CN102375952B - Method for displaying whether website is credibly checked in search engine result - Google Patents

Method for displaying whether website is credibly checked in search engine result Download PDF

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Publication number
CN102375952B
CN102375952B CN201110337690.6A CN201110337690A CN102375952B CN 102375952 B CN102375952 B CN 102375952B CN 201110337690 A CN201110337690 A CN 201110337690A CN 102375952 B CN102375952 B CN 102375952B
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CN
China
Prior art keywords
website
described
reliable
search engine
network address
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CN201110337690.6A
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Chinese (zh)
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CN102375952A (en
Inventor
高宁
刘研
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北龙中网(北京)科技有限责任公司
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Priority to CN201110337690.6A priority Critical patent/CN102375952B/en
Publication of CN102375952A publication Critical patent/CN102375952A/en
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Abstract

The invention discloses a method for displaying whether a website is credibly checked in a search engine result. The method comprises the steps of: creating a credible website authorization system and a credible checking website judging module suitable for a search engine; when the search engine is used for searching according to inquired contents, sending a result page generated by the searching to the credible checking website judging module, sending to the credible website authorization system for inquiring by the credible checking website judging module, receiving a returned inquiring result and sending the inquiring result to the search engine; when the search engine displays the inquiring result, if the network address in the inquiring result is a network address of a credible website, displaying a checking identification of the credible website; and if the network address in the inquiring result is not the network address of the credible website, enabling the checking identification of the credible website not to be displayed. The invention can ensure that the searching result is easier to distinguish which network address belongs to the network address of the credible website so that the net play is safer, increases the understanding to a website to be accessed, and avoids transaction on phishing, malicious and illegal websites.

Description

The method whether website is trust authentication is shown in search-engine results

Technical field

The present invention relates to network search engines technical field, particularly relate to and a kind ofly in search-engine results, show the method whether website is trust authentication.

Background technology

Search engine refers to automatically gather information from internet, after certain arrangement, is supplied to the system that user carries out inquiring about.Information vastness on internet is multifarious, when user searches information, must by the search of search engine, and the information that could oneself be found to need in the webpage of internet hundreds of millions.

Now, developing rapidly of ecommerce, creates huge commercial opportunities.Whether Creditability Problems is also more and more important for network security and business site simultaneously.Network today fishing has become modal network fraud means, because phishing and website honesty issue cause the netizen be deceived to get more and more, becomes the greatest problem affecting e-commerce development.Phishing attacks person also utilizes the webpage of fraudulent Email and forgery to carry out network defraud activity, and lamb often reveals oneself private data, as contents such as credit number, bank card account, identification card numbers.

When after the webpage that user to be searched out by search engine involved by the information relevant to the content needed, whether the network address of these websites relates to fishing website or lacks sincere problem web-sites that to be all supplied to user together selective, and at this moment user impotentia judge that whether this network address affiliated web site is the website of trust authentication.

Search engine has more and more become the entrance that netizen accesses internet and the instrument that must use now.But the network address that the results page that search engine searches out shows all may not be through the network address of the reliable website of checking.

In sum, a kind of mode of current urgent need solves the problem that network address that whether user is reliable website to the network address by producing after search engine search in upper network process cannot judge.

Summary of the invention

Whether technical matters to be solved by this invention is to provide and a kind ofly in search-engine results, shows the method whether website is trust authentication, to solve in upper network process the network address by producing after search engine search for problem that the network address of reliable website cannot judge.

For solving the problems of the technologies described above, the invention provides and a kind ofly in search-engine results, show the method whether website is trust authentication, it comprises:

Create reliable website authoritative system and the trust authentication website discrimination module being applicable to search engine;

When described search engine is searched for according to query contents, the results page that search produces is sent to described trust authentication website discrimination module, described trust authentication website discrimination module sends to described reliable website authoritative system to inquire about by network, and the Query Result that reception returns sends to described search engine;

Described search engine, when showing described Query Result, if the network address in this Query Result is the network address of reliable website, then identifies in the checking of this network address rearmost position display reliable website; As the network address that the network address in this Query Result is not reliable website, then do not show reliable website checking mark in this network address rearmost position.

Further, wherein, described establishment reliable website authoritative system, comprising: reliable website authoritative database query interface and reliable website authoritative database;

Described reliable website authoritative database query interface, for being connected with the trust authentication website discrimination module being applicable to search engine with described reliable website authoritative database, and carries out data interaction;

Described reliable website authoritative database, for being connected with described reliable website authoritative database query interface, collect, register and store the relevant information of reliable website, and when receiving the results page that this reliable website authoritative database query interface sends, and results page is inquired about, whether the network address in the judged result page is the network address of reliable website, and sends Query Result back to search engine by this reliable website authoritative database query interface.

Further, wherein, the relevant information of described reliable website comprises: web site name, website domain name, the term of validity, Business Name, number of registration, registered address, legal representative, registered capital, the type of business, scope of business, annual test year, the domain name registration information of website domain name, web portal security information, website characteristic qualification information, Intellectual Property Right of Enterprises information and credit information of enterprise.

Further, wherein, also comprise:

When the described trust authentication website discrimination module being applicable to search engine receive user click display reliable website checking mark information time, can be connected with described reliable website authoritative database by described reliable website authoritative database query interface, the detailed authorization information of this reliable website sends to the trust authentication website discrimination module in described search engine to show by this reliable website authoritative database.

Further, wherein, also comprise:

When the described trust authentication website discrimination module being applicable to search engine receive mouse be indicated to reliable website checking mark time, search engine ejects air bubble-shaped message box on a web browser, shows some essential informations of this network address.

Further, wherein, the data be applicable to described between the reliable website authoritative database query interface in the trust authentication website discrimination module of search engine and reliable website authoritative system are transmitted and are used hypertext Encryption Transmission Protocol mode, secure transport layers protocol mode or Secure Socket Layer (SSL) mode to carry out data interaction.

Further, wherein, the data be applicable to described between the reliable website authoritative database query interface in the trust authentication website discrimination module of search engine and reliable website authoritative system are transmitted and are used transmission control protocol or HTML (Hypertext Markup Language) to carry out data interaction.

Further, wherein, described results page is all set comprising the website links of query contents of carrying out searching for rear generation according to described search engine according to query contents.

Compared with prior art, of the present inventionly a kind ofly in search-engine results, show the method whether website is trust authentication, can make more easily to tell the network address which network address belongs to reliable website in the result of user after search engine search, make in user's online process safer; Simultaneously owing to adding the understanding of user to access websites, can also avoid in fishing, maliciously, conclude the business in illegal website, thus cause damage.

Accompanying drawing explanation

Fig. 1 for showing the flow chart of steps whether website is the method for trust authentication described in the embodiment of the present invention one in search-engine results;

Fig. 2 for showing the process flow diagram whether website is data transmission in the method for trust authentication described in the embodiment of the present invention one in search-engine results.

Embodiment

Below in conjunction with accompanying drawing, the present invention is described in further detail, but not as a limitation of the invention.

The present invention, mainly by showing that on the result of page searching of search engine whether network address is this mode of network address of trust authentication, solves the problem that the network address being whether reliable website to the network address by producing after search engine search in upper network process cannot judge.

As shown in Figure 1, for showing the method whether website is trust authentication described in the embodiment of the present invention one in search-engine results, specifically comprise:

Step 101, create reliable website authoritative system and the trust authentication website discrimination module being applicable to search engine, wherein, described reliable website authoritative system comprises: reliable website authoritative database query interface and reliable website authoritative database;

Described reliable website authoritative database query interface, for being connected with the trust authentication website discrimination module being applicable to search engine with described reliable website authoritative database, and carries out data interaction;

Described reliable website authoritative database, for being connected with described reliable website authoritative database query interface, collect, register and store the relevant information of reliable website, and when receiving the results page that this reliable website authoritative database query interface sends, and results page is inquired about, whether the network address in the judged result page is the network address of reliable website, and sends Query Result back to search engine by this reliable website authoritative database query interface.

Wherein, the process creating trusted authority system the applying date be on August 22nd, 2008, application number is 200810118809.9, denomination of invention has been introduced in detail in " verifying website information system and method ", no longer describe in detail here.

For creating the process being applicable to the trust authentication website discrimination module of search engine, its main process is by developing separately a trust authentication website discrimination module at search engine, this module is used for when producing Search Results, results page will be generated according to certain Page Template, now information in the website links of websites all in results page and reliable website authoritative database is compared by this module, if the link had in discovery results page is reliable website link, then after this Search Results, show reliable website checking mark.

The relevant information of described reliable website comprises in a step 101: the information such as web site name, website domain name, the term of validity, Business Name, number of registration, registered address, legal representative, registered capital, the type of business, scope of business, annual test year, the whois information (i.e. domain name registration information) of website domain name, web portal security information, website characteristic qualification information, Intellectual Property Right of Enterprises information and credit information of enterprise.

In addition, for improving the Search Results formation speed of search engine, reduce the pressure of reliable website AUTHORITATIVE DATA library inquiry, reliable website authoritative system also can be made at browser end record reliable website list buffer memory, and the mode of periodic refreshing.So each search engine just can judge whether it is the link of reliable website according to the reliable website AUTHORITATIVE DATA of local cache, improves search engine access speed.

Wherein, described results page is all set comprising the website links of query contents of carrying out searching for rear generation according to described search engine according to query contents.

Step 102, when user needs to carry out the content of inquiring about by search engine input;

Step 103, described search engine is searched for, by the results page (network address namely searched out produced after search, URL) described trust authentication website discrimination module is sent to, these network address are sent to described reliable website authoritative system by network and inquire about by described trust authentication website discrimination module, and the Query Result that reception returns sends to described search engine;

Particularly, step 103 is, described trust authentication website discrimination module receives these network address after search, first these network address are sent to the query interface of the reliable website authoritative database in described reliable website authoritative system by internet, these network address are inquired about by the query interface of described reliable website authoritative database in described reliable website authoritative database, and the Query Result that reception returns sends to described search engine.

Step 104, described search engine, when showing described Query Result, if this network address is the network address of reliable website, then identifies (LOGO) in the checking of this network address rearmost position display reliable website; As the network address that this network address is not reliable website, then do not show reliable website checking mark in this network address rearmost position.

According to said method, can also proceed as follows in step 104 further:

Step 105, when user clicks the reliable website checking mark of display, trust authentication website discrimination module in described search engine can be connected with described reliable website authoritative database by the reliable website authoritative database query interface in described reliable website authoritative system, and the detailed authorization information of this reliable website sends to the trust authentication website discrimination module in described search engine to show by this reliable website authoritative database.

In addition, when the described trust authentication website discrimination module being applicable to search engine receive mouse be indicated to reliable website checking mark time, search engine can eject little air bubble-shaped message box on a web browser, show some essential informations of this network address, when user clicks the reliable website checking mark of display, trust authentication website discrimination module in described search engine is connected with described reliable website authoritative database by the reliable website authoritative database query interface in described reliable website authoritative system again, the detailed authorization information of this reliable website sends to the trust authentication website discrimination module in described search engine to show by this reliable website authoritative database.

As shown in Figure 2, for whether the website that shows in search-engine results described in the embodiment of the present invention one is the process flow diagram that in the method for trust authentication, data are transmitted, particularly:

In the above-mentioned methods between step 102 and 103, described be applicable to search engine trust authentication website discrimination module and reliable website authoritative system in reliable website authoritative database query interface between data transmit and can use HTTPS (Hypertext Transfer Protocol Secure, hypertext Encryption Transmission Protocol), TLS (Transport Layer Security Protocol, safe transmission layer protocol) or SSL (Secure Socket Layer (SSL), Secure Sockets Layer) carry out data interaction, ensure with this safety transmitting data.Aforesaid way all has its respective advantage, and concrete which kind of data interactive mode that adopts will be according to actual needs.

Certainly, aforesaid way is to ensure the security that data are transmitted, here normal transmission mode can also be adopted according to actual needs, as unencrypted Transmission Control Protocol (Transmission ControlProtocol, transmission control protocol or HTTP (Hypertext Transfer Protocol, HTML (Hypertext Markup Language)) carry out data interaction.

Compared with prior art, of the present inventionly in search-engine results, show the method whether website is trust authentication, it is believable that users can be facilitated more easily to tell which website when surfing the Net.When user is searched for by search engine, can judge that those network address belong to the network address of reliable website while search produces, if the network address of reliable website checking, just at this network address rearmost position display reliable website checking LOGO, so that user knows that the website of access is believable easily.

Compared with prior art, of the present inventionly a kind ofly in search-engine results, show the method whether website is trust authentication, can make more easily to tell the network address which network address belongs to reliable website in the result of user after search engine search, make in user's online process safer; Simultaneously owing to adding the understanding of user to access websites, can also avoid in fishing, maliciously, conclude the business in illegal website, thus cause damage; Make user by search engine search information time, result of page searching just can to result in which be through reliable website verify network address very clear.

Certainly; the present invention also can have other various embodiments; when not deviating from the present invention's spirit and essence thereof; those of ordinary skill in the art can make various corresponding change and distortion according to the present invention, but these change accordingly and are out of shape the protection domain that all should belong to the claim appended by the present invention.

Claims (7)

1. in search-engine results, show the method whether website is trust authentication, it is characterized in that, comprise step:
Create reliable website authoritative system and the trust authentication website discrimination module being applicable to search engine; Wherein, described reliable website authoritative system is independent of described search engine and can at browser end record reliable website list buffer memory;
When described search engine is searched for according to query contents, the results page that search produces is sent to described trust authentication website discrimination module, the website links of websites all in results page sends to described reliable website authoritative system to inquire about by network by described trust authentication website discrimination module, and the Query Result that reception returns sends to described search engine; Wherein, described results page is all set comprising the website links of query contents of carrying out searching for rear generation according to described search engine according to query contents;
Described search engine, when showing described Query Result, if the network address in this Query Result is the network address of reliable website, then identifies in the checking of this network address rearmost position display reliable website; As the network address that the network address in this Query Result is not reliable website, then do not show reliable website checking mark in this network address rearmost position.
2. in search-engine results, show as claimed in claim 1 the method whether website is trust authentication, it is characterized in that, described establishment reliable website authoritative system, comprising: reliable website authoritative database query interface and reliable website authoritative database;
Described reliable website authoritative database query interface, for being connected with the trust authentication website discrimination module being applicable to search engine with described reliable website authoritative database, and carries out data interaction;
Described reliable website authoritative database, for being connected with described reliable website authoritative database query interface, collect, register and store the relevant information of reliable website, and when receiving the results page that this reliable website authoritative database query interface sends, and results page is inquired about, whether the network address in the judged result page is the network address of reliable website, and sends Query Result back to search engine by this reliable website authoritative database query interface.
3. in search-engine results, show as claimed in claim 2 the method whether website is trust authentication, it is characterized in that, the relevant information of described reliable website comprises: web site name, website domain name, the term of validity, Business Name, number of registration, registered address, legal representative, registered capital, the type of business, scope of business, annual test year, the domain name registration information of website domain name, web portal security information, website characteristic qualification information, Intellectual Property Right of Enterprises information and credit information of enterprise.
4. in search-engine results, show as claimed in claim 3 the method whether website is trust authentication, it is characterized in that, further comprise:
When the described trust authentication website discrimination module being applicable to search engine receive user click display reliable website checking mark information time, can be connected with described reliable website authoritative database by described reliable website authoritative database query interface, the detailed authorization information of this reliable website sends to the trust authentication website discrimination module in described search engine to show by this reliable website authoritative database.
5. in search-engine results, show as claimed in claim 4 the method whether website is trust authentication, it is characterized in that, further comprise:
When the described trust authentication website discrimination module being applicable to search engine receive mouse be indicated to reliable website checking mark time, search engine ejects air bubble-shaped message box on a web browser, shows some essential informations of this network address.
6. in search-engine results, show as claimed in claim 5 the method whether website is trust authentication, it is characterized in that, described in the data being applicable in the trust authentication website discrimination module of search engine and reliable website authoritative system between reliable website authoritative database query interface transmit and use hypertext Encryption Transmission Protocol mode, secure transport layers protocol mode or Secure Socket Layer (SSL) mode to carry out data interaction.
7. in search-engine results, show as claimed in claim 5 the method whether website is trust authentication, it is characterized in that, described in the data being applicable in the trust authentication website discrimination module of search engine and reliable website authoritative system between reliable website authoritative database query interface transmit and use transmission control protocol or HTML (Hypertext Markup Language) to carry out data interaction.
CN201110337690.6A 2011-10-31 2011-10-31 Method for displaying whether website is credibly checked in search engine result CN102375952B (en)

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Free format text: CORRECT: INVENTOR; FROM: GAO NING LIU YAN TO: LU WENZHE GAO NING LIU YAN

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Inventor after: Lu Wenzhe

Inventor after: Gao Ning

Inventor after: Liu Yan

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Inventor before: Liu Yan