitted to the user client, remote shopping guide to help track user behavior based on user confirmation of concern, accurately perform the appropriate action and real-time feedback information navigation behavior left foot mesh; and a user of the client to the real-time panoramic digital navigation behavior information to adjust the displayed so as to browse the user like shopping in a real scenario, and interact with the Purchasing Guide, in the real scene of the shopping process is fully reflected in the 字全景的虚拟场景中,从而向用户提供了身临其境的远程购物感受。 Virtual panoramic scenes of the word, thus providing an immersive shopping experience to remote users.

附图说明 BRIEF DESCRIPTION

[0050] 为了更清楚地说明本发明实施例或现有技术中的技术方案,下面将对实施例或现有技术描述中所需要使用的附图作简单地介绍,显而易见地,下面描述中的附图仅仅是本发明的一些实施例,对于本领域普通技术人员来讲,在不付出创造性劳动的前提下,还可以根据这些附图获得其他的附图。 [0050] In order to more clearly illustrate the technical solutions in the embodiments or the prior art embodiment of the present invention, briefly introduced hereinafter, embodiments are described below in the accompanying drawings or described in the prior art needed to be used in describing the embodiments the drawings are only some embodiments of the present invention, those of ordinary skill in the art is concerned, without creative efforts, can derive from these drawings other drawings. 在附图中: In the drawings:

[0051] 图1为本发明实施例中基于数字全景的沉浸式互动导览支持服务系统的示意图; [0051] FIG. 1 is a schematic immersive interactive navigation support system based on digital panoramic embodiment of the present invention;

[0052] 图2为本发明实施例中基于数字全景的沉浸式互动导览支持服务方法的示意图; [0053]图3为本发明实施例中导览支持服务器的示意图; [0052] Fig 2 a schematic view of an immersive interactive navigation method according to the support based on a digital panoramic embodiment of the invention; [0053] FIG. 3 is a schematic of the navigation support server according to embodiments of the present invention;

[0054]图4为本发明实施例中图3所示导览支持服务器的具体示例图; [0054] Figure 4 illustrating a specific example embodiment shown in FIG. 3, the navigation server support the present embodiment of the invention;

[0055]图5为本发明实施例中用户客户端的示意图; [0055] FIG. 5 is a schematic embodiment user client embodiment of the present invention;

[0056]图6为本发明实施例中导购员客户端的示意图。 [0056] FIG. 6 is a schematic Purchasing Guide client embodiment of the present invention.

具体实施方式 Detailed ways

[0057] 为使本发明实施例的目的、技术方案和优点更加清楚明白,下面结合附图对本发明实施例做进一步详细说明。 [0057] The object of the present invention embodiment, technical solutions and advantages clearer, further detailed description, taken in conjunction with the embodiments of the present invention below. 在此,本发明的示意性实施例及其说明用于解释本发明,但并不作为对本发明的限定。 In this exemplary embodiment of the present invention are used to explain the present invention but are not intended to limit the present invention.

[0058] 发明人考虑到,现有的远程导购方式与真实导购的现场体验差别很大,无法提供像在真实环境中那种身临其境的感受;且远程导购员很难知道,更无法预测用户正在看什么,特别是正在关注商品的什么细节,下一步可能会关心什么等;而另一方面,数字全景是一种场景的广角视图,它可以是图像,也可以是视频。 [0058] The inventor considering the great differences existing remote-site experience with real shopping guide shopping guide way, can not provide feel like in the real world the kind of immersive; and remote Purchasing Guide is difficult to know, but can not predict what the user is looking, in particular, are concerned about what the details of goods, may be concerned about what the next step and so on; on the other hand, digital wide-angle panoramic view of a scene, it can be an image, can also be video. 数字全景可以是(但不必须是)一种场景的完整的360度水平视图(即柱面类型),也可以是一种场景的完整的360度水平视图加上180度的垂直视图(即球面类型)。 Digital panorama may be (but not necessarily) a full 360 degree horizontal view (cylindrical type) of a scenario may be a full 360 degree horizontal view of a vertical view of a scene plus 180 degrees (i.e., spherical Types of). 它显示的场景可以是拍摄的真实物理空间,也可以是被渲染的虚拟空间。 It shows the scene of a real physical space can be taken, can also be rendered virtual space. 数字全景的场景数据可以在被浏览前准备好,或是在被浏览时实时地生成。 Digital panoramic scene data can be prepared well before been accessed or generated when browsing in real time. 数字全景可以给浏览者一种沉浸式的导览体验,即,给予浏览者一种身临其境的3D观看体验。 Digital panoramic navigation can be an immersive experience for the viewer, that is, to give viewers an immersive 3D viewing experience. 数字全景通常为浏览者提供以下两种基本的交互方式:旋转(改变视图的方向)和缩放(改变视图的视角)。 Digital panoramic usually provide two basic ways to interact with viewers: rotate (to change the view direction) and zoom (to change the view angle of view). 数字全景可通过多种交互介质,例如键盘、鼠标、触摸屏等,在桌面电脑或移动设备上进行浏览。 Digital Panorama, such as a keyboard, mouse, touch screen, browsing on a desktop computer or mobile device through a variety of interactive media. 数字全景技术在很多领域得到了应用,例如:房地产、街景、博物馆、公园、购物中心、家具/家装店、汽车等等。 Panoramic digital technology has been applied in many fields, such as: real estate, street, museums, parks, shopping centers, furniture / home improvement stores, car and so on. 基于此,在本发明实施例中考虑利用数字全景为用户提供身临其境的远程购物感受。 Based on this, consider the use of panoramic digital remote shopping immersive experience for the user in the embodiment of the present invention. _ _

[0059] 图1为本发明实施例中基于数字全景的沉浸式互动导览支持服务系统的示意图。 [0059] FIG. 1 is a schematic immersive interactive navigation support system based on digital panoramic embodiment of the present invention. 如图1所示,本发明实施例中基于数字全景的沉浸式互动导览支持服务系统可以包括: 1, the embodiment of the present invention embodiment immersive interactive navigation system based on a digital support favorites may include:

[0060] 用户客户端101,用于显示数字全景,收集用户在数字全景中的实时浏览行为信息,将所述实时浏览行为信息上报至导览支持服务器102; [0060] The user client 101 for displaying a digital panoramic, collecting user behavior information in a digital live view panorama, the realtime information browsing behavior reported to the navigation server 102 supports;

[0061] 导览支持服务器102,用于根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端1〇3发送执行相应操作的触发指令; [0061] Navigation support server 102, according to the real-time behavior of the user browsing behavior analysis information track digital panorama trigger transmission instruction performs the corresponding operation according to the analysis result 1〇3 Purchasing Guide to the client;

[0062] 导购员客户端103,用于根据所述执行相应操作的触发指令执行相应操作,向导览支持服务器102反馈相应的实时导览行为信息; [0062] Purchasing Guide client 103, for performing a corresponding operation according to the operation of the respective triggering instruction execution, the navigation server 102 to support real-time navigation behavior corresponding feedback information;

[0063] 导览支持服务器102还用于将所述实时导览行为信息传送至用户客户端1〇1; [0063] Navigation support server 102 is further configured to transmit the real-time navigation information to a user client behavior 1〇1;

[0064] 用户客户端101还用于根据所述实时导览行为彳目息调整所显不的数字全景。 [0064] The user client 101 is further configured to adjust the displayed information purposes left foot not in accordance with the real-time panoramic digital navigation behavior.

[0065] 如上所述,在用户客户端显示数字全景,用户利用数字全景进行远程购物,数字全景可如实反映真实场景的影像,而且数字全景还可按用户操作进行视角调整,缩放和旋转, 从而基于数字全景的图像展示,提供一个模拟真实导购环境的增强现实的虚拟导购系统, 用户可以通过浏览数字全景的场景,或者由多个数字全景场景结合而生成的更完整的虚拟导购场景,来实现对商品的了解和选购。 [0065] As described above, the user is displayed in digital panoramic client, users for teleshopping using digital panoramic, digital panoramic image can be faithfully reflects the real scene, but also for digital panoramic viewing angle adjustment by a user operation, scaling and rotation, so that based on digital panoramic image display, providing a simulated environment of augmented reality shopping guide shopping guide virtual reality system, users can browse through digital panoramic scene, or a combination of a plurality of digital panoramic scene to generate a more complete virtual shopping guide scene to achieve understanding and buy goods. 并且在用户的远程购物过程中,还可以利用用户的行为轨迹帮助远程导购员确认用户的关注对象,准确进行导购响应,使用户如同在真买场景中购物一样进行浏览,并与导购员进行交互,在真实场景中的购物过程完全反映在数字全景的虚拟场景中,从而向用户提供身临其境的远程购物感受。 And the remote user's shopping process, track user behavior can also use the remote Purchasing Guide to help confirm the user's concern, accurate response were shopping guide, allowing users to buy genuine as the shopping scene as browse and interact with the Purchasing Guide , the shopping process in a real scene fully reflected in the virtual digital panoramic scene, providing an immersive shopping experience to remote users. 导购及相应的支持完全通过在数字全景中的交互来获得,最大程度还原真实导购体验。 Shopping guide and the corresponding full support to get through the interactive digital panorama, the maximum degree of reduction real shopping guide experience.

[0066]具体实施时,用户客户端收集用户在数字全景中的实时浏览行为信息,将实时浏览行为信息上报至导览支持服务器;其中实时浏览行为信息可以携带多种信息,例如可以包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容等信息之一或组合。 [0066] In specific implementation, the user client to collect user browsing behavior in real-time information in the digital panorama, will be reported in real-time browsing behavior information to the navigation server support; real-time browsing behavior information which can carry a variety of information, for example, may include: Digital panorama users to browse the location, roaming path, the object of interest, residence time, publish one or a combination of information content. 在实时浏览行为信息中包括用户发表内容时,用户客户端还可以在数字全景中相应位置叠加显示用户发表内容。 In real-time browsing behavior information includes a user posting content, user client corresponding position can also overlay display user published content in digital panorama.

[0067]导览支持服务器在接收到用户客户端发来的实时浏览行为信息后,可以根据实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令。 [0067] After receiving the navigation server support sent by the client to the user real-time information browsing behavior, live view can analyze user behavior behavior information track digital panorama transmits perform a corresponding operation according to the analysis result of the client Purchasing Guide the trigger command. 实施例中,在实时浏览行为信息中包括用户发表内容时,导览支持服务器也可以向导购员客户端发送用户发表内容;在导购员客户端也可以显示用户所观看到的数字全景,并且导购员客户端的数字全景的显示角度、缩放程度等都可以与用户客户端保持一致,导购员客户端也可以将用户发表内容叠加显示到数字全景中相应位置。 Embodiments, including user published content in real-time browsing behavior information, the navigation support server can also be sent to the client user Purchasing Guide published content; users can also display digital panoramic view of the Purchasing Guide to the client, and shopping guide digital display angle panoramic member of the client, so you can zoom level consistent with the user client, the client can Purchasing Guide published by the user to display digital content superimposed on a panoramic corresponding position.

[0068]导购员客户端在接收到导览支持服务器发来的执行相应操作的触发指令后,可以根据该触发指令执行相应操作,生成相应的实时导览行为信息,并将该实时导览行为信息反馈至导览支持服务器。 After [0068] receiving Purchasing Guide navigation client sent from the server to support execution of the corresponding instruction operation is triggered, can perform a corresponding operation according to the trigger command, to generate corresponding real-time navigation behavior information, and the real-time navigation behavior feedback to the navigation server support. 由于导览支持服务器发来的执行相应操作的触发指令是根据对实时浏览行为信息的分析结果得到的,而实时浏览行为信息可反映出用户的行为轨迹,包括用户关注的对象,比如用户正在看什么,关注商品的什么细节,下一步可能会关心什么等, 因此该触发指令可以帮助导购员确认用户的关注对象,全程监测到用户在数字全景中的漫游路径、位置以及关注的对象(视角)等,从而执行相应操作,生成与用户的实时浏览行为信息相适应的实时导览行为信息。 As the tour support sent from the server to perform the corresponding operation trigger instruction is based on the analysis of real-time information obtained by browsing behavior, browsing behavior and real-time information may reflect the user's behavior track, including the target user's attention, such as the user is watching What, focus on what the details of goods, may be concerned about what the next step and so on, so the trigger instruction Purchasing Guide can help confirm the user's concern, monitor the whole path to the user roaming in the digital panorama, the position of the object of interest (Perspective) , so as to perform the corresponding operations, generate real-time navigation information and user behavior in real-time browsing behavior information to adapt. 这样可以根据需要随时在数字全景中添加实时导览行为信息(可使用富媒体形式,包括文字、图片、声音等),用户可实时关注到这些信息;当导购员发现用户的行为符合某些特定的模式时,可触发相应的策略进行回应,如发送特定提示信息等;用户的真实需求能够被感知和响应,将使用户感受到贴心的服务,提升服务品质,获得用户好评。 Such behavior can always add real-time navigation information (using rich media formats, including text, images, sounds, etc.) in digital panorama as desired, the user can focus on the real-time information; when the Purchasing Guide found in the user's actions are consistent with certain when the mode can trigger the appropriate response strategies, such as sending a specific message and so on; the real needs of users can be perceived and response, it will allow users to feel the caring service, improve service quality, access to users.

[0069]实施例中,导购员客户端反馈的实时导览行为信息可以携带多种信息,例如可以包括:数字全景中导购员发表内容。 [0069] embodiment, real-time navigation behavior Purchasing Guide client feedback information can carry a variety of information, for example, may include: digital panorama Purchasing Guide published content. 用户客户端在接收到导购员发表内容后,可以在数字全景中相应位置叠加显示导购员发表内容。 User client Purchasing Guide published after receiving the content, the corresponding position may be displayed superimposed Purchasing Guide published in digital panorama content. 在用户客户端收集的实时浏览行为信息包括用户发表内容时,用户发表内容与导购员发表内容可以同时显示于数字全景中相应位置,例如显示出一个用户与导购员的聊天窗口,实现即时通信。 The client collects the user's browsing behavior of real-time information including user published content, users post content and Purchasing Guide published content can be displayed in the corresponding digital panoramic position at the same time, such as displaying a user's chat window with the Purchasing Guide, communication is instantaneous. 用户发表内容和/或导购员发表内容均可以是多种形式,例如文本、语音、视频、图片等。 User published content and / or Purchasing Guide published content can be in many forms, such as text, voice, video, pictures and so on. 用户可以随时添加内容到数字全景中的任何位置,从而与导购员产生实时的交互。 Users can add content at any time to any location in the digital panoramic, resulting in real-time interaction with the Purchasing Guide. 同样的,在导购员客户端也可以在数字全景中相应位置叠加显示导购员发表内容,或者同时将用户发表内容与导购员发表内容显示于数字全景中相应位置。 Similarly, the client can Purchasing Guide respective positions displayed superimposed Purchasing Guide published content, or simultaneously with the user Write Purchasing Guide published in the digital content displayed in the corresponding position in the panoramic digital panorama.

[0070]导购员客户端反馈的实时导览行为信息还可以是用户视角引导数据,即用于引导用户客户端显示的数字全景至导购员指定视角。 [0070] Real-time navigation behavior Purchasing Guide Client feedback information may also be a user perspective the guide data, i.e. for guiding digital panoramic display to a user of the client Purchasing Guide specified view angle. 用户客户端在接收到用户视角引导数据后,根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角。 After receiving the user client user perspective the guidance data, guidance data according to the user perspective, the digital angle display is adjusted to the specified view angle panoramic Purchasing Guide. 当然实施中,在用户客户端显示的数字全景的视角发出变化时,导购员客户端显示的数字全景也可以相应变化。 Of course in the embodiment, when the viewing angle changes issued user client panoramic digital display, digital display of the panoramic Purchasing Guide client may change accordingly. 即用户客户端显示的数字全景与导购员客户端显示的数字全景可以完全一致。 I.e., the user client panoramic digital display digital panoramic and Purchasing Guide client may display exactly. 这样用户与导购员同样能够获得良好的交互体验。 Purchasing Guide so users with the same access to good interactive experience.

[0071] 实施例中,导购员客户端可以由真人或者自动程序来运作。 [0071] In an embodiment, the client Purchasing Guide may be made by a person or automatically into the operating program. 即导购员客户端在反馈实时导览行为信息时,可以根据预设规则自动反馈实时导览行为信息;也可以反馈导购员手动输入的实时导览行为信息。 Purchasing Guide that is client feedback in real-time navigation behavior information, real-time navigation behavior can be automatic feedback information according to a preset rule; real-time feedback can also conduct tours Purchasing Guide information manually entered. 在导购员客户端可以采用自动反馈机制,预先设置反馈规则,当然实施例中还可以进行智能学习,进一步改善所反馈的内容带给用户的体验。 The client can Purchasing Guide automatic feedback mechanism, the feedback rule is set in advance, of course, an embodiment may also be intelligent learning content to further improve the user experience on the feedback. 在导购员客户端也可以由导购员人工输入实时导览行为信息,就像与用户远程即时通信一样, 实现导购员与用户的交互。 Purchasing Guide in the client can also be entered manually by the Purchasing Guide behavior in real-time navigation information, like instant messaging with remote users, Purchasing Guide interact with the user. _ _

[0072] 实施例中,导览支持服务器除根据当前接收到的实时浏览行为信息分析相应用户在数字全景中的行为轨迹外,还可以在接收到多个用户的实时浏览行为信息后,对该多个用户在数字全景中的行为轨迹进行综合分析,根据综合分析结果向导购员客户端发送生成公告信息的触发指令;为了使综合分析结果更加准确,该多个用户可以是超过设定数量的多个用户。 After the [0072] embodiments, other navigation support server analyzing user behavior corresponding track number according to the current panorama received real-time information browsing behavior, but also may be received real-time information of a plurality of user's browsing behavior, the multiple tracks user behavior in digital panorama comprehensive analysis, send generates a trigger instruction bulletin information to Purchasing Guide client based on a comprehensive analysis of the results; in order to make a comprehensive analysis of the results more accurate, the plurality of users may be more than the number set multiple users. 导购员客户端可以根据导览支持服务器发来的生成公告信息的触发指令,生成相应公告信息并反馈至导览支持服务器;导览支持服务器将公告信息传送至用户客户端; 用户客户端在数字全景中相应位置叠加显示公告信息。 Purchasing Guide client may be sent in accordance with the navigation command generation support server triggers the advertisement information, advertisement information and generate corresponding feedback to the navigation server support; navigation support server transmits the advertisement information to the user client; user client in a digital panoramic corresponding position in the overlay display information bulletin. 例如,导购员可以根据大量用户的共性行为(例如通过用户行为模式的大数据分析),在数字全景中特定的位置设置公告信息和常用模式触发信息提示。 For example, the Purchasing Guide can (for example by analyzing large data user behavior patterns) according to sex were a large number of users, the digital trigger information suggesting a specific location publicize the information and common mode panorama.

[0073]导览支持服务器还可以生成导购员虚拟形象数据,将所述导购员虚拟形象数据传送至用户客户端;用户客户端可以根据所述导购员虚拟形象数据,在数字全景中相应位置结合所述实时导览行为信息叠加显示导购员虚拟形象。 [0073] Navigation Support Purchasing Guide server may also generate the avatar data, the avatar Purchasing Guide data to the user client; user client can, in conjunction with the corresponding position of the avatar according to the data in the digital Purchasing Guide panorama the overlay display information in real-time navigation behavior Purchasing Guide avatar. 这样,用户可以看到数字全景中的导购员虚拟形象,就像在真实场景中购物一样,看到真实场景中的导购员。 In this way, the user can see the panoramic view of the Purchasing Guide digital avatar, just like shopping in the real scene, to see the real scene Purchasing Guide. 例如,导购员可以通过虚拟Avatar (化身)的表现形式,并遵循某种方式在虚拟全景场景中漫游,这样用户可以“随机”地发现导购员并与其形成交互,就像在真实场景中一样。 For example, the Purchasing Guide by Virtual Avatar (incarnation) of manifestation, and follow some way roaming, so users can "random" to find Purchasing Guide and forms interact in a virtual panoramic scenes, just like in the real scene.

[0074]实施例中,导览支持服务器还可以将用户客户端与导购员客户端的交互内容设置为公开可见,供数字全景的其它用户观看。 [0074] embodiment, the navigation server may also support user interaction with a client content setting client Purchasing Guide to the disclosed embodiments can be seen, for other users to watch digital panorama. 例如,将用户与导购员之间的交互设置为公开可见(或附近可见),这样他们之间的交互信息就可以被全场景中或者附近的其他用户看到, 就象在真实场景中,用户可以观察到附近的导览和对话。 For example, the interaction between the user and disposed of Purchasing Guide publicly visible (or near visible), so that the interaction between the information they can be full or close to the scene visible to other users, as in the real scene, the user navigation and dialogue can be observed nearby. 这些交互信息可以被记录下来,供事后的呈现(比如历史评论)和分析挖掘。 These interactions can be recorded information for the presentation afterwards (such as historical commentary) and analysis of mining.

[0075] 实施例中,导购员客户端还可以向导览支持服务器发送团购导览请求并提供团购导览信息,其中团购导览请求用于申请将行为轨迹接近的用户进行团购导览;导览支持服务器可以根据所述团购导览请求,向行为轨迹接近的用户发送团购导览指示及团购导览信息;行为轨迹接近的用户所在用户客户端可以在数字全景中相应位置叠加显示团购导览信息。 [0075] Example embodiments, the Purchasing Guide client may also send a request to buy the navigation server and the navigation support provided buy navigation information, wherein the buy request for navigation application will track the behavior of users buy close navigate; tour the user support server may request the navigation buy, approaches the behavior trajectory and transmits an indication buy buy navigation navigation information; user's behavior trajectory closest client user can buy a corresponding position displayed superimposed navigation information in the digital panorama . 例如,根据实际情况,导购员客户端可发起团购导览,引导路径相近的用户进行组队讲解。 For example, according to the actual situation, the client may initiate Purchasing Guide buy navigation, guidance route similar to the user team explained. _ _

[0076] 此外,实施例中,导购员客户端可以有各自的响应区间,也可跨区进行协同。 [0076] Further, in the embodiment, the client can Purchasing Guide have respective response interval may be synergistic cross.

[0077] 基于同一发明构思,本发明实施例中还提供了一种基于数字全景的沉浸式互动导览支持服务方法、导览支持服务器、用户客户端及导购员客户端,如下面的实施例所述。 [0077] Based on the same inventive concept, the present invention provides a further embodiment based interactive immersive digital panoramic navigation support method, navigation support server, the client user client and Purchasing Guide, as the following examples the. 由于该方法和这些设备解决问题的原理与基于数字全景的沉浸式互动导览支持服务系统相似,因此该方法和这些设备的实施可以参见基于数字全景的沉浸式互动导览支持服务系统的实施,重复之处不再赘述。 Since the method and principles to solve the problem of these devices based on digital panoramic and immersive interactive navigation support system similar, so the implementation of the method and these devices can be found based on the implementation of immersive interactive navigation support system of digital panoramic, repeat the Department will not be repeated. _ _

[0078] 图2为本发明实施例中基于数字全景的沉浸式互动导览支持服务方法的示意图。 [0078] FIG. 2 is a schematic immersive interactive navigation method based on the digital support panorama embodiment of the present invention. 如图2所示,本发明实施例中基于数字全景的沉浸式互动导览支持服务方法可以包括: 2, the embodiment of the invention immersive interactive navigation method based on a digital support favorites may include:

[0079] 步骤201、用户客户端显示数字全景,收集用户在数字全景中的实时浏览行为信息,将所述实时浏览行为信息上报至导览支持服务器; [0079] Step 201, the user client panoramic display numbers, collecting user behavior information in a digital live view panorama, the realtime information browsing behavior reported to support the navigation server;

[0080] 步骤202、导览支持服务器根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令; [0080] Step 202, the navigation server analyzes user behavior support track number in accordance with the realtime panoramic browsing behavior information transmission trigger execution of the instruction corresponding to the operation of the client based on the analysis Purchasing Guide;

[0081] 步骤203、导购员客户端根据所述执行相应操作的触发指令执行相应操作,向导览支持服务器反馈相应的实时导览行为信息; [0081] Step 203, the client Purchasing Guide triggering instruction according to the execution of a corresponding operation corresponding to the operation, the behavior of the feedback information corresponding to the real-time navigation navigation support server;

[0082] 步骤204、导览支持服务器将所述实时导览行为信息传送至用户客户端; [0082] Step 204, the navigation server to support real-time navigation information to a user behavior client;

[0083] 步骤205、用户客户端根据所述实时导览行为信息调整所显示的数字全景。 [0083] Step 205, the user client panoramic digital real-time navigation information is adjusted according to the behavior displayed.

[0084] 具体实施时,所述实时浏览行为信息可以包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; [0084] In particular the implementation of the real-time browsing behavior information may include: a digital panoramic position in the user's browser, roaming path, the object of interest, residence time, or publish the contents of one combination;

[0085] 所述方法还可以包括:用户客户端在数字全景中相应位置叠加显示用户发表内容。 The [0085] method may further comprise: a user client corresponding position in the panoramic digital content displayed superimposed published user.

[0086] 具体实施时,所述的方法还可以包括: [0086] During specific embodiments, the method may further comprise:

[0087] 导览支持服务器向导购员客户端传送用户发表内容; [0087] Navigation supports server-side user to transfer customers Purchasing Guide published content;

[0088] 导购员客户端显示数字全景,在数字全景中相应位置叠加显示用户发表内容。 [0088] Purchasing Guide Client panoramic display numbers, the corresponding position in the digital panorama displayed superimposed users to post content.

[0089] 具体实施时,所述实时导览行为信息可以包括数字全景中导购员发表内容;所述用户客户端根据所述实时导览行为信息调整所显示的数字全景可以包括:用户客户端在数字全景中相应位置叠加显示导购员发表内容; [0089] During specific embodiments, the behavior information may include real-time navigation in panoramic Purchasing Guide published digital content; user of the client to the real-time panoramic digital information to adjust the displayed navigation behavior may include: a user client digital panoramic position corresponding overlay display Purchasing Guide published content;

[0090] 和/或,所述实时导览行为信息可以包括用户视角引导数据;所述用户客户端根据所述实时导览行为信息调整所显示的数字全景可以包括:用户客户端根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角。 [0090] and / or the real-time navigation information may include user behavior perspective boot data; user of the client to the real-time panoramic digital navigation behavior information to adjust the displayed may include: a user client according to the user angle guide data, the digital angle display is adjusted to the specified view angle panoramic Purchasing guide.

[0091] 具体实施时,所述的方法还可以包括: [0091] During specific embodiments, the method may further comprise:

[0092] 导购员客户端显示数字全景,在所述实时导览行为信息包括数字全景中导购员发表内容时,在数字全景中相应位置叠加显示导购员发表内容。 [0092] Purchasing Guide Client panoramic digital display, digital panorama content Purchasing Guide published in the corresponding position in the panoramic digital Purchasing Guide published content displayed superimposed on the real-time behavior information includes navigation.

[0093] 具体实施时,所述的方法还可以包括: [0093] During specific embodiments, the method may further comprise:

[0094] 导购员客户端根据预设规则自动反馈所述实时导览行为信息;或反馈导购员手动输入的所述实时导览行为信息。 [0094] Purchasing Guide Client automatic feedback of the real-time navigation behavior information according to a preset rule; navigation or real-time behavior of the feedback Purchasing Guide information manually entered.

[0095] 具体实施时,所述的方法还可以包括: [0095] During specific embodiments, the method may further comprise:

[0096] 导览支持服务器对超过设定数量的多个用户在数字全景中的行为轨迹进行综合分析,根据综合分析结果向导购员客户端发送生成公告信息的触发指令; [0096] Navigation supports server over a set number of multiple tracks user behavior in digital panorama comprehensive analysis, send generates a trigger instruction bulletin information to Purchasing Guide client based on a comprehensive analysis of the results;

[0097] 导购员客户端根据所述生成公告信息的触发指令,生成相应公告信息并反馈至导览支持服务器; [0097] The client Purchasing Guide said generated trigger instruction bulletin information, advertisement information and generate corresponding feedback to the navigation server support;

[0098]导览支持服务器将公告信息传送至用户客户端; [0098] tour announcement will support server information to the user client;

[0099]用户客户端在数字全景中相应位置叠加显示公告信息。 [0099] User client displays advertisement information corresponding to a position superimposed in the digital panorama.

[0100]具体实施时,所述的方法还可以包括: [0100] During specific embodiments, the method may further comprise:

[0101] 导览支持服务器生成导购员虚拟形象数据,将所述导购员虚拟形象数据传送至用户客户端; [0101] Navigation Purchasing Guide generation support server avatar data, the avatar will transmit the data to the user Purchasing Guide client;

[0102] 用户客户端根据所述导购员虚拟形象数据,在数字全景中相应位置结合所述实时导览行为信息叠加显示导购员虚拟形象。 [0102] User client virtual image data according to the Purchasing Guide, the corresponding position in the panoramic digital binding behavior of the real-time navigation information superimposed virtual image display Purchasing Guide.

[0103] 具体实施时,所述的方法还可以包括: [0103] During specific embodiments, the method may further comprise:

[0104] 导览支持服务器将用户客户端与导购员客户端的交互内容设置为公开可见,供数字全景的其它用户观看。 [0104] The interactive content navigation support server-user client and the client's Purchasing Guide is set to open visible for other users of digital panoramic viewing.

[0105] 具体实施时,所述的方法还可以包括: [0105] During specific embodiments, the method may further comprise:

[0106] 导购员客户端向导览支持服务器发送团购导览请求并提供团购导览信息,所述团购导览请求用于申请将行为轨迹接近的用户进行团购导览; [0106] Purchasing Guide support navigation client sends the server requests and provide navigation buy buy navigation information, the navigation buy request for the application behavior trajectory closest user navigate buy;

[0107] 导览支持服务器根据所述团购导览请求,向行为轨迹接近的用户发送团购导览指示及团购导览信息; [0107] According to the navigation server support navigation buy request, the closest track user behavior and indication transmitting navigation buy buy navigation information;

[0108] 行为轨迹接近的用户所在用户客户端在数字全景中相应位置叠加显示团购导览伯息。 [0108] where the user is close to the trajectory of the behavior of the user client corresponding position in the panoramic digital primary navigation information displayed superimposed deals.

[0109] 图3为本发明实施例中导览支持服务器的示意图。 [0109] FIG. 3 a schematic diagram of the navigation server support embodiment of the invention. 如图3所示,本发明实施例中导览支持服务器可以包括: _ 3, the embodiment of the present invention may include a navigation server support: _

[0110] 用户管理器301,用于接收用户在数字全景中的实时浏览行为信息; [0110] User Manager 301, for receiving a user browsing behavior in real-time information in the digital panorama;

[0111] 用户轨迹分析器302,用于根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹; _ [0111] analyzer 302 tracks user behavior for a track in accordance with said digital panoramic real user browsing behavior analysis information; _

[0112] 导购员管理器303,用于根据分析结果向导购员客户端发送执行相应操作的触发指令,接收导购员客户端反馈的实时导览行为信息,所述实时导览行为信息是根据所述执行相应操作的触发指令执行相应操作而生成的; [0112] Purchasing Guide manager 303 for transmitting the analysis result to the client performs Purchasing Guide triggering instruction corresponding operations, the receiving client Purchasing Guide real-time navigation behavior information feedback, the real-time navigation information is based on the behavior of the said trigger perform a corresponding operation corresponding operation instruction execution generated;

[0113] 用户管理器301还用于将所述实时导览行为信息传送至用户客户端。 [0113] User manager 301 is further configured to transmit the real-time navigation information to a user client behavior. _ _

[0114] 图4为本发明实施例中图3所示导览支持服务器的具体示例图。 [0114] Figure 4 illustrating a specific example embodiment shown in FIG. 3, the navigation server support embodiment of the present invention. 如图4所示,图3所示导览支持服务器还可以包括: _ ^ 4, shown in Figure 3 may further include a navigation server support: _ ^

[0115] 中央分析器401,用于对超过设定数量的多个用户在数字全景中的行为轨迹进行综合分析; [0115] Central analyzer 401, for more than a set number of a plurality of tracks user behavior in a digital panorama comprehensive analysis;

[0116] 导购员管理器304还可以用于根据综合分析结果向导购员客户端发送生成公告信息的触发指令;接收导购员客户端反馈的公告信息; [0116] Purchasing Guide manager 304 may also be used to generate a trigger transmission instruction information to the bulletin Purchasing Guide client according to the comprehensive analysis result; Purchasing Guide client receiving announcement information feedback;

[0117] 用户管理器301还可以用于将公告信息传送至用户客户端。 [0117] User manager 301 may also be used to transmit announcement information to the user client.

[0118] 实施例中,导购员管理器可以将导购员客户端,特别是以自动程序来支持的导购员的虚拟身份、行为记录、区域范围和任务队列等进行管理和调度,形成导购员数据库二支持对特定模式的响应机制(如当某些触发条件达到时,启动导购员客户端进入^应^行为模式)。 [0118] embodiment, the Purchasing Guide Purchasing Guide manager client may be implemented, in particular in automated programs to support virtual identity Purchasing Guide, behavioral recording, regional and task queue management and scheduling, etc., are formed Purchasing Guide database two support mechanisms in response to a specific mode (such as when certain triggering conditions are met, the client starts Purchasing Guide should enter ^ ^ behavior patterns). 还可以引入相应的评分机制,将用户对导购员的反馈、交互获誉度和满意度等数^ 加以利用,例如建立用户与导购员之间的关联,给特定用户分配最合适的导购员或导购员组,以加强服务的针对性,让用户感受到VIP待遇。 May also be introduced in the appropriate scoring mechanism, the number of user feedback Purchasing Guide, interaction and reputation to obtain satisfaction ^ be utilized, for example, the association between users and Purchasing Guide, the most appropriate allocation to a particular user or Purchasing Guide Purchasing Guide groups to strengthen targeted services, allowing users to feel VIP treatment. _ ..... _ .....

[0119] 实施例中,用户管理器还可以对用户的身份、信息和交互行为、漫$轨迹、关$视角、历史记录等进行管理,并建立用户数据库,针对用户建立内容推荐、应答模式、公共信息响应机制等。 [0119] managing cases, the user manager also the identity of the user, information and interactions, Man $ track, off $ perspective, history, etc. implement, and establish user database for users to create content recommendations, answer mode, public information response mechanisms.

[0120] 实施例中,用户轨迹分析器可以分析用户在虚拟数字全景空间中的行为轨迹,包括位置、漫游路径、关注视角、关注目标对象、停留时间、发表的信息、提问等数据,这些数据都是导购员对用户提供贴心个性化服务的重要依据。 [0120] In an embodiment, a user track analyzer can analyze user behavior in a virtual track digital panoramic space, including the location, roaming path, attention perspective, focus on the target object, dwell time, information published, questions and other data, these data Purchasing Guide is to provide users with attentive personalized service of an important basis. 用户轨迹分析器可以将根据上述数据,对用户偏好、即时需求、情绪变化、对商品的疑问等进行在线和离线分析。 Users can track analyzer based on the above data, user preferences, online and off-line analysis of immediate needs, mood changes, and other questions about the merchandise. 对于需要实时应答的情况,触发导购员管理器发送相应的触发指令。 In the case of need for real-time response, triggering Purchasing Guide Manager sends corresponding trigger command. 用户轨迹分析器的输出还可作为日后提供针对性服务的用户模型的依据。 Track analyzer can also output user user model as the basis for the future provision of specific services.

[0121] 实施例中,中央分析器可以负责将用户数据、导购员数据、交互数据、全景图像元数据和各类显示数据进行综合分析,主导或者协同其它分析单元进行用户建模、导购员建模、应答管理策略生成。 [0121] In an embodiment, a user may be responsible for the central data analyzer, Purchasing Guide data, interactive data, and various types of metadata panoramic image display data comprehensive analysis, or in cooperation with other dominant user modeling analysis unit, built Purchasing Guide mode, response management strategy generated.

[0122] 实施例中,导览支持服务器还可以包括:主控制器,负责将各管理器和分析器的数据、信号、指令进行汇总,完成任务调度,触发相应单元执行相关指令;会话管理器,负责将导购员与用户的交互行为(会话)进行上下文的解析和维护,依据自动应答策略进行会话生成,并将交互过程加以记录和分析;数据库,记录用户、导购员、会话、全景、全景元数据。 The session manager; main controller is responsible for administering and data analyzer, a signal, instruction summary, task scheduling, trigger the relevant instruction execution unit: [0122] embodiment, the support server may further include navigation , Purchasing Guide will be responsible for interaction with the user behavior (sessions) to parse and maintain context, the conversation generated based on auto-answer strategy, to be recorded and analyzed and interactive process; database to record the user, Purchasing Guide, conversation, panorama, panoramic metadata.

[0123] 图5为本发明实施例中用户客户端的示意图。 [0123] FIG. 5 is a schematic embodiment user client embodiment of the present invention. 如图5所示,本发明实施例中用户客户端可以包括: 5, the present invention can be implemented in a user client comprises:

[0124] 全景显示模块501,用于显示数字全景; [0124] panoramic display module 501 for displaying a digital panoramic;

[0125] 交互管理器502,用于收集用户在数字全景中的实时浏览行为信息; [0125] interaction manager 502, a user browsing behavior in real-time information in the digital panorama for the collection;

[0126] 服务器通信模块503,用于将所述实时浏览行为信息上报至导览支持服务器;接收导览支持服务器传送的根据所述实时浏览行为信息反馈的实时导览行为信息; [0126] Server communication module 503, a real-time information for browsing behavior reported to support the navigation server; receiving support under the navigation server transmits the live view real-time behavior of the navigation information behavior feedback information;

[0127] 场景和信息显示混合器504,用于根据所述实时导览行为信息调整所显示的数字全景。 [0127] Scene mixer 504 and an information display, real-time navigation for the panoramic digital adjustment according to behavior information displayed.

[0128] 具体实施时,所述实时浏览行为信息可以包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; [0128] In particular the implementation of the real-time browsing behavior information may include: a digital panoramic position in the user's browser, roaming path, the object of interest, residence time, or publish the contents of one combination;

[0129] 场景和信息显示混合器还可以用于将用户发表内容叠加至数字全景中相应位置; [0129] and the information display scene mixer may also be used to overlay the digital content posted by the user favorites the corresponding position;

[0130] 全景显示模块还可以用于显示叠加用户发表内容的数字全景。 [0130] panning module may also be used to display user published superimposed digital panorama content.

[0131] 具体实施时,所述实时导览行为信息可以包括数字全景中导购员发表内容;场景和信息显示混合器具体可以用于将导购员发表内容叠加至数字全景中相应位置;全景显示模块还可以用于显示叠加导购员发表内容的数字全景; When [0131] In particular embodiments, the real-time behavior of navigation information may include a digital panorama Purchasing Guide published content; mixer specific scene and the information display may be used to overlay Purchasing Guide published digital content corresponding to the position of the panorama; panning module It can also be used to display digital panorama overlay Purchasing Guide published content;

[0132] 和/或,所述实时导览行为信息可以包括用户视角引导数据;场景和信息显示混合器具体可以用于根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角;全景显示模块还可以用于显示调整视角后的数字全景。 [0132] and / or the real-time navigation information may include user behavior guidance data perspective; mixer specific scene and the information display can be used to guide data based on the user perspective, to show the angle is adjusted to digital panoramic specified Purchasing Guide Perspective; panoramic display module may also be adjusted for digital panoramic viewing angle.

[0133] 图6为本发明实施例中导购员客户端的示意图。 [0133] FIG. 6 is a schematic Purchasing Guide client embodiment of the present invention. 如图6所示,本发明实施例中导购员客户端可以包括: Shown in Figure 6, the present invention in embodiments may include client Purchasing Guide:

[0134] 全景显示模块601,用于显示数字全景; [0134] panoramic display module 601 for displaying a digital panoramic;

[0135] 服务器通信模块6〇2,用于接收导览支持服务器根据用户在数字全景中的行为轨迹发来的触发指令,所述触发指令指示执行相应操作,所述用户在数字全景中的行为轨迹根据用户在数字全景中的实时浏览行为信息分析获得; Triggering instruction [0135] 6〇2 server communication module configured to receive navigation server according to a user behavior support track digital panorama sent by the trigger instructs execution of a corresponding operation command, the user behavior in a digital panorama get real-time trajectory analysis based on user browsing behavior in the digital panorama of information;

[0136] 交互管理器603,用于根据所述触发指令执行相应操作; [0136] interaction manager 603, for performing a corresponding operation according to the trigger command;

[0137] 导购员输入模块604,用于供导购员输入相应的实时导览行为信息,经交互管理器603向服务器通信模块602提交所述实时导览行为信息; [0137] Purchasing Guide input module 604 configured to enter Purchasing Guide for real-time navigation behavior information, submitting the real-time behavior information via the navigation manager 603 to interact with the server communication module 602;

[0138] 服务器通信模块602还用于向导览支持服务器反馈所述实时导览行为信息; [0138] Server communication module 602 for further feedback information to the real-time behavior of the navigation support navigation server;

[0139] 场景和信息显示混合器6〇5,用于将所述实时导览行为信息叠加至数字全景中相应位置; [0139] Scene 6〇5 mixer and the information display, real-time navigation for the behavior to the digital information superimposed corresponding position in a panoramic;

[0140] 所述全景显示模块601还用于显示叠加所述实时导览行为信息的数字全景。 [0140] The panoramic display module 601 for displaying a digital panoramic further superimposing the real-time navigation behavior information.

[0141] 综上所述,本发明实施例中,用户可以利用用户客户端显示的数字全景进行远程购物,且在购物过程中,用户客户端收集用户在数字全景中的实时浏览行为信息,导览支持服务器根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令,导购员客户端根据所述执行相应操作的触发指令执行相应操作,向导览支持服务器反馈相应的实时导览行为信息,导览支持服务器将所述实时导览行为信息传送至用户客户端,从而依据用户的行为轨迹帮助远程导购员确认用户关注对象,准确执行相应操作并反馈实时导览行为信息;并且,用户客户端根据所述实时导览行为信息调整所显示的数字全景,使用户如同在真实场景中购物一样进行浏览,并与导购员进行交互,在真实场景中的购物过程完全 [0141] In summary, embodiments of the present invention, a user may utilize a digital display of the user of the client panoramic remote shopping in the shopping process and the user of the client to collect user behavior information in a digital live view panorama guide Viewed support server according to the information in real-time browsing behavior analysis of user behavior in digital track panorama, send the analysis results to the client to perform the Purchasing Guide to trigger a corresponding instruction operation, according to the Purchasing Guide client performs instruction execution trigger the appropriate action the corresponding operation, feedback corresponding real-time navigation information to the navigation behavior support server, the server will tour to support the real-time navigation behavior information is transmitted to the user client, which tracks user behavior based on remote Purchasing Guide to help confirm the user concern, accurate and perform a corresponding operation in real-time navigation behavior feedback information; and, according to the real-time client user navigation behavior information to adjust the displayed digital panorama, so as to browse the user like shopping in a real scenario, and interact with the Purchasing Guide, in the shopping process is completely real scene 映在数字全景的虚拟场景中,从而向用户提供了身临其境的远程购物感受。 Reflected in the virtual digital panoramic scene, providing immersive shopping experience to remote users.

[0142] 本领域内的技术人员应明白,本发明的实施例可提供为方法、系统、或计算机程序产品。 [0142] skilled in the art should understand that the embodiments of the present invention may provide a method, system, or computer program product. 因此,本发明可采用完全硬件实施例、完全软件实施例、或结合软件和硬件方面的实施例的形式。 Thus, embodiments of the present invention may be employed entirely hardware embodiment, an entirely software embodiment, or an embodiment in conjunction with the form of software and hardware aspects. 而且,本发明可采用在一个或多个其中包含有计算机可用程序代码的计算机可用存储介质(包括但不限于磁盘存储器、CD-ROM、光学存储器等)上实施的计算机程序产品的形式。 Further, the present invention may take the form of a computer program product embodied in one or more of which comprises a computer usable storage medium having computer-usable program code (including but not limited to, disk storage, CD-ROM, optical memory, etc.).

[0143]本发明是参照根据本发明实施例的方法、设备(系统)、和计算机程序产品的流程图和/或方框图来描述的。 [0143] The present invention has been described in accordance with the method of Example of the present invention, apparatus (systems) and computer program products flowchart and / or block diagrams described. 应理解可由计算机程序指令实现流程图和/或方框图中的每一流程和/或方框、以及流程图和/或方框图中的流程和/或方框的结合。 It should be understood and implemented by computer program instructions and block, and the flowchart / or block diagrams each process and / or flowchart illustrations and / or block diagrams of processes and / or blocks. 可提供这些计算机程序指令到通用计算机、专用计算机、嵌入式处理机或其他可编程数据处理设备的处理器以产生一个机器,使得通过计算机或其他可编程数据处理设备的处理器执行的指令产生用于实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能的装置。 These computer program instructions may be provided to a processor a general purpose computer, special purpose computer, embedded processor or other programmable data processing apparatus to produce a machine, such that the instructions executed by the processor of the computer or other programmable data processing apparatus generating in a device for implementing the flow chart or more flows and / or block diagram block or blocks in a specified functions. [0144]这些计算机程序指令也可存储在能引导计算机或其他可编程数据处理设备以特定方式工作的计算机可读存储器中,使得存储在该计算机可读存储器中的指令产生包括指令装置的制造品,该指令装置实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能。 [0144] These computer program instructions may also be stored in a computer can direct a computer or other programmable data processing apparatus to function in a particular manner readable memory produce an article of manufacture such that the storage instruction means comprises a memory in the computer-readable instructions the instruction means implemented in a flowchart or more flows and / or block diagram block or blocks in a specified function.

[0145]这些计算机程序指令也可装载到计算机或其他可编程数据处理设备上,使得在计算机或其他可编程设备上执行一系列操作步骤以产生计算机实现的处理,从而在计算机或其他可编程设备上执行的指令提供用于实现在流程图一个流程或多个流程和/或方框图一个方框或多个方框中指定的功能的步骤。 [0145] These computer program instructions may also be loaded onto a computer or other programmable data processing apparatus to cause a series of operational steps on the computer or other programmable apparatus to produce a computer implemented so that the computer or other programmable apparatus execute instructions to provide processes for implementing a process or flows and / or block diagram block or blocks a function specified step.

[0146]以上所述的具体实施例,对本发明的目的、技术方案和有益效果进行了进一步详细说明,所应理解的是,以上所述仅为本发明的具体实施例而已,并不用于限定本发明的保护范围,凡在本发明的精神和原则之内,所做的任何修改、等同替换、改进等,均应包含在本发明的保护范围之内。 [0146] The foregoing specific embodiments of the object, technical solutions, and advantages of the invention will be further described in detail, should be understood that the above descriptions are merely embodiments of the present invention, it is not intended to limit the scope of the present invention, all within the spirit and principle of the present invention, any changes made, equivalent substitutions and improvements should be included within the scope of the present invention.

Claims (8)

1. 一种基于数字全景的沉浸式互动导览支持服务系统,其特征在于,包括: 用户客户端,用于显示数字全景,收集用户在数字全景中的实时浏览行为信息,将所述实时浏览行为信息上报至导览支持服务器; 导览支持服务器,用于根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指4 导购员客户端,用于根据所述执行相应操作的触发指令执行相应操作,向导览支持服务器反馈相应的实时导览行为信息; 导览支持服务器还用于将所述实时导览行为信息传送至,户客户端; 用户客户端还用于根据所述实时导览行为信息调整所显不的数字全景; 所述实时浏览行为信息包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; _ 一导览支持服务器还用于对超 1. A new digital panoramic immersive interactive navigation support system comprising: a client user, for displaying a digital panoramic, collecting user behavior information in a digital live view panorama, the realtime browsing behavior information reported to the navigation server support; navigation support server, according to the real-time behavior of the user browsing behavior analysis information track digital panorama, the transmission trigger corresponding operations performed shopping guide means 4 to the client according to the analysis result Purchasing Guide members client, for performing a corresponding operation according to the instruction triggering the execution of a corresponding operation, feedback information corresponding to the real-time behavior of the navigation support navigation server; navigation server is further configured to support the real-time information to the navigation behavior, households client; user client also for digital panorama without the explicit behavior of the real-time navigation information adjusted; the real-time browsing behavior information includes: digital panoramic position in the user's browser, roaming path, the object of interest, residence time, one or a combination of published content; _ a navigation server is also used to support super 设定数量的多个用户在数字全景中的行为轨迹进行综合分析,根据综合分析结果向导购员客户端发送生成公告信息的触发指令; 导购员客户端还用于根据所述生成公告信息的触发指令,生成相应公告信息并反馈至导览支持服务器; 导览支持服务器还用于将公告信息传送至用户客户端; 用户客户端还用于在数字全景中相应位置叠加显示公告信息。 A set number of a plurality of tracks user behavior in a digital panorama comprehensive analysis, generate a trigger transmission instruction information to the bulletin Purchasing Guide client according to the comprehensive analysis result; Purchasing Guide client is further configured to trigger the generating announcement information command, and generate corresponding feedback information to the navigation announcement support server; navigation support server further configured to transmit the advertisement information to the user client; user client is further configured to display the advertisement information corresponding to a position superimposed in the digital panorama.
2. 如权利要求1所述的系统,其特征在于,用户客户端还用于在数字全景中相应位置叠加显示用户发表内容; 导览支持服务器还用于向导购员客户端传送用户发表内容; 导购员客户端还用于显示数字全景,在数字全景中相应位置叠加显示用户发表内容; 所述实时导览行为信息包括数字全景中导购员发表内容;用户客户端具体用于在数字全景中相应位置叠加显示导购员发表内容;和/或,所述实时导览行为信息包括用户视角引导数据;用户客户端具体用于根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角•, 导购员客户端还用于显示数字全景,在所述实时导览行为伯息包括数字全景中导购员发表内容时,在数字全景中相应位置叠加显示导购员发表内容。 2. The system according to claim 1, wherein the user client is further configured to the corresponding position in the panoramic digital users to post content displayed superimposed; navigation support server further configured to transmit the client user Purchasing Guide published content; Purchasing Guide client is further configured to display numbers panorama, the corresponding position in the digital panorama content posted by the user displayed superimposed; the real-time behavior information includes navigation in panoramic Purchasing Guide published digital content; user client for the respective particular digital panorama Purchasing guide published content displayed superimposed position; and / or the real-time navigation information includes user behavior guidance data perspective; specific for directing the user client data according to the user perspective, to show the angle is adjusted to digital panoramic specified Purchasing guide Perspective •, Purchasing Guide client is also used to display digital panorama, when the Purchasing Guide published content in real-time navigation behavior of primary interest include digital panorama, in the corresponding position in the digital panorama overlay display Purchasing Guide published content.
3. 如权利要求1所述的系统,其特征在于,导览支持服务器还用于生成导购员虚拟形象数据,将所述导购员虚拟形象数据传送至用户客户端; 用户客户端还用于根据所述导购员虚拟形象数据,在数字全景中相应位置结合所述实时导览行为信息叠加显示导购员虚拟形象。 3. The system according to claim 1, wherein the support server further configured to generate navigation Purchasing Guide avatar data, the avatar Purchasing Guide data to the user client; user client is further configured to the Purchasing Guide avatar data, the corresponding position in the panoramic digital binding behavior of the real-time navigation information superimposed virtual image display Purchasing Guide.
4. 如权利要求1所述的系统,其特征在于,导购员客户端还用于向导览支持服务器发送团购导览请求并提供团购导览信息,所述团购导览请求用于申请将行为轨迹接近的用户进行团购导览; 导览支持服务器还用于根据所述团购导览请求,向行为轨迹接近的用户发送团购导览指示及团购导览信息; _ 行为轨迹接近的用户所在用户客户端还用于在数字全景中相应位置叠加显示团购导览信息。 4. The system according to claim 1, characterized in that, the client further configured to Purchasing Guide support server transmits navigation buy buy navigation requests and provide navigation information, the navigation locus buy request for the application behavior close navigate the user to buy; navigation server is further configured to support navigation, according to the buy request, the track closest to the behavior of the user sends an indication and buy buy navigation navigation information; _ track the behavior of the user is located close to the user client also for the respective position of the navigation information displayed superimposed buy digital panorama.
5. —种导览支持服务器,其特征在于,包括: 用户管理器,用于接收用户在数字全景中的实时浏览行为信息; _ 用户轨迹分析器,用于根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹; 导购员管理器,用于根据分析结果向导购员客户端发送执行相应操作的触发指令,接收导购员客户端反馈的实时导览行为信息,所述实时导览行为信息是根据所述执行相应操作的触发指令执行相应操作而生成的; 用户管理器还用于将所述实时导览行为信息传送至用户客户端; 所述实时浏览行为信息包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; 中央分析器,用于对超过设定数量的多个用户在数字全景中的行为轨迹进行综合分析; 导购员管理器还用于根据综合分析结果向导购员客户端发送生成公告信息的触发指 5. - Species navigation server support, characterized by comprising: a user manager for receiving a user browsing behavior in real-time information in a digital panorama; _ user tracks analyzer for analyzing information in real time according to the user browsing behavior behavior trajectory digital panorama; Purchasing Guide manager, configured to send the analysis results to the client Purchasing Guide triggering instruction execute corresponding operations, the receiving client Purchasing Guide real-time navigation behavior information feedback, the real-time navigation behavior the information is to perform a corresponding operation corresponding to the operation instruction execution trigger generated; user manager is further configured to transmit the real-time navigation information to the user client behavior; browsing behavior of the real-time information comprising: a user digital panoramic Browse location, roaming path, the object of interest, residence time, or publish the contents of one combination; central analyzer, for more than a set number of tracks user behavior in digital panorama of comprehensive analysis; Manager Purchasing Guide also send trigger for generating announcement information to the client according to the Purchasing Guide refers to the results of a comprehensive analysis 令;接收导购员客户端反馈的公告信息; 用户管理器还用于将公告信息传送至用户客户端。 Order; Purchasing Guide client receiving feedback information announcement; User manager is further configured to transmit the advertisement information to the user client.
6. —种用户客户端,其特征在于,包括: 全景显示模块,用于显示数字全景; 交互管理器,用于收集用户在数字全景中的实时浏览行为信息; 服务器通信模块,用于将所述实时浏览行为信息上报至导览支持服务器;接收导览支持服务器传送的根据所述实时浏览行为信息反馈的实时导览行为信息; 场景和信息显示混合器,用于根据所述实时导览行为信息调整所显示的数字全景; 所述实时浏览行为信息包括:数字全景中用户浏览位置、漫游路径、关注目标、停留时间、发表内容之一或组合; 用户客户端在数字全景中相应位置叠加显示公告信息; 导览支持服务器根据所述实时浏览行为信息分析用户在数字全景中的行为轨迹,根据分析结果向导购员客户端发送执行相应操作的触发指令;导购员客户端根据所述执行相应操作的触发指令执行相应操作,向导览 6. - user client types, characterized by comprising: a panoramic display module for displaying a digital panoramic; Interaction Manager for collecting real user browsing behavior in the digital panorama information; server communication module, for the said real-time information browsing behavior reported to the navigation server support; support server receives navigation information transmitted in real time according to the real-time behavior of the navigation browsing behavior feedback information; information display scenes and the mixer, according to the real-time navigation behavior panoramic digital information to adjust the displayed; the real-time browsing behavior information includes: digital panoramic position in the user's browser, roaming path, the object of interest, residence time, or publish the contents of one combination; user client corresponding position in the digital panorama overlay display bulletin information; navigation support server according to the information in real-time browsing behavior analysis of user behavior in digital track panorama, send the analysis results to the client to perform the Purchasing Guide to trigger a corresponding instruction operation; the client perform actions according to the Purchasing Guide triggering a corresponding operation instruction execution, the tour 支持服务器反馈相应的实时导览行为信息。 Server support real-time navigation behavior corresponding feedback information.
7. 如权利要求6所述的用户客户端,其特征在于,场景和信息显示混合器还用于将用户发表内容叠加至数字全景中相应位置;全景显示模块还用于显示叠加用户发表内容的数字全景; 所述实时导览行为信息包括数字全景中导购员发表内容;场景和信息显示混合器具体用于将导购员发表内容叠加至数字全景中相应位置;全景显示模块还用于显示叠加导购员发表内容的数字全景;和/或,所述实时导览行为信息包括用户视角引导数据;场景和信息显示混合器具体用于根据所述用户视角引导数据,将数字全景的展示角度调整至导购员指定视角;全景显示模块还用于显示调整视角后的数字全景。 7. The user of the client according to claim 6, characterized in that the mixer further scene and the information display for a user to publish digital content superimposed panoramic corresponding positions; panning overlay module is further for displaying the content posted by the user digital panoramic; real-time navigation of the behavior information includes a digital panorama Purchasing Guide published content; mixer specific scene and the information display means for Purchasing Guide published digital content is superimposed to a corresponding position in a panoramic; panoramic display module is further for displaying superimposing shopping guide members post panoramic digital content; and / or the real-time navigation information includes user behavior guidance data perspective; mixer specific scene and display information for guiding the user data according to the viewing angle, the display is adjusted to the angle panoramic digital shopping guide members specified view angle; panoramic display module is further for displaying the adjusted digital panoramic viewing angle.
8. —种导购员客户端,其特征在于,包括: 全景显示模块,用于显示数字全景; 服务器通信模块,用于接收导览支持服务器根据用户在数字全景中的行为轨迹发来的触发指令,所述触发指令指示执行相应操作,所述用户在数字全景中的行为轨迹根据用户在数字全景中的实时浏览行为信息分析获得; 交互管理器,用于根据所述触发指令执行相应操作; 导购员输入模块,用于供导购员输入相应的实时导览行为信息,经交互管理器向服务器通信模块提交所述实时导览行为信息; 服务器通信模块还用于向导览支持服务器反馈所述实时导览行为信息; 场景和信息显示混合器,用于将所述实时导览行为信息叠加至数字全景中相应位置; 所述全景显示模块还用于显示叠加所述实时导览行为信息的数字全景; 所述实时浏览行为信息包括:数字全景中用户浏览位 8. - Purchasing Guide client species, wherein, comprising: a panoramic display module for displaying a digital panoramic; server communication module configured to receive navigation server according to a user behavior support track digital panorama triggering instruction sent by the trigger instruction instructs execution of a corresponding operation, track the user behavior analyzing digital panorama obtained based on the user browsing behavior in the real-time digital panorama information; interaction manager, for performing a corresponding operation according to the trigger command; shopping guide Operator input means for input Purchasing guide for the corresponding real-time navigation behavior information, submitting the information to the real-time behavior of the navigation server communication module via the interaction manager; server communication module is further configured feedback to the server to support the real-time navigation guide Browse behavior information; mixer scene and information display, real-time navigation for the behavioral information superimposed to the digital panoramic corresponding positions; the panoramic display module is further for displaying real-time panoramic superimposes said digital navigation behavior information; the real-time browsing behavior information includes: digital panoramic position in the user's browser 、漫游路径、关注目标、停留时间、发表内容之一或组合; 导购员客户端根据导览支持服务器发来的生成公告信息的触发指令,生成相应公告信息并反馈至导览支持服务器。 Roaming path, the object of interest, residence time, or publish the contents of one combination; Purchasing Guide client support based on navigation commands sent from the server trigger generating announcement information, generates the appropriate announcement and feedback information to the navigation server support.
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